Creative Brief Writing - The Problem Statement - YouTube
Crisis Communication Resource Guide: Coronavirus Disease 2019 (COVID-19)
Built by and for foundations & nonprofit organizations supporting communities at local, regional, national and global scale.
Mike Morrison on Twitter: “Let’s make sharing new research on Twitter more fun! Want an easier way get updated on all the new science in your field? Sick of just clicking links to abstracts? Watch this cartoon to learn how to create a quick #TwitterPoster
How to create Twitter Posters
Reasoned Writing / A Framework For Scientific Papers
Satire and humor resources
Almost everything you need to know about writing, reading, submitting, and understanding satire and humor.
The 'Just Stay Home' Message Will Backfire - The Atlantic
all or nothing messaging may be harmful
Twitter for Scientists
Spoon & Tamago on Twitter: “NHK conducted an experiment to see how germs spread at a cruise buffet. They applied fluorescent paint to the hands of 1 person and then had a group of 10 people dine. In 30 min the paint had transferred to every individual and
Playbook for Pandemic Response
Calling all creatives: Join our global art campaign on hope — Fine Acts
Our new campaign – called Spring of Hope – shares one powerful and uplifting illustration per day, every day, until the end of May –– https://fineacts.co/hope. All works, commissioned specifically for the campaign, are published under a Creative Commons License and are free to print, share and adapt non-commercially – for anyone who needs a dose of hope in these trying times.
Are We There Yet? A Communications Evaluation Guide
את הפסח הזה כולנו עושים בבית! - YouTube
How to Be Clear During COVID-19 | The Compass for SBC
When Debunking Scientific Myths Fails (and When It Does Not): The Backfire Effect in the Context of Journalistic Coverage and Immediate Judgments as Prevention Strategy
Tips for reporting on Covid-19 and slowing the spread of misinformation
What is your favorite road sign? - Quora
In Wales road signs are written in both English and Welsh. However the Welsh text actually reads “I am not in the office at the moment. Send any work to be translated”
Chapter 32. Providing Encouragement and Education | Section 5. Reframing the Issue | Main Section | Community Tool Box
Elspeth Kirkman on Twitter: “Hypothesis one: the idea of being identified as someone who doesn’t wash their hands is mortifying. We can use that for good. #COVID19 (Placement: outside door of individual toilet and sink cubicle) https://t.co/TlAmssLvwt“ /
3 Infographic Tips for Nonprofits – Nonprofit Tech for Good
Strategic Communications for Social Change Handbook & Workbook – Well Made Strategy
download with email
Designing content for people dealing with a death - DWP Digital
designing for emotional states
Past Time to Tell the Public: “It Will Probably Go Pandemic, and We Should All Prepare Now” - Virology Down Under
Human-centred design in global health: A scoping review of applications and contexts
The use of jargon kills people’s interest in science, politics
Behavioural and social sciences to enhance the efficacy of health promotion interventions: redesigning the role of professionals and people
applying behavioral science to health promotion
Coronavirus and the Zombie Apocalypse: 4 Risk Communication Strategies - YouTube
Crisis Text Line report reveals words that signal suicide
To veg or not to veg? The impact of framing on vegetarian food choice - ScienceDirect
We tested how reframing the name of the vegetarian food category shapes food choices. • Environmental, social, and neutral (vs. vegetarian) frames boosted vegetarian choice. • No consistent differences emerged among the three non-vegetarian frames. • We investigated the underlying psychological mechanisms behind the main effects.
Debunking: A Meta-Analysis of the Psychological Efficacy of Messages Countering Misinformation - Man-pui Sally Chan, Christopher R. Jones, Kathleen Hall Jamieson, Dolores Albarracín, 2017
This meta-analysis began with a review of relevant literature on the perseverance of attitudes and beliefs and then assessed the impact of moderators on the misinformation, debunking, and misinformation-persistence effects. Compared with results from single experiments, meta-analysis is a useful catalogue of experimental paradigms, dependent variables, moderators, and other methods factors used in studies in related domains. In light of our findings, we offer three recommendations: (a) reduce arguments that support misinformation, (b) engage audiences in scrutiny and counterarguing of misinformation, and (c) introduce new information as part of the debunking message.
