Top Viral Ads Don’t Need Celebrity Pitchmen - NYTimes.com [http://www.nytimes.com/2010/12/20/business/media/20drill.html] - 2010-12-27 23:21:48 - public:weinreich advertising, social_media, video - 3 | id:78553 -
Mass Media Campaigns and Social Marketing [http://socialmarketing.blogs.com/r_craiig_lefebvres_social/2010/12/mass-media-campaigns-and-social-marketing.html] - 2010-12-27 22:47:32 - public:weinreich campaign_effects, evaluation, media, social_marketing - 4 | id:78554 -
Meta-Synthesis of Health Behavior Change Meta-Analyses [http://www.ncbi.nlm.nih.gov/pmc/articles/PMC2951968/] - 2010-12-27 22:08:28 - public:weinreich behavior_change, campaign_effects, evaluation - 3 | id:78555 -
Meta Squared Behavior Change [http://healthyinfluence.com/wordpress/2010/12/09/meta-squared-behavior-change/] - 2010-12-27 22:02:06 - public:weinreich behavior_change, evaluation - 2 | id:78556 -
Sharing On Facebook Is Worth 6 Times More Than A Twitter Tweet [Study] [http://www.jeffbullas.com/2010/10/15/sharing-on-facebook-is-worth-6-times-more-than-a-twitter-tweet-study/] - 2010-12-27 20:36:32 - public:weinreich campaign_effects, evaluation, social_media - 3 | id:78557 -
Streams, Walls, and Feeds 109 User Experience Guidelines for Improving Notifications, Messages, and Alerts Sent Through Social Networks and RSS (pdf) [http://www.nngroup.com/reports/streams/social-media-user-experience.pdf] - 2010-12-27 20:22:47 - public:weinreich design, filetype:pdf, media:document, online_marketing, social_media, social_network, twitter - 7 | id:78558 -
Unlocking the Mayor Badge of Meaninglessness - Umair Haque - Harvard Business Review [http://blogs.hbr.org/haque/2010/12/unlocking_the_mayor_badge_of_m.html] - 2010-12-23 20:52:28 - public:weinreich gaming - 1 | id:78559 -
Attraction - interactive smoking prevention manga [http://www.attraction-lemanga.fr/site/index.php] - 2010-12-23 13:16:46 - public:weinreich entertainment_education, gaming, online_marketing, storytelling, youth - 5 | id:78560 -
10 Nonprofit Books from 2010 | Beth’s Blog [http://www.bethkanter.org/2010-books/] - 2010-12-23 11:09:17 - public:weinreich bookreview - 1 | id:78561 -
Entertainment Education for Better Health (pdf) [http://info.k4health.org/inforeports/E-E/E-E.pdf] - 2010-12-22 22:42:56 - public:weinreich entertainment_education, filetype:pdf, media:document - 3 | id:78562 -
How to Search Google Creatively (to Research Related Twitter Userbase) [http://www.blueglass.com/blog/how-to-search-google-twitter/] - 2010-12-22 22:26:55 - public:weinreich research, twitter - 2 | id:78563 -
The growing importance of data journalism - O'Reilly Radar [http://radar.oreilly.com/2010/12/data-journalism.html] - 2010-12-22 22:22:08 - public:weinreich quantitative, research, storytelling - 3 | id:78564 -
Four Questions Non-Profits Should Ask Before Jumping Into Mobile Apps | MobileActive.org [http://mobileactive.org/four-questions-non-profits-should-ask] - 2010-12-22 20:02:09 - public:weinreich mobile - 1 | id:78565 -
The Developers Logbook: Creating a Transmedia Symphony [http://muchtoolong.blogspot.com/2010/11/creating-transmedia-symphony.html] - 2010-12-21 22:09:39 - public:weinreich storytelling - 1 | id:78566 -
The Developers Logbook: Tools for Transmedia part one - Storify and Shadow Cities [http://muchtoolong.blogspot.com/2010/11/tools-for-transmedia-part-one-storify_3606.html] - 2010-12-21 22:02:13 - public:weinreich storytelling - 1 | id:78567 -
Atlas of Cyberspace [http://www.kitchin.org/atlas/] - 2010-12-21 21:02:54 - public:weinreich design, technology - 2 | id:78568 -
How to Avoid the Great Social Media Crash of 2011 : MarketingProfs [http://www.marketingprofs.com/articles/2010/4121/how-to-avoid-the-great-social-media-crash-of-2011] - 2010-12-21 20:26:40 - public:weinreich evaluation, management, social_media - 3 | id:78569 -
Vimeo Video School [http://vimeo.com/videoschool] - 2010-12-21 16:34:35 - public:weinreich tutorial, video - 2 | id:78570 -
