Twenty strategic questions to ask when developing a social marketing programme

[http://www.scribd.com/doc/47720674/Twenty-strategic-questions-to-ask-when-developing-a-social-marketing-programme] - 2011-02-03 21:49:09 - public:weinreich

social_marketing - 1 | id:78498 -

15 Point Checklist for Assessing Social Marketing Interventions

[http://www.scribd.com/doc/47720809/15-Point-Checklist-for-Assessing-Social-Marketing-Interventions] - 2011-02-03 21:47:31 - public:weinreich

social_marketing - 1 | id:78499 -

Behaviour Change & Social Marketing: A Check List for CEOs

[http://www.scribd.com/doc/47881092/Behaviour-Change-Social-Marketing-A-Check-List-for-CEOs] - 2011-02-03 21:46:29 - public:weinreich

behavior_change, social_marketing - 2 | id:78500 -

The Little Blue Book of Social Marketing Models

[http://www.scribd.com/doc/47964978/The-Little-Blue-Book-of-Social-Marketing-Models] - 2011-02-03 21:45:05 - public:weinreich

social_marketing, theory - 2 | id:78501 -

This is Service Design Thinking - Customer Journey Canvas (pdf)

[http://files.thisisservicedesignthinking.com/tisdt_cujoca.pdf] - 2011-02-03 21:15:35 - public:weinreich

design, filetype:pdf, media:document - 3 | id:78502 -

Tapping our powers of persuasion

[http://www.apa.org/monitor/2011/02/persuasion.aspx] - 2011-02-03 21:02:48 - public:weinreich

behavior_change, environment - 2 | id:78503 -

How We Use Our Phones

[http://www.chrisbrogan.com/cellphones/] - 2011-02-03 20:56:46 - public:weinreich

mobile - 1 | id:78504 -

Gaming For Good: The Gamification of Social Change | Green Marketing TV

[http://www.greenmarketing.tv/2010/12/31/gaming-for-good-the-gamefication-of-social-change/] - 2011-02-03 20:54:28 - public:weinreich

behavior_change, gaming - 2 | id:78505 -

Compelling Facebook Fan Pages

[http://www.chrisbrogan.com/compelling-facebook-fan-pages/] - 2011-02-03 20:49:51 - public:weinreich

graphic_design, social_network - 2 | id:78506 -

Literature review on the Effectiveness of the Use of Social Media

[http://www.ncceh.ca/en/node/9534] - 2011-02-03 20:42:24 - public:weinreich

campaign_effects, evaluation, health_communication, social_media - 4 | id:78507 -

Encyclopedia of Usability, HCI, and more

[http://www.interaction-design.org/encyclopedia/] - 2011-02-03 20:36:12 - public:weinreich

design - 1 | id:78508 -

Angry Birds: 2010 best serious game award!

[http://experiencecurve.com/archives/angry-birds-2010-best-serious-game-award?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+experiencecurve+%28customer+experience%2C+marketing%2C+%26+social+media+strategy%29&utm_content=Twitter] - 2011-02-03 19:41:23 - public:weinreich

gaming - 1 | id:78509 -

‘Video Games Are Like Smoking and Lung Cancer’ and Other Urban Legends in the Violent Video Game Debate

[http://bcis.pacificu.edu/journal/article.php?id=761] - 2011-02-03 12:25:13 - public:weinreich

gaming - 1 | id:78510 -

Get Me Writing» Interactive Fiction

[http://www.getmewriting.com/category/interactive-fiction/] - 2011-02-01 20:01:22 - public:weinreich

creativity, storytelling - 2 | id:78511 -

Digital Divide: Segregation Is Alive and Well in Social Media - The Big Tent - Advertising Age

[http://adage.com/bigtent/post?article_id=148596] - 2011-02-01 13:31:55 - public:weinreich

social_media, social_network, target_audience - 3 | id:78512 -

New Spanish-Language Soap Opera Focuses on Obesity, Healthy Living Colorado Health Foundation Awards Planning Grant for Telenovela - CNBC

