Transmedia Storytelling for Social Impact

[http://www.slideshare.net/pamelarutledge/transmedia-storytelling-for-social-impact?ref=http%3A%2F%2Fwww.scoop.it%2Ft%2Ftransmedia-storytelling-for-the-digital-age%2Fp%2F4026262117%2F2014%2F08%2F14%2Ftransmedia-storytelling-for-social-impact%3F_tmc%3D0twE3] - 2014-08-26 21:20:35 - public:weinreich

behavior_change, media, social_change, storytelling - 4 | id:77410 -

Making Scripts And Science Match : NPR

[http://www.npr.org/2014/08/16/340857901/making-scripts-and-science-match] - 2014-08-26 21:19:49 - public:weinreich

entertainment_education, health_communication, storytelling - 3 | id:77411 -

If Salt-N-Pepa Told You To Brush Your Teeth, You'd Surely Listen : Goats and Soda : NPR

[http://www.npr.org/blogs/goatsandsoda/2014/08/20/341869218/if-salt-n-pepa-told-you-to-brush-your-teeth-youd-surely-listen?utm_campaign=storyshare&utm_source=facebook.com&utm_medium=social] - 2014-08-26 21:18:03 - public:weinreich

behavior_change, entertainment_education, health_communication - 3 | id:77412 -

Grocers Introduce Kid-Friendly Snack Section In The Produce Aisle : The Salt : NPR

[http://www.npr.org/blogs/thesalt/2014/08/25/341963166/grocers-lead-kids-to-produce-aisle-with-junk-food-style-marketing?utm_source=facebook.com&utm_medium=social&utm_campaign=npr&utm_term=nprnews&utm_content=20140825] - 2014-08-26 21:16:15 - public:weinreich

behavior_change, obesity, product, social_marketing, youth - 5 | id:77413 -

Ice Bucket Challenge: Can Other Nonprofits Reproduce It? | Beth’s Blog

[http://www.bethkanter.org/icebucket-2/] - 2014-08-26 16:03:22 - public:weinreich

behavior_change, nonprofit, social_media - 3 | id:77414 -

Icebucket Challenge: Cold Facts and Stats #icebucketchallenge

[http://www.slideshare.net/jeremiah_owyang/icebucket-challenge-cold-facts-and-stats-icebucketchallenge] - 2014-08-26 15:52:18 - public:weinreich

marketing, nonprofit - 2 | id:77415 -

Viewer Beware: Watching Reality TV Can Impact Real-Life Behavior : NPR

[http://www.npr.org/2014/08/24/342429563/viewer-beware-watching-reality-tv-can-impact-real-life-behavior] - 2014-08-26 15:50:49 - public:weinreich

behavior_change, entertainment_education, storytelling - 3 | id:77416 -

Up-stream, Mid-stream and Down-Stream Social Marketing. Defining the term | Professor Jeff French | LinkedIn

[https://www.linkedin.com/today/post/article/20140819142011-50216498-up-stream-mid-stream-and-down-stream-social-marketing-defining-the-term?trk=object-title] - 2014-08-26 14:32:43 - public:weinreich

behavior_change, environment, policy, social_marketing - 4 | id:77417 -

(1) Instagram: Nonprofits That Get It! on Pinterest | 30 Pins

[http://www.pinterest.com/karvetski/instagram-nonprofits-that-get-it/] - 2014-08-25 23:02:56 - public:weinreich

nonprofit, social_media, social_network - 3 | id:77418 -

How Ada, Okla., Warmed to Its Cold, Silent New Cop - WSJ

[http://online.wsj.com/articles/how-ada-okla-warmed-to-its-cold-silent-new-cop-1408933804] - 2014-08-25 11:53:44 - public:weinreich

behavior_change, design, storytelling - 3 | id:77419 -

Hollywood Is Working Hard to Make You Cry - WSJ

[http://online.wsj.com/articles/tearjerkers-to-hit-cinemas-this-fall-1408637194?mod=WSJ_hpp_sections_lifestyle] - 2014-08-22 11:18:26 - public:weinreich

storytelling - 1 | id:77420 -

How to Repurpose Campaign Content for Different Channels (And Never Waste the Leftovers)