Felicia Day » Blog Archive » Web Series: Four Things to Ask Yourself Before Starting [http://feliciaday.com/blog/web-series-4-things-to-ask-yourself-before-starting] - 2010-12-21 11:27:42 - public:weinreich storytelling, video - 2 | id:78571 -
LEAKED: Here's Groupon's Secret Copywriting Guide [http://www.businessinsider.com/groupon-secret-sauce-2010-12#heres-the-front-page-1] - 2010-12-20 14:47:54 - public:weinreich advertising, humor - 2 | id:78572 -
Tell a story with QR codes | Instructional Design Fusions [http://instructionaldesignfusions.wordpress.com/2010/11/04/tell-a-story-with-qr-codes/] - 2010-12-20 14:33:58 - public:weinreich gaming, mobile, storytelling - 3 | id:78573 -
Facebook vs. Twitter: Comparing Social Demographics - Nicholas Jackson - Technology - The Atlantic [http://www.theatlantic.com/technology/archive/2010/12/facebook-vs-twitter-comparing-social-demographics/68283/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+AtlanticScienceAndTechnology+%28Technology+%3A%3A+The+Atlantic%29&utm_content=Google+] - 2010-12-20 11:13:44 - public:weinreich social_network, target_audience, twitter - 3 | id:78574 -
Him, Her and Them - A Facebook Film (The Challenges of Releasing an Interactive Film on Facebook) [http://www.himherandthemfilm.com/post/2338352599/i] - 2010-12-20 00:13:14 - public:weinreich media, social_network, storytelling - 3 | id:78575 -
And the Winner for Best Transmedia Story Telling is . . . « Over The River [http://gregpc.wordpress.com/2010/11/10/and-the-winner-for-best-transmedia-story-telling-is/] - 2010-12-20 00:09:52 - public:weinreich storytelling - 1 | id:78576 -
t o m o r r o w: Driving behavior with game dynamics [http://daviddeboer.blogspot.com/2010/12/transmedia-driving-behavoir-with-game.html] - 2010-12-20 00:07:31 - public:weinreich gaming, storytelling - 2 | id:78577 -
Prime Time TV 'Objectifies and Fetishizes' Underage Girls, Study Says - FoxNews.com [http://www.foxnews.com/entertainment/2010/12/16/new-study-shows-images-sexualized-teen-girls-dominating-airwaves/?test=faces] - 2010-12-18 17:46:58 - public:weinreich entertainment_education, media, youth - 3 | id:78578 -
Generations 2010 | Pew Research Center's Internet & American Life Project [http://pewinternet.org/Reports/2010/Generations-2010.aspx] - 2010-12-17 14:19:03 - public:weinreich online_marketing, social_media, target_audience - 3 | id:78579 -
Cloudmaker Days: A Memoir of the A. I. Game - Jay Bushman | ETC-Press [http://www.etc.cmu.edu/etcpress/content/cloudmaker-days-memoir-i-game] - 2010-12-17 14:16:17 - public:weinreich storytelling - 1 | id:78580 -
Speed kills - Osocio, Social Advertising and Non-profit Campaigns [http://osocio.org/message/speed_kills/] - 2010-12-16 11:41:16 - public:weinreich advertising, mobile, sample_campaigns, youth - 4 | id:78581 -
The United States of Logos – Joe Ribaudo – The blog, portfolio, and resume. [http://www.joerib.com/the-united-states-of-logos] - 2010-12-15 19:58:23 - public:weinreich branding, graphic_design - 2 | id:78582 -
The State of the Blogosphere 2010 [http://www.briansolis.com/2010/12/the-state-of-the-blogosphere-2010/] - 2010-12-14 23:49:18 - public:weinreich blogging, social_media - 2 | id:78583 -
Now THAT is a nice profile picture. Like. [http://eu.techcrunch.com/2010/12/12/now-that-is-a-nice-profile-picture-like/] - 2010-12-14 08:47:45 - public:weinreich graphic_design, social_network - 2 | id:78584 -
How to Conduct a Competitive Analysis « Lisa Neal Gualtieri [http://lisaneal.wordpress.com/2010/12/13/ca/] - 2010-12-13 22:53:16 - public:weinreich online_marketing, strategy, target_audience - 3 | id:78585 -
Semantic confusion surrounding modern marketing « Public Sector Marketing 2.0 – Mike Kujawski's blog on strategic marketing & social media engagment [http://www.mikekujawski.ca/2010/11/15/semantic-confusion-surrounding-modern-marketing/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+PublicSectorMarketing20+%28Public+Sector+Marketing+2.0%29] - 2010-12-13 00:26:21 - public:weinreich branding, marketing, social_media - 3 | id:78586 -
