Ethnography Fieldguide — Stanford d.school
How to Kick Off a Crash Course — Stanford d.school
Social marketing guide for public health programme managers and practitioners - ECDC
Seven Tips for a Persuasive Call to Action | Throughline Group
How to Develop a Communication Strategy | The Compass for SBC
New Metaphors | Imaginaries Lab | Carnegie Mellon University
Through a series of workshops in 2017–18, we’ve been exploring a process for generating new kinds of metaphors, and then using those metaphors to inspire concepts for new kinds of interface design which could potentially help people understand things in different ways. The intention of the workshops is that the process might be something designers can use or adapt for idea generation, or to provoke new kinds of thinking about interface design. The extent to which the metaphors merely provide initial ‘seed’ inspiration, or actually form the basis of the resulting design, varies. Download the New Metaphors cards, v.0.3 (February 2018) — 129 MB PDF, 300 dpi Download a poster/leaflet from Interaction 18 including thumbnails of all the cards, and a shortened version of this article — 2 MB PDF Download templates / worksheets — 400 kB PDF
Federal Social Media Accessibility Toolkit Hackpad / Digital.gov
Costing and Economic Evaluation | Breakthrough ACTION and RESEARCH
Currently Available Costing and Economic Evaluation Products The Business Case for Investing in Social and Behavior Change (report) new Guidelines for Costing Social and Behavior Change Interventions (report) new The Added Value of Costing Social and Behavior Change Interventions (brief) new Social and Behavior Change Business Case and Costing Webinar Generating Evidence to Inform Integrated Social and Behavior Change Programming in Nigeria Making the Business Case for Social and Behavior Change Programming (activity brief)
Lessons for Social Change Communications Strategy From the US Marriage Equality and Antismoking Campaigns
Aspirational Communication, an approach that seeks to motivate and mobilize people to support a cause by connecting it to the audience’s aspirations for their own lives. I specifically suggest a six-step framework based on the approach that can help social movements to drive durable attitude change.
EAST for Health & Safety | The Behavioural Insights Team
Behavior Change For Nature: A Behavioral Science Toolkit for Practitioners | The Behavioural Insights Team
Explanation and the “How“ of a Narrative - Narrative Initiative
Released in March as part of FrameWorks Institute’s 20th anniversary, the Explanation Declaration asks communicators to help people understand the “how” behind issues and see that how as a critical part of engaging and empowering people to take action.
Behavioral Design: The scientific approach to designing for behavior change for product managers, designers, & researchers
how-to guide - excellent explanation
Icebreakers for Online Meetings That Introverts Will Love | Beth's Blog
How to Choose a Domain Name
Tools and Ethics for Applied Behavioural Insights: The BASIC Toolkit | READ online
Twitter Agency Playbook 2019 - @Twitter
5 Tips for Launching (and Sustaining) a City Behavioral Design Team - ideas42
Behavioral Design Teams: A Model for Integrating Behavioral Design in City Government - open source playbook
How to Use TikTok: Tips for New Users | WIRED
The 10 YouTube Fundamentals (ft. Matt Koval) - YouTube
Hello, and Thanks for All the Fish: Tips for effective research recruiting
Data Playbook Toolkit | Global Disaster Preparedness Center
The Data Playbook Beta is a recipe book or exercise book with examples, best practices, how to's, session plans, training materials, matrices, scenarios, and resources. The data playbook will provide resources for National Societies to develop their literacy around data, including responsible data use and data protection. The content aims to be visual, remixable, collaborative, useful, and informative. There are nine modules, 65 pieces of content, and a methodology for sharing curriculum across all the sectors and networks. Material has been compiled, piloted, and tested in collaboration with many contributors from across IFRC and National Societies. Each module has a recipe that puts our raw materials in suggested steps to reach a learning objective. To help support you in creating your own recipe, we also include a listing of 'ingredients' for a topic, organised by type:
Why and how to use video in research :: Social Change
Verification Handbook: homepage
A definitive guide to verifying digital content for emergency coverage Authored by leading journalists from the BBC, Storyful, ABC, Digital First Media and other verification experts, the Verification Handbook is a groundbreaking new resource for journalists and aid providers. It provides the tools, techniques and step-by-step guidelines for how to deal with user-generated content (UGC) during emergencies.