[http://blog.hubspot.com/insiders/repurpose-content] - 2014-08-18 22:03:12 - public:weinreich

social_media, strategy - 2 | id:77421 -

6 Brands Killing It On Instagram

[http://www.brainsonfire.com/blog/2014/08/13/6-brands-killing-instagram/?utm_content=bufferd3003&utm_medium=social&utm_source=facebook.com&utm_campaign=buffer] - 2014-08-16 22:58:19 - public:weinreich

social_network - 1 | id:77422 -

Effectiveness of Mass Media Interventions for HIV Prevention... : JAIDS Journal of Acquired Immune Deficiency Syndromes

[http://journals.lww.com/jaids/Fulltext/2014/08151/Effectiveness_of_Mass_Media_Interventions_for_HIV.13.aspx?/utm_source=twitter.com&utm_medium=social&utm_campaign=hc3&utm_term=hiv] - 2014-08-15 12:59:45 - public:weinreich

campaign_effects, evaluation, health_communication, HIV_AIDS - 4 | id:77423 -

10 Things to Remember When Creating a Brand Ambassador Program | MackCollier.com - Social Media Training and Consulting

[http://www.mackcollier.com/10-things-to-remember-when-creating-a-brand-ambassador-program/] - 2014-08-14 23:55:58 - public:weinreich

branding, cgm, marketing - 3 | id:77424 -

Data Geek or Storyteller? Today’s CMO Must Excel at Both | Convince and Convert: Social Media Strategy and Content Marketing Strategy

[http://www.convinceandconvert.com/digital-marketing/data-geek-or-storyteller-todays-cmo-must-excel-at-both/] - 2014-08-14 18:01:29 - public:weinreich

marketing, me, storytelling - 3 | id:77425 -

atelier de | The Design of Design Studio - how to

[http://atelierde.co/the-design-of-design-studio/] - 2014-08-08 13:45:03 - public:weinreich

creativity, design, how_to, research - 4 | id:77427 -

atelier de | Introduction to Design Studio Methodology

[http://atelierde.co/introduction-to-design-studio-methodology/] - 2014-08-08 13:41:18 - public:weinreich

creativity, design, research - 3 | id:77428 -

Do Fruit and Vegetables Need a Marketing Makeover? | Care2 Causes

[http://www.care2.com/causes/do-fruit-and-vegetables-need-a-marketing-makeover.html] - 2014-08-06 21:17:38 - public:weinreich

nutrition, social_marketing - 2 | id:77429 -

Can Technology Really Change Your Habits? | Fast Company | Business Innovation

[http://www.fastcompany.com/3033986/the-future-of-work/can-technology-really-change-your-habits] - 2014-08-06 17:22:18 - public:weinreich

behavior_change, technology - 2 | id:77430 -

Copyright-Flowchart.jpg (800×4098)

[http://langwitches.org/blog/wp-content/uploads/2014/06/Copyright-Flowchart.jpg] - 2014-08-06 16:02:15 - public:weinreich

graphic_design - 1 | id:77431 -

From 'Good Times' To 'Honey Boo Boo': Who Is Poor On TV? : NPR

[http://www.npr.org/2014/08/05/337779030/from-good-times-to-honey-boo-boo-who-is-poor-on-tv?utm_source=facebook.com&utm_medium=social&utm_campaign=npr&utm_term=nprnews&utm_content=20140805] - 2014-08-05 19:22:49 - public:weinreich

entertainment_education - 1 | id:77432 -

Importance of talking to infants now on TV | EdSource

[http://edsource.org/2014/importance-of-talking-to-infants-now-on-tv/65979#.U98Tv4BdXYe] - 2014-08-03 22:04:09 - public:weinreich

entertainment_education - 1 | id:77433 -

TMC Chatsfield Case Study & Interview with Alison Norrington

[http://www.slideshare.net/TMC_RKit/tmc-chatsfield-case-tudy] - 2014-08-03 21:16:51 - public:weinreich

storytelling - 1 | id:77434 -

Social Media Guide for CSOs | U.S. Agency for International Development

[http://www.usaid.gov/SMGuide4CSO] - 2014-08-03 15:08:51 - public:weinreich

government, international, nonprofit, social_media, social_network - 5 | id:77435 -