[http://www.cnbc.com/id/41312100] - 2011-01-31 13:27:34 - public:weinreich

entertainment_education, obesity - 2 | id:78513 -

$90 Billion Spent Annually on Medical Research, but Where Are the Cures? - RWJF

[http://www.rwjf.org/pioneer/product.jsp?id=69748] - 2011-01-31 13:26:00 - public:weinreich

gaming - 1 | id:78514 -

Tracking Disease With Twitter: Social Media Epidemiology | Health

[http://www.justmeans.com/Tracking-Disease-With-Twitter-Social-Media-Epidemiology/42856.html] - 2011-01-31 13:21:59 - public:weinreich

research, social_media, twitter - 3 | id:78515 -

50 Creative Resume Designs You’ll Love | [Re]Encoded.com

[http://www.reencoded.com/2011/01/28/50-creative-resume-designs-youll-love/] - 2011-01-30 16:34:38 - public:weinreich

graphic_design - 1 | id:78516 -

201 Ways to Arouse Your Creativity | Write to Done

[http://writetodone.com/2010/06/28/201-ways-to-arouse-your-creativity/] - 2011-01-26 22:57:47 - public:weinreich

creativity - 1 | id:78517 -

Hospitals Host Mammogram ’Parties’

[http://www.healthleadersmedia.com/content/MAR-261829/Hospitals-Host-Mammogram-Parties.html] - 2011-01-26 11:13:00 - public:weinreich

product, strategy - 2 | id:78518 -

Storying Social Change - A Storied Career

[http://astoriedcareer.com/2011/01/storying-social-change.html] - 2011-01-26 10:46:16 - public:weinreich

social_change, storytelling - 2 | id:78519 -

Gamification Workshop 2010 - Amy Jo Kim

[http://www.slideshare.net/amyjokim/gamification-workshop-2010] - 2011-01-26 10:12:03 - public:weinreich

design, gaming - 2 | id:78520 -

Who pays the piper?

[http://thensmc.com/news-and-events/blog/791-who-pays-the-piper.html] - 2011-01-26 09:49:51 - public:weinreich

ethics, management, social_marketing - 3 | id:78521 -

» The A-B-C of Behaviour - Johnny Holland – It's all about interaction » Blog Archive

[http://johnnyholland.org/2011/01/24/the-a-b-c-of-behaviour/] - 2011-01-26 09:44:49 - public:weinreich

behavior_change, design, theory - 3 | id:78522 -

15 Essential Articles for Online Community Managers

[http://www.futurelab.net/blogs/marketing-strategy-innovation/2011/01/15_essential_articles_online_c.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+Futurelab+%28Futurelab%27s+Blog%29&utm_content=Google+Feedfetcher] - 2011-01-25 21:50:48 - public:weinreich

management, social_media, social_network - 3 | id:78523 -

The Real Cost of Social Media and Other Myths | Danny Brown

[http://dannybrown.me/2010/01/17/the-real-cost-of-social-media/] - 2011-01-24 20:46:21 - public:weinreich

management, social_media - 2 | id:78524 -

Budgeting for Social Media Success | Community Organizer 2.0

[http://www.communityorganizer20.com/2009/09/11/budgeting-for-social-media-success/] - 2011-01-24 20:40:09 - public:weinreich

management, nonprofit, social_media - 3 | id:78525 -

Researches say cigarette ads spur teens to light up | Marketing Magazine

[http://www.marketingmag.ca/news/marketer-news/researches-say-cigarette-ads-spur-teens-to-light-up-21331] - 2011-01-18 14:18:42 - public:weinreich

advertising, tobacco, youth - 3 | id:78526 -

social-creature » Your Life Is A Transmedia Experience — Now With Pictures!

[http://social-creature.com/your-life-is-a-transmedia-experience-now-with-pictures] - 2011-01-18 14:11:42 - public:weinreich

storytelling - 1 | id:78527 -

Digital Storytelling Methods: Time & Resources Needed? | Saving the (virtual) world

[http://www.nonprofitcommons.org/content/tsdigstiming] - 2011-01-18 12:08:23 - public:weinreich

storytelling, video - 2 | id:78528 -

The Psychological Power of Storytelling | Psychology Today

[http://www.psychologytoday.com/blog/positively-media/201101/the-psychological-power-storytelling] - 2011-01-17 21:24:11 - public:weinreich

storytelling - 1 | id:78529 -

Human-Centered Research & Design for Good - Aaron Sklar, IDEO on Vimeo

[http://vimeo.com/15005540] - 2011-01-17 20:15:52 - public:weinreich

behavior_change, design - 2 | id:78530 -

Journal of Fostering Sustainable Behavior

[http://www.cbsm.com/strategies/search] - 2011-01-17 11:33:57 - public:weinreich

environment, publication, social_marketing - 3 | id:78531 -

Top tips for Social Marketing « World Social Marketing

[http://wsmconference.co.uk/blog/?p=65] - 2011-01-17 09:34:08 - public:weinreich

social_marketing, social_marketing_intro - 2 | id:78532 -

Hierarchy of Visual Understanding: Data, Information, Knowledge, Wisdom?

