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[https://www.researchgate.net/publication/322150387_A_Rose_by_Any_Other_Name_A_Subtle_Linguistic_Cue_Impacts_Anger_and_Corresponding_Policy_Support_in_Intractable_Conflict] - - public:weinreich
behavior_change, health_communication, policy - 3 | id:245239 -

Given the central role of anger in shaping adversarial policy preferences in the context of intergroup conflict, its reduction may promote conflict resolution. In the current work, we drew on psycholinguistic research on the role of language in generating emotions to explore a novel, extremely subtle means of intervention. Specifically, we hypothesized that phrasing conflict-relevant policies in noun form (vs. verb form) would reduce anger and impact policy support correspondingly. Results across three experimental studies in the context of the Israeli-Palestinian conflict supported these expectations for both support for concessions (Studies 1–3) and retaliatory policies (Study 3), with reduction in anger mediating the salutary impact of noun form (vs. verb form) on policy support. These results expand our understanding of the influence of language on emotions and policies in the context of conflict and have applied relevance for conflict-resolution efforts. (1) (PDF) A Rose by Any Other Name? A Subtle Linguistic Cue Impacts Anger and Corresponding Policy Support in Intractable Conflict. Available from: https://www.researchgate.net/publication/322150387_A_Rose_by_Any_Other_Name_A_Subtle_Linguistic_Cue_Impacts_Anger_and_Corresponding_Policy_Support_in_Intractable_Conflict [accessed May 02 2019].

[https://www.linkedin.com/pulse/halo-led-guy-champniss-phd/] - - public:weinreich
behavior_change, health_communication, theory - 3 | id:244191 -

Often, there's a disproportionate focus on pre-existing attitudes or other exogenous factors explaining why behavioural interventions may not work. In other words, attitudes or other factors got in the way of the intervention being effective. But that's not necessarily the case, as this study suggests. Instead, it might be the nature of the intervention itself which blocks the behaviour (change).

[https://www.ssoar.info/ssoar/bitstream/handle/document/46065/ssoar-rcr-2016-graaf_et_al-Characteristics_of_narrative_interventions_and.pdf?sequence=1] - - public:weinreich
behavior_change, entertainment_education, health_communication, storytelling - 4 | id:244104 -

To provide an overview of the different characteristics of narratives in health effects research and of the persuasive effects that were found, we review 153 experimental studies on health-related narrative persuasion with a focus on the narrative stimuli. The results show that: a) with regard to the content, showing the healthy behavior in a narrative (as opposed to the unhealthy behavior with negative consequences) may be associated with effects on intention. Narratives that contain high emotional content are more often shown to have effects. b) With regard to the form, for print narratives, a first-person perspective is a promising characteristic in light of effectiveness. c) With regard to the context, an overtly persuasive presentation format does not seem to inhibit narrative persuasion. And d) other characteristics, like character similarity or the presentation medium of the narrative, do not seem to be promising characteristics for producing health effects. In addition, fruitful areas for further research can be found in the familiarity of the setting and the way a health message is embedded in the narrative. Because of the diversity of narrative characteristics and effects that were found, continued research effort is warranted on which characteristics lead to effects. The present review provides an overview of the evidence for persuasive narrative characteristics so far.

[https://pdfs.semanticscholar.org/0754/713b05da5f05d699ac856a17c1ab3348290c.pdf] - - public:weinreich
behavior_change, health_communication, storytelling, theory - 4 | id:244102 -

Narrative is the basic mode of human interaction and a fundamental way of acquiring knowledge. In the rapidly growing field of health communication, narrative approaches are emerging as a promising set of tools for motivating and supporting health-behavior change. This article defines narrative communication and describes the rationale for using it in health-promotion programs, reviews theoretical explanations of narrative effects and research comparing narrative and nonnarrative approaches to persuasion, and makes recommendations for future research needs in narrative health communication.

[https://www.johnhaydon.com/increase-fundraising-results-donor-hero/] - - public:weinreich
behavior_change, health_communication, nonprofit, storytelling - 4 | id:244078 -

When you tell donors they can “feed hungry children”, “stop human trafficking” or “give twice the hope”, you make them the hero. This engages a “storytelling switch” that triggers a rush of cortisol and oxytocin throughout their body: Cortisol focuses your attention on a problem that needs solving (feeding hungry children). Oxytocin magnifies your feelings of empathy, caring, and love. Can brain chemistry really increase fundraising results? Short answer: Yes. Every. Single. Time. Stories are powerful because they transport us into other people’s worlds but, in doing that, they change the way our brains work and potentially change our brain chemistry. – Paul Zak In fact, the release of these two chemicals are actually predictors of giving behavior. Stories increase fundraising results! Researchers in one study concluded is that story structure (hook, problem, payoff) kicks off the chemistry associated with giving.

[https://www.guychampniss.com/blog/the-difference-between-doing-something-and-being-the-type-of-person-who-does-that-something] - - public:weinreich
behavior_change, health_communication, target_audience - 3 | id:243848 -

When it comes to motivating people to vote, identity theory is influential. Studies have shown us that how we refer to people ahead of a vote can influence their likelihood to vote. In short, if we use a noun (a ‘voter’) rather than a verb (‘to vote’), we can see double digit increases in voter turn-out. To be clear, this is one of the largest effects identified in a large-scale field experiment — an uptick of over 10%, simply as a result of reframing the request to use the vote. Identity theory tells us this happens because the noun version (‘a voter’) speaks to our self-concept; wanting to align with what society expects of us, increases the likelihood of us engaging in that behaviour. It’s an opportunity for positive distinctiveness.