Can your imagination help you stop eating? – The Chart - CNN.com Blogs [http://pagingdrgupta.blogs.cnn.com/2010/12/09/can-your-imagination-help-you-stop-eating/] - 2010-12-13 00:24:55 - public:weinreich behavior_change, obesity, theory - 3 | id:78587 -
What is Pervasive Entertainment? – Transmedia Storyteller [http://www.transmediastoryteller.com/what-is-pervasive-entertainment] - 2010-12-12 23:56:35 - public:weinreich storytelling - 1 | id:78588 -
5 Types Of Consumer Generated Marketing (CGM) Campaigns [http://www.rohitbhargava.com/2010/07/5-types-of-consumer-generated-marketing-cgm-campaigns-.html] - 2010-12-12 21:20:26 - public:weinreich cgm - 1 | id:78589 -
Influential Marketing Blog: Discovery Channel Uses Social Networking To Freak You Out [http://www.rohitbhargava.com/2010/07/discovery-channel-uses-social-networking-to-freak-you-out.html] - 2010-12-12 21:17:42 - public:weinreich social_network, storytelling - 2 | id:78590 -
Virtual Human Interaction Lab: Publications [http://vhil.stanford.edu/pubs/?Health=yes] - 2010-12-11 22:12:53 - public:weinreich behavior_change, gaming - 2 | id:78591 -
Why Looking in the Mirror Make an Ass Out of U and Me | Campaign Testing and Optimization | Social Media Consulting - Convince & Convert [http://www.convinceandconvert.com/email-marketing-advice/why-looking-in-the-mirror-make-an-ass-out-of-u-and-me/] - 2010-12-11 20:55:37 - public:weinreich target_audience - 1 | id:78592 -
An 8-bit STD PSA [video] - Holy Kaw! [http://holykaw.alltop.com/an-8-bit-std-psa-video] - 2010-12-10 10:35:57 - public:weinreich advertising, HIV_AIDS, youth - 3 | id:78593 -
Confessions of an Aca/Fan: Archives: The Survival of Soap Opera (Part Four): Why Fans Matter [http://henryjenkins.org/2010/12/the_survival_of_soap_opera_par_3.html] - 2010-12-10 10:11:30 - public:weinreich entertainment_education, storytelling, target_audience - 3 | id:78594 -
mbc - making better connections [http://www.mumbubconnect.com.au/] - 2010-12-10 09:49:30 - public:weinreich mobile, sample_campaigns - 2 | id:78595 -
Can fun be used to change behavior for the better? - tom's bits and bytes [http://tomjd.posterous.com/can-fun-be-used-to-change-behavior-for-the-be] - 2010-12-10 09:36:35 - public:weinreich behavior_change, design - 2 | id:78596 -
Who Tweets? - Pew Research Center [http://pewresearch.org/pubs/1821/twitter-users-profile-exclusive-examination] - 2010-12-09 15:30:12 - public:weinreich social_media, social_network, twitter - 3 | id:78597 -
Eye Posters Have An Effect On Behaviour Says Research By Max Ernest-Jones Of Newcastle University | Strange News | Sky News [http://news.sky.com/skynews/Article/201012115850211] - 2010-12-08 22:49:55 - public:weinreich behavior_change, design - 2 | id:78598 -
The Blood Test Gets a Makeover | Magazine [http://www.wired.com/magazine/2010/11/ff_bloodwork/all/1] - 2010-12-08 22:15:01 - public:weinreich health_communication - 1 | id:78599 -
Changing Patient Behavior: Two Power Words - Better Health [http://getbetterhealth.com/changing-patient-behavior-two-power-words/2010.12.03?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+getbetterhealth%2Fblog+%28Getting+Better+-+Blog%29] - 2010-12-08 21:59:39 - public:weinreich behavior_change, health_communication - 2 | id:78600 -
Gabe Zichermann: The Tech Industry's Tea Party [http://www.huffingtonpost.com/gabe-zichermann/the-tech-industrys-tea-pa_b_792833.html?ref=twThank] - 2010-12-08 21:56:01 - public:weinreich gaming - 1 | id:78601 -
Use of mass media campaigns to change health behaviour : The Lancet [http://www.thelancet.com/journals/lancet/article/PIIS0140-6736(10)60809-4/fulltext#article_upsell] - 2010-12-08 21:49:42 - public:weinreich behavior_change, campaign_effects, evaluation, health_communication, media, social_marketing - 6 | id:78602 -