Phases of Social Marketing | Sustaining Health Outcomes through the Private Sector (SHOPS) Plus
How to add subtitles to videos for free
Your Complete Guide to Google for Nonprofits
User Testing with Sensitive Data (Video)
How to conduct user research for systems with confidential or otherwise sensitive data, for example in domains like healthcare or financial services, where it can be problematic to record screens or otherwise share the user's information.
Cognitive Mapping in User Research
How to Create an Instagram Content Plan for Your Business : Social Media Examiner
Form-a-Palooza 2019 | Behavioural Economics
BETA hosted Australia’s first ever Form-a-Palooza on 28 June 2019. It was a one-day festival of forms, designed to share the latest in form design with public servants from across the Australian Government. Forms are the most common interaction between people and the government, and there are thousands of them—most still in paper. Improving forms is a simple but important way to improve service delivery and increase public satisfaction with government. Over 200 participants from 38 agencies came along to Form-a-Palooza to learn new techniques and put them into practice. We also launched a brand new framework to guide the development of good forms—the WISER framework. It’s based on the latest research, as well as our own experience working with government agencies on forms, letters and communication.
North America Evaluation Toolkit | J-PAL North America Evaluation Toolkit
How nonprofits can make the best use of YouTube - Socialbrite
The 6 Keys to Breaking Bad Habits - Lemonade Blog
Social media analytics: A practical guidebook for journalists and other media professionals | Publications | DW Akademie | DW | 17.07.2019
This guidebook helps media professionals of small media houses develop a better understanding of how to use data for improving their social media performance. Also includes worksheets and templates.
A nifty guide for academics on using Twitter | PLOS SciComm
Social and Behavior Change Monitoring Guidance | Breakthrough ACTION and RESEARCH
Breakthrough ACTION has distilled guidance on social and behavior change (SBC) monitoring methods into a collection of technical notes. Each note provides an overview of a monitoring method that may be used for SBC programs along with a description of when to use the method and its strengths and weaknesses.
Trainer's Notebook: Facilitating Brainstorming Sessions for Nonprofit Work | Beth's Blog
The Redirect Method Blueprint
The Redirect Method uses Adwords targeting tools and curated YouTube videos uploaded by people all around the world to confront online radicalization. It focuses on the slice of ISIS’ audience that is most susceptible to its messaging, and redirects them towards curated YouTube videos debunking ISIS recruiting themes. This open methodology was developed from interviews with ISIS defectors, respects users’ privacy and can be deployed to tackle other types of violent recruiting discourses online.
The Video4Change Impact Toolkit | Impact Through Filmmaking
This toolkit will show you how to design and strategise for impact in your progressive social change initiatives. It is designed for documentary or journalist video-makers, established Video for Change organisations, and nonprofit organisations that are using or thinking about using video to engage their communities. EngageMedia has produced this toolkit in partnership with the Video4Change Network. We are a group of video-makers — activists, journalists, documentary filmmakers, and human rights advocates — who have pooled our experience and knowledge to share tips, tools and resources on how to safely and effectively create powerful videos and engage audiences for changemaking.
Social Media Video Marketing - The Ultimate Guide
Social and Behaviour Change Insights and Practice - Practitioner's Guide
How to co-design with young Victorians
Co-design with young people is the act of co-creating alongside stakeholders and young people to ensure that the results of the design meet the needs of those young people. Here are four key resources for background information to co-design. Download this visualisation (PDF, 4.3 MB) to learn where co-design sits on the spectrum of approaches to program design Use this template (PDF, 13 MB) as a reminder for the five principles of co-design This article contains historical and modern case studies of co-design in action The Outer East Children and Youth Area Partnership Co-design [OECYAP] has created a detailed resource of the theoretical and practical workshop content by co-design expert, Ingrid Burkett
A complete guide to iconography
12 Mistakes To Avoid When Sharing Live Video Content
The Toolbox Toolbox
Toolkits for design, research, creativity
Everybody Wants to Belong: A Practical Guide to Tackling and Leveraging Social Norms in Behavior Change Programming | The Communication Initiative Network
How To Write The Perfect Book Title (Scribe Guide)
Creating your theory of change: NPC's practical guide
Theory of Change Online
Theory of Change Online (TOCO) is the only web-based software (no download required) that you can use to design and edit and store your Theory of Change, learn the concepts of theory of change, and capture your outcomes, indicators, rationales and assumptions in an interactive graphical environment.