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[http://verificationhandbook.com/] - - public:weinreich
cgm, how_to, media - 3 | id:266535 -

A definitive guide to verifying digital content for emergency coverage Authored by leading journalists from the BBC, Storyful, ABC, Digital First Media and other verification experts, the Verification Handbook is a groundbreaking new resource for journalists and aid providers. It provides the tools, techniques and step-by-step guidelines for how to deal with user-generated content (UGC) during emergencies.

[https://www.psychologytoday.com/intl/blog/ulterior-motives/201908/there-are-two-types-misinformation] - - public:weinreich
health_communication - 1 | id:266533 -

the continued influence effect, which is the observation that the first pieces of information people hear continue to affect what people believe, even when they later find out that information is false.

[https://behavioralscientist.org/defaults-are-not-the-same-by-default/] - - public:weinreich
behavior_change, design, environment, theory - 4 | id:266531 -

To do so, we drew on a theoretical framework which highlights that defaults operate through three channels: first, defaults work because they reflect an implicit endorsement from the choice architect—your company’s HR department, your city’s policy office, your credit card company, your child’s school. Second, defaults work because staying with the defaulted choice is easier than switching away from it. Third, defaults work because they endow decision makers with an option, meaning they’re less likely to want to give it up, now that it’s theirs. As a result, we hypothesized that default designs that trigger more of these channels (also called the three Es: endorsement, ease, and endowment) would be more effective. In our analysis, we find partial support for this idea. That is, we find that studies that were designed to trigger endorsement (defaults that are seen as conveying what the choice architect thinks the decision maker should do) or endowment (defaults that are seen as reflecting the status quo) were more likely to be effective. In addition, we find that defaults in consumer domains tend to be more effective, and that defaults in pro-environmental domains (such as green energy defaults) tend to be less effective.

[https://www.emerald.com/insight/content/doi/10.1108/JSOCM-04-2017-0027/full/html] - - public:weinreich
behavior_change, policy, social_marketing, theory - 4 | id:266502 -

This commentary argues that social marketing and the application of behavioural sciences to policy constitute two converging paths towards better policies. It highlights points of convergence and divergence between both disciplines and the potential benefits of further embedding social marketing principles and methods within the recent trend of applying behavioural sciences to policy.

[https://articles.uie.com/beans-and-noses/] - - public:weinreich
consulting, humor, inspiration - 3 | id:266456 -

He told me his First Rule of Consulting: No matter how much you try, you can’t stop people from sticking beans up their nose... Time and time again, I come across situations where I think, “OMG! They are trying to stick beans up their nose!” It explains what’s happening and what I should do next. The only thing I can do in a beans-and-noses situation (notice my clever use of flight-attendant grammar forms?) is wait. Wait until the bean is in its final resting place. Then, with a calmness only seen in yoga instructors, I can turn to the nose owner and ask, “So, how is that working for you? Did it do everything you’d hoped?” Of course, if they answer they enjoyed it and it was wonderful, then they are not someone I can relate to or help in any way. However, if sticking a bean deep into their nostril doesn’t meet the very high expectations they’d had, I can now start talking alternative approaches to reaching those expectations.

[https://www.nber.org/papers/w26096] - - public:weinreich
campaign_effects, entertainment_education, HIV_AIDS - 3 | id:266087 -

We test the effectiveness of an entertainment education TV series, MTV Shuga, aimed at providing information and changing attitudes and behaviors related to HIV/AIDS. Using a simple model we show that “edutainment“ can work through an individual or a social channel. We conducted a randomized controlled trial in urban Nigeria where young viewers were exposed to MTV Shuga or to a placebo TV series. Among those exposed to MTV Shuga, we created additional variation in the social messages they received and in the people with whom they watched the show. We find significant improvements in knowledge and attitudes towards HIV and risky sexual behavior. Treated subjects are twice as likely to get tested for HIV eight months after the intervention. We also find reductions in STDs among women. These effects are stronger for viewers who report being more involved with the narrative, consistent with the psychological underpinnings of edutainment. Our experimental manipulations of the social norm component did not produce significantly different results from the main treatment. The individual effect of edutainment thus seems to have prevailed in the context of our study.

[https://www.ncbi.nlm.nih.gov/pubmed/31337242] - - public:weinreich
campaign_effects, evaluation, HIV_AIDS, social_marketing - 4 | id:266085 -

The 2012 review found 6 studies (combined N = 23 048). In a meta-analysis, the pooled odds ratio for condom use was 2.01 (95% confidence interval [CI]: 1.42-2.84) for the most recent sexual encounter and 2.10 (95% CI: 1.51-2.91) for a composite of all condom use outcomes. Studies had significant methodological limitations. Of 518 possible new citations identified in the update, no new articles met our inclusion criteria.