Gaming's favorite villain is mental illness, and this needs to stop | Polygon

[http://www.polygon.com/2014/7/21/5923095/mental-health-gaming-silent-hill?utm_content=buffere72de&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer] - 2014-08-03 02:57:15 - public:weinreich

entertainment_education, gaming, mental_health - 3 | id:77436 -

Idea Gallery: Lessons from a Survey of Americans' Beliefs in Medical Conspiracy Theories - Robert Wood Johnson Foundation

[http://www.rwjf.org/en/blogs/new-public-health/2014/05/idea_gallery_lesson.html] - 2014-08-03 02:28:57 - public:weinreich

health_communication - 1 | id:77437 -

Will Fiction Influence How We React to Climate Change? - Room for Debate - NYTimes.com

[http://www.nytimes.com/roomfordebate/2014/07/29/will-fiction-influence-how-we-react-to-climate-change] - 2014-08-03 02:22:59 - public:weinreich

entertainment_education, storytelling - 2 | id:77438 -

How to Tell a Great Story - Carolyn O'Hara - Harvard Business Review

[http://blogs.hbr.org/2014/07/how-to-tell-a-great-story/] - 2014-08-03 02:19:34 - public:weinreich

storytelling - 1 | id:77439 -

Videos - Behavioural Exchange - International Behavioural Insights Conference 2014

[http://bx2014.org/videos] - 2014-08-03 02:16:15 - public:weinreich

behavior_change, design - 2 | id:77440 -

"Siri, I Want To Kill Myself": Is Apple's New Update Enough? | World of Psychology

[http://psychcentral.com/blog/archives/2013/06/20/siri-i-want-to-kill-myself-is-apples-new-update-enough/] - 2014-08-03 02:04:09 - public:weinreich

mental_health, technology - 2 | id:77441 -

3D Printing Booklet for Beginners (pdf)

[http://www.metmuseum.org/~/media/Files/Blogs/Digital%20Media/3DPrintingBookletforBeginners.pdf] - 2014-08-03 01:41:58 - public:weinreich

design, graphic_design - 2 | id:77442 -

How To Track Your Social Media Data And Measure ROI [INFOGRAPHIC] - AllTwitter

[http://www.mediabistro.com/alltwitter/social-media-data-roi_b58103] - 2014-08-01 00:02:44 - public:weinreich

evaluation, research, social_media, social_network - 4 | id:77443 -

Creative Review - Sagmeister and the 'bullshit' around storytelling

[http://creativereview.co.uk/cr-blog/2014/july/sagmeister-storytelling?cmpid=crnews_436798] - 2014-08-01 00:02:18 - public:weinreich

storytelling - 1 | id:77444 -

Candor

[http://usecandor.com/] - 2014-08-01 00:00:50 - public:weinreich

creativity, research - 2 | id:77445 -

Brainstorming Doesn't Work; Try This Technique Instead | Fast Company | Business Innovation

[http://www.fastcompany.com/3033567/agendas/brainstorming-doesnt-work-try-this-technique-instead?utm_source=facebook] - 2014-08-01 00:00:34 - public:weinreich

creativity - 1 | id:77446 -

Why Empathy Is The Key to Good Storytelling | Indiewire

[http://www.indiewire.com/article/heres-why-empathy-is-the-key-to-good-storytelling-20140730] - 2014-07-31 22:29:29 - public:weinreich

storytelling - 1 | id:77447 -

Google Street View Cars Want to Scan Your City for Gas Leaks

[http://www.newsweek.com/google-street-view-cars-want-scan-your-city-gas-leaks-259212] - 2014-07-29 15:31:35 - public:weinreich

design - 1 | id:77448 -

Films Are Films: Measuring the Social Impact of Documentary Films | Aggregate

[http://www.whatisaggregate.com/films-are-films-measuring-the-social-impact-of-documentary-films-2/] - 2014-07-29 14:21:43 - public:weinreich

behavior_change, entertainment_education, media, research, social_change - 5 | id:77449 -