[https://qz.com/work/1363911/two-psychologists-have-a-surprising-theory-on-how-to-get-motivated/?utm_source=facebook&utm_medium=qz-organic] - - public:weinreich
behavior_change, health_communication - 2 | id:241753 -

Giving advice, as opposed to receiving it, appears to help unmotivated people feel powerful because it involves reflecting on knowledge that they already have. So if you’re completely clueless about the resources or strategies necessary for progress, asking for help is probably the best first step. But if you (like most of us), know what you need to do, but are having trouble actually doing it, giving someone advice may be the push you need.

[https://news.psu.edu/story/557373/2019/02/05/research/interactive-websites-may-cause-antismoking-messages-backfire] - - public:weinreich
behavior_change, health_communication, online_marketing, tobacco - 4 | id:241725 -

In a study, the researchers said that smokers who had limited familiarity with information technology were more likely to consider antismoking messages manipulative and boring when they browsed those messages on a website with interactive features, such as sliders, mouseovers and zooming tools.

[https://www.sciencedirect.com/science/article/pii/S0308597X17302397#!] - - public:weinreich
behavior_change, health_communication, theory - 3 | id:234050 -

This article reports on new research that finds certain messages reduce fear of sharks, key to promoting conservation-minded responses to shark bites. Here it is argued that the sophistication in public feelings toward these highly emotional events has allowed new actors to mobilize and given rise to the ‘Save the Sharks’ movement. In a unique experiment coupling randomly assigned intent-based priming messages with exposure to sharks in a ‘shark tunnel’, a potential path to reduce public fear of sharks and alter policy preferences is investigated. Priming for the absence of intent yielded significant fear extinction effects, providing a viable means of increasing support for non-lethal policy options following shark bite incidents. High levels of pride and low levels of blame for bite incidents are also found. In all, this article provides a step towards improving our understanding of fear and fear reduction in public policy.

[http://jdc.journals.unisel.edu.my/ojs/index.php/jdc/issue/view/7] - - public:weinreich
behavior_change, conference, entertainment_education, health_communication, storytelling - 5 | id:229957 -

In April 2018, almost 1,200 people gathered in Indonesia for the Summit on Behaviour and Social Change Communication. Practitioners, researchers, donors, and leaders from more than 400 organisations travelled to Nusa Dua from the Asia Pacific region, Africa, Europe, Latin America, and North America. This issue features ten papers prepared by SUMMIT participants based on their presentations. They cover a range of challenges from using story-telling to help fishermen in Belize deal with threats to their occupations, and influencing adolescent girls and boys in India to address gender discrimination and stereotyping – to the use of social media to change norms regarding babies’ health in Malawi.

[https://keeptothepath.com/2018/07/19/understanding-how-messaging-is-perceived-by-the-public-through-a-new-theoretical-model/] - - public:weinreich
behavior_change, environment, health_communication, theory - 4 | id:186788 -

The results lead to some useful messaging recommendations, such as active publics being more effectively moved to action through motivational frames, rather than diagnostic (i.e. problem-focused) or prognostic (i.e. solution-focused) frames.

[https://www.inc.com/jessica-stillman/a-behavioral-scientist-explains-how-to-deal-with-people-who-believe-things-that-are-just-not-true.html?cid=sf01001&sr_share=twitter] - - public:weinreich
behavior_change, health_communication - 2 | id:177128 -

You need to show the other party that his beliefs are actually in conflict with his own values and goals, all without making him defensive. It sounds like a tall order, but Tsipurksy insists it is possible. Offering concrete examples of people who have changed their minds can help. So can suggesting that a person's previous opinion was understandable given the information he or she had at the time.

[https://psychcentral.com/news/2018/04/03/persuasive-messages-couched-in-emotion-may-backfire/134343.html] - - public:weinreich
behavior_change, health_communication, theory - 3 | id:79664 -

New research finds that people tend toward appeals that aren't simply more positive or negative but are infused with emotionality, even when they're trying to sway an audience that may not be receptive to such language. The findings appear in Psychological Science, a journal of the Association for Psychological Science

[http://opinionator.blogs.nytimes.com/2016/01/26/reducing-preventable-harm-in-hospitals/?smid=tw-share] - - public:weinreich
behavior_change, design, health_communication - 3 | id:76594 -

"So the big question is: How can health systems be made safer when success means changing the attitudes and habits of health care professionals at a time when many are overwhelmed and deeply frustrated by all of the demands being made on them? What does it take to get them to embrace, with urgency, new ways of working?"

[http://www.nejm.org/doi/full/10.1056/NEJMe1503200#article] - - public:weinreich
behavior_change, design, health_communication, tobacco - 4 | id:76807 -

Halpern et al. ended up demonstrating the importance of loss aversion in two different ways. The more obvious is that smokers are far more likely to quit if they stand to lose money if they fail. The more subtle is that the very prospect of incurring losses makes people far less willing to enter a smoking-cessation program. Despite the greater comparative effectiveness of the deposit program, the reward program is likely to be more successful, because far more people will sign up for it.

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