[https://1832communications.com/blog/modern-day-storytelling/] - - public:weinreich
social_media, storytelling - 2 | id:266073 -

It was a fun presentation mixing the good and the bad. A chance to groan, cringe, shake one’s head in disapproval but also to smile and laugh. The goal was to learn from the mistakes and successes of others. Below is a brief roundup of the presentation, with some of the components of modern day storytelling. At the end of this post you’ll find a “cheat sheet” of do’s and dont’s when posting publicly which you can download, print and keep handy.

[https://tsaco.bmj.com/content/3/1/e000137] - - public:weinreich
entertainment_education - 1 | id:266052 -

Trauma patients as depicted on television dramas typically go from ED to OR, and survivors usually return home. Television portrayal of rapid functional recovery after major injury may cultivate false expectations among patients and their families.

[https://www.shopsplusproject.org/article/tool-helps-strengthen-capacity-and-sustainability-social-marketing-organizations] - - public:weinreich
management, organization, social_marketing - 3 | id:266047 -

SHOPS Plus developed the Social Marketing Organizational Development Assessment Tool that benchmarks progress in the institutional development of social marketing organizations. The tool assesses a social marketing organization across three areas of sustainability: technical, institutional, and financial.

[https://pioneerreporter.com/depression-drugs-sales-upsurge-major-players-contributing-heavily-towards-market-growth-reports-fact-mr-study/?utm_source=dlvr.it&utm_medium=twitter] - - public:weinreich
behavior_change, mental_health, mobile - 3 | id:266046 -

demand for depression drugs is also witnessing a decline as end-users have more coping options at their disposal. The huge popularity of mental health apps, such as Headspace, Calm, Moodnotes, Pacifica, and SuperBetter has given patients more control over how they manage depression.

[https://www.nngroup.com/videos/user-testing-sensitive-data/?utm_source=Alertbox&utm_campaign=05ad16541b-3ClickNav_CogMapping_Heuristic2_20190812&utm_medium=email&utm_term=0_7f29a2b335-05ad16541b-24361717] - - public:weinreich
ethics, how_to, research - 3 | id:266045 -

How to conduct user research for systems with confidential or otherwise sensitive data, for example in domains like healthcare or financial services, where it can be problematic to record screens or otherwise share the user's information.

[https://www.pnas.org/content/116/30/14808] - - public:weinreich
behavior_change, strategy - 2 | id:266043 -

Common sense suggests that people struggling to achieve their goals benefit from receiving motivational advice. What if the reverse is true? In a preregistered field experiment, we tested whether giving motivational advice raises academic achievement for the advisor. We randomly assigned n = 1,982 high school students to a treatment condition, in which they gave motivational advice (e.g., how to stop procrastinating) to younger students, or to a control condition. Advice givers earned higher report card grades in both math and a self-selected target class over an academic quarter. This psychologically wise advice-giving nudge, which has relevance for policy and practice, suggests a valuable approach to improving achievement: one that puts people in a position to give.

[https://ssir.org/articles/entry/six_ways_to_boost_public_support_for_prevention_based_policy] - - public:weinreich
health_communication, policy, social_change, strategy - 4 | id:266042 -

Addressing massive challenges like climate change and poverty requires that we take a long-term view and have a preventative mindset. Since these perspectives challenge the deeply ingrained ways we have evolved to think and behave, we need to pay attention to why prevention is hard to think about and navigate the cognitive road blocks that stand in the way of progress. By presenting issues and information in ways that unlock support for preventative approaches, we can galvanize the ideas and actions social and environmental change requires.

[https://www.bi.team/publications/the-behavioural-science-of-online-harm-and-manipulation-and-what-to-do-about-it/] - - public:weinreich
behavior_change, ethics, online_marketing - 3 | id:266040 -

Yet the characteristics of online environments – the deliberate design and the ability to generate enormous quantities of data about how we behave, who we interact with and the choices we make, coupled with the potential for mass experimentation – can also leave consumers open to harm and manipulation. Many of the failures and distortions in online markets are behavioural in nature, from the deep information asymmetries that arise as a result of consumers being inattentive to online privacy notices to the erosion of civility on online platforms. This paper considers how governments, regulators and at least some businesses might seek to harness our deepening understanding of human behaviour to address these failures, and to shape and guide the evolution of digital markets and online environments that really do work for individuals and communities.

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