[http://www.informationisbeautiful.net/2010/data-information-knowledge-wisdom/] - 2011-01-11 22:01:27 - public:weinreich

graphic_design - 1 | id:78533 -

Gamification - Wanting Isn’t Liking [17Dec10]

[http://omedia.amplify.com/2011/01/04/gamification-wanting-isnt-liking-17dec10/] - 2011-01-11 20:43:57 - public:weinreich

behavior_change, gaming - 2 | id:78534 -

8 Websites You Need to Stop Building - The Oatmeal

[http://theoatmeal.com/comics/websites_stop] - 2011-01-10 11:19:58 - public:weinreich

humor, online_marketing - 2 | id:78535 -

5 Simple Nonprofit Marketing Resolutions for 2011 :: Solutions Marketing & Consulting LLC | MyNewsletterBuilder

[http://www.mynewsletterbuilder.com/email/newsletter/1410659289] - 2011-01-10 00:18:27 - public:weinreich

bookreview - 1 | id:78536 -

Hospital Connecter

[http://www.hospitalconnecter.com/funnel_events/6311] - 2011-01-07 12:25:27 - public:weinreich

health_communication, social_media - 2 | id:78537 -

How much does Social Media cost companies in 2011? | MackCollier.com

[http://mackcollier.com/how-much-does-social-media-cost-in-2011/] - 2011-01-04 17:19:40 - public:weinreich

management, social_media - 2 | id:78538 -

Lessons in Design from Storytellers

[http://velorastudios.com/_blog/Velora_Studios_Blog/post/Lessons-in-Design-from-Storytellers/] - 2011-01-03 21:25:11 - public:weinreich

graphic_design, storytelling - 2 | id:78539 -

How Would You Like Your Graphic Design? | Colin Harman

[http://colinharman.com/2010/07/03/how-would-you-like-your-graphic-design] - 2011-01-03 20:06:34 - public:weinreich

graphic_design - 1 | id:78540 -

Magic Words? Nah. Magic Phonemes!

[http://healthyinfluence.com/wordpress/2011/01/03/magic-words-nah-magic-phonemes/] - 2011-01-02 23:53:34 - public:weinreich

advertising - 1 | id:78541 -

Zoetica Salon Summary: A Few Good Social Media Measurement Insights | Beth’s Blog

[http://www.bethkanter.org/zoetica-salon-12-30/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+bethblog+%28Beth%27s+Blog%29&utm_content=Bloglines] - 2011-01-01 23:06:00 - public:weinreich

evaluation, social_media - 2 | id:78542 -

3 Steps to New Habits

[http://www.slideshare.net/captology/3-steps-to-new-habits] - 2010-12-31 12:03:37 - public:weinreich

behavior_change - 1 | id:78543 -

Social Marketing: An Approach to Planned Social Change (pdf)

[http://www.sfu.ca/cmns/faculty/laba_m/425/07-fall/documents/Kotler-Zaltman.PDF] - 2010-12-31 01:04:28 - public:weinreich

filetype:pdf, media:document, social_marketing - 3 | id:78544 -

Kotler-Zaltman seminal article

KD Paine Analyzes Measurement — Global Neighbourhoods

[http://globalneighbourhoods.net/2010/12/sm-global-report-kd-paine-analyzes-measurement.html] - 2010-12-30 11:41:30 - public:weinreich

evaluation, research, social_media - 3 | id:78545 -

YouTube - Seth Godin & Tom Peters on blogging.

[http://www.youtube.com/watch?v=livzJTIWlmY] - 2010-12-30 09:36:11 - public:weinreich

blogging - 1 | id:78546 -

Top 10 Mistakes in Behavior Change

[http://www.slideshare.net/captology/stanford-6401325] - 2010-12-29 15:07:36 - public:weinreich

behavior_change - 1 | id:78547 -

Viewing weinreich's Bookmarks