In Tests, Scientists Try to Change Behaviors - WSJ

[http://online.wsj.com/articles/in-tests-scientists-try-to-change-behaviors-1406588998] - 2014-07-29 14:19:19 - public:weinreich

behavior_change, design, research - 3 | id:77450 -

Hack your world - public health style - Cheezburger

[http://cheezburger.com/62963969] - 2014-07-29 14:11:53 - public:weinreich

behavior_change, design - 2 | id:77451 -

Smartsongs: Refrains The Brain Retains : The Protojournalist : NPR

[http://www.npr.org/blogs/theprotojournalist/2014/07/27/335293947/smartsongs-refrains-the-brain-retains?utm_source=facebook.com&utm_medium=social&utm_campaign=npr&utm_term=nprnews&utm_content=20140727] - 2014-07-27 21:44:41 - public:weinreich

entertainment_education - 1 | id:77452 -

Lurkers are the 99.989% of Social Media | The Social Media Monthly

[http://thesocialmediamonthly.com/lurkers-99-989-social-media/?utm_content=buffer51cb7&utm_medium=social&utm_source=linkedin.com&utm_campaign=buffer] - 2014-07-27 21:11:31 - public:weinreich

social_media, target_audience - 2 | id:77453 -

Health Behavior Change Models for HIV Prevention and AIDS Ca... : JAIDS Journal of Acquired Immune Deficiency Syndromes

[http://journals.lww.com/jaids/Fulltext/2014/08151/Health_Behavior_Change_Models_for_HIV_Prevention.3.aspx] - 2014-07-27 20:52:46 - public:weinreich

behavior_change, HIV_AIDS, theory - 3 | id:77454 -

Dads on Sitcoms - Atlantic Mobile

[http://m.theatlantic.com/entertainment/archive/2014/06/dads-on-sitcoms/373673/] - 2014-07-27 15:34:17 - public:weinreich

entertainment_education, media - 2 | id:77455 -

How to Use Google Analytics: Getting Started | Social Media Examiner

[http://www.socialmediaexaminer.com/google-analytics-basics/] - 2014-07-27 15:30:43 - public:weinreich

evaluation, online_marketing, research, social_media - 4 | id:77456 -

Experimental evidence of massive-scale emotional contagion through social networks

[http://www.pnas.org/content/111/24/8788.full] - 2014-07-27 15:28:21 - public:weinreich

evaluation, social_change, social_media, social_network - 4 | id:77457 -

Facebook research study

Seven Tips for Changing Behaviour – A Manifesto | Rich Media

[http://richchat.wordpress.com/2014/06/24/seven-tips-for-changing-behaviour-a-manifesto/] - 2014-07-27 15:27:31 - public:weinreich

advertising, behavior_change, health_communication, social_marketing - 4 | id:77458 -

Participant Index Seeks to Determine Why One Film Spurs Activism, While Others Falter - NYTimes.com

[http://www.nytimes.com/2014/07/07/business/media/participant-index-seeks-to-determine-why-one-film-spurs-activism-while-others-falter.html?_r=1] - 2014-07-27 15:23:13 - public:weinreich

behavior_change, evaluation, media, social_change, storytelling - 5 | id:77459 -

Everything I Know: 42 Hours of Buckminster Fuller's Visionary Lectures Free Online (1975) | Open Culture

[http://www.openculture.com/2012/08/ieverything_i_knowi_42_hours_of_visionary_buckminster_fuller_lectures_1975.html] - 2014-07-27 15:22:42 - public:weinreich

design - 1 | id:77460 -

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