Misinformation on the coronavirus might be the most contagious thing about it | Adam Kucharski | Opinion | The Guardian
To fully explain how viral content – and viruses – spread, we need to move away from the idea that outbreaks involve simple clockwork infections, passing along a chain from person to person to person until large numbers have been exposed. During the 2015 outbreak of the Mers coronavirus in South Korea, 82 out of 186 infections came from a single “superspreading event” in a hospital where an infected person was being treated. It’s not yet clear how common such superspreading is in the current outbreak, but we do know that these kinds of events are how information goes viral online; most outbreaks on Twitter are dominated by a handful of individuals or media outlets, which are responsible for a large proportion of transmission. If you heard about snake flu, you might have told a couple of friends; meanwhile, newspaper headlines were telling millions. When tackling disease outbreaks, health agencies often work to identify potential superspreading events, isolating infected individuals to prevent further transmission. However, this isn’t the only way to stop an outbreak. As well as tracking down people who are infectious, it’s possible to target broader social interactions that might amplify transmission. For example, many cities in China have recently closed schools, which can be hotspots for respiratory infections.
Rhyme as reason in commercial and social advertising. - PubMed - NCBI
Evaluating digital health products - GOV.UK
Crowd-diagnosing STDs on Reddit
I’ve been working on a model to help explain the stages of peer health connection and I’d love to get feedback on it.
How people decide what they want to know - Tali Sharot and Cass R. Sunstein
Immense amounts of information are now accessible to people, including information that bears on their past, present and future. An important research challenge is to determine how people decide to seek or avoid information. Here we propose a framework of information-seeking that aims to integrate the diverse motives that drive information-seeking and its avoidance. Our framework rests on the idea that information can alter people’s action, affect and cognition in both positive and negative ways. The suggestion is that people assess these influences and integrate them into a calculation of the value of information that leads to information-seeking or avoidance. The theory offers a framework for characterizing and quantifying individual differences in information-seeking, which we hypothesize may also be diagnostic of mental health. We consider biases that can lead to both insufficient and excessive information-seeking. We also discuss how the framework can help government agencies to assess the welfare effects of mandatory information disclosure.
The Science of What Makes People Care
5 key principles
Fear or Hope: Which Motivates More?
And as to the central question of using both fear and hope: “I think we're in a moment where fear is a stronger motivator than hope,“ Parfrey began. “I'm looking at the evidence. I'm looking at Greta Thunberg. There is a tinge of the apocalypse in her framing.“ But Parfrey was quick to add that fear, by itself, isn't the only button to press. “The data is clear on this,“ he said. “The more dire the messages sound, the more individuals will tuneout. And I say this with full-knowledge that the climate picture is dire. You have to be honest, you have to present the sobering information, yet we still have the choice before us to dramatically improve the situation or make it worse. The choice is still ours.“
Delivering effective messages: Lessons for advocates - Public Health Institute
LESSON 1: SHIFT THE FRAME FROM PORTRAIT TO LANDSCAPE. (this is part of a 3-post blog series on message framing)
A Rough Guide to Spotting Bad Science – Compound Interest
DESIGN THINKING FOR COMMUNICATIONS PROFESSIONALS How Design Thinking processes can help you shape organizational stories that connect
3 Ways to Reduce Overload During Presentations
Entertainment-Education and Health and Risk Messaging - Oxford Research Encyclopedia of Communication
Why Peer Crowds Matter: Incorporating Youth Subcultures and Values in Health Education Campaigns | AJPH | Vol. 107 Issue 3
Misinfodemic Response Toolkit
Conducting Research on a Touchy Health Topic? Read This First!
The App That Translates Air Pollution Into Cigarettes - CityLab
Crafting Headlines for Change: The Art and Science of Petition Titles · Change.org
Seven Tips for a Persuasive Call to Action | Throughline Group
Want to Know a Secret? Your Customers Do. | CXL
How to Develop a Communication Strategy | The Compass for SBC
Ebola response in Congo must get language right The New Humanitarian | Opinion
Fifteen months into the Democratic Republic of Congo’s latest Ebola outbreak, we are still asking people to overcome the fear of an indiscriminate disease and accept an intimidating medical process while communicating in a way that often creates confusion and frustration.