JMU-Dose-Response Effects of the Text4baby Mobile Health Program: Randomized Controlled Trial | Evans | JMIR mHealth and uHealth

[http://mhealth.jmir.org/2015/1/e12/] - 2015-02-04 14:11:03 - public:weinreich

campaign_effects, evaluation, health_communication, mobile, sample_campaigns - 5 | id:77061 -

How to write a media measurement report in 4 hours or less | Articles | Main

[http://www.ragan.com/Main/Articles/c392ae74-7279-47c1-93cb-d9582ca5465d.aspx] - 2015-01-28 18:38:51 - public:weinreich

evaluation, how_to, media, professional_resource, public_relations, research - 6 | id:77066 -

Media Impact Funders Survey Reveals Varied Perspectives on Impact Assessment | MEDIA IMPACT FUNDERS

[http://mediaimpactfunders.org/media-impact-funders-survey-reveals-varied-perspectives-on-impact-assessment/] - 2015-01-28 10:58:15 - public:weinreich

evaluation, media, storytelling - 3 | id:77077 -

Booze News: Do Holiday 'Drink Responsibly' Campaigns Work?

[http://www.brandchannel.com/home/post/2014/12/12/141212-Booze-News.aspx] - 2015-01-01 23:29:52 - public:weinreich

campaign_effects, evaluation, substance_abuse - 3 | id:77141 -

Effectiveness of a Smartphone Application for Weight Loss Compared With Usual Care in Overweight Primary Care Patients: A Randomized, Controlled TrialSmartphone Application for Weight Loss in Overweight Primary Care Patients | Annals of Internal Medicine

[http://annals.org/article.aspx?articleid=1935738] - 2014-12-03 18:10:02 - public:weinreich

campaign_effects, evaluation, mobile, obesity - 4 | id:77179 -

MyFitnessPal Works If You Use It | The Health Care Blog

[http://thehealthcareblog.com/blog/2014/11/24/myfitnesspal-works-if-you-use-it/?utm_medium=referral&utm_source=pulsenews] - 2014-12-03 18:09:34 - public:weinreich

campaign_effects, evaluation, mobile, obesity - 4 | id:77180 -

What Works: Evidence for Decisionmakers (pdf)

[https://www.gov.uk/government/uploads/system/uploads/attachment_data/file/378038/What_works_evidence_for_decision_makers.pdf] - 2014-12-03 15:53:17 - public:weinreich

evaluation, policy - 2 | id:77183 -

UK initiative designed to embed robust evidence at the heart of local and national policymaking

If anti-drug PSAs don’t actually work, why are governments so high on them? - The Globe and Mail

[http://www.theglobeandmail.com/globe-debate/if-anti-drug-psas-dont-actually-work-why-are-governments-so-high-on-them/article21712302/?cmpid=rss1&utm_content=bufferec45a&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer] - 2014-11-24 00:27:10 - public:weinreich

advertising, campaign_effects, evaluation, substance_abuse, youth - 5 | id:77201 -

Impact Playbook

[http://harmony-institute.org/blog/cases/impact-playbook/] - 2014-11-20 14:39:33 - public:weinreich

evaluation, storytelling - 2 | id:77206 -

a guide that synthesizes best practices for media makers to understand the impact of their work. The guide builds on existing impact frameworks with applied strategies, concrete metrics, and suggested workflows. Specifically designed for today’s networked, data-informed storytellers, the Impact Playbook demystifies data collection and analysis. It embeds impact thinking throughout a project’s lifecycle, from creation to outreach and engagement to empower media makers build this growing field.

USAID Evidence Summit on Population Level Behavior Change - Impact Evidence

[http://www.comminit.com/evidencesummit/category/sites/global/evidence-summit] - 2014-11-18 14:17:23 - public:weinreich

behavior_change, campaign_effects, evaluation, sample_campaigns, social_change, social_marketing - 6 | id:77231 -

Supporting USAID's “renewed emphasis on the application of research and evaluation to inform strategic thinking about development for low- and middle-income countries with a focus on “achieving the social and behavior changes needed to end preventable child deaths and improve under five development“. All 1,313 papers identified can be accessed, searched and filtered to your interests

Do anti-bullying campaigns even work? - The Week

[http://theweek.com/article/index/271192/do-anti-bullying-campaigns-even-work?utm_source=links&utm_medium=website&utm_campaign=twitter] - 2014-11-17 11:24:44 - public:weinreich

campaign_effects, evaluation, sample_campaigns, social_marketing - 4 | id:77242 -

Transmedia Metrics Model

[http://www.slideshare.net/eefjeopdenbuysch/transmedia-metrics-model] - 2014-10-21 22:54:58 - public:weinreich

evaluation, research, storytelling - 3 | id:77274 -

Is the D.A.R.E. Program Good for America's Kids (K-12)?

[http://dare.procon.org/] - 2014-10-21 22:54:15 - public:weinreich

campaign_effects, evaluation, research, substance_abuse, youth - 5 | id:77275 -

Here's Why Social Impact is More Important for Documentaries Than Ever Before | Indiewire

[http://www.indiewire.com/article/heres-why-social-impact-is-more-important-for-documentaries-than-ever-before-20141013] - 2014-10-15 00:30:15 - public:weinreich

entertainment_education, evaluation, media, social_change - 4 | id:77285 -

8 Principles of Social Media ROI | Beth’s Blog

[http://www.bethkanter.org/wwt-ro/] - 2014-10-05 22:51:08 - public:weinreich

evaluation, social_media - 2 | id:77290 -

Truth Campaign Research Summary

[http://www.legacyforhealth.org/content/download/569/6830/file/truth-research-summary-2012.pdf] - 2014-10-05 17:22:05 - public:weinreich

campaign_effects, evaluation, sample_campaigns, tobacco - 4 | id:77293 -

American Journal of Preventive Medicine - The VERB™ Campaign

[http://www.ajpmonline.org/issue/S0749-3797(08)X0007-8] - 2014-10-05 16:30:26 - public:weinreich

campaign_effects, evaluation, obesity, sample_campaigns, youth - 5 | id:77294 -

Measuring the effectiveness of Transmedia: Is it possible?

[http://media.wix.com/ugd/81b70a_b71bf7b613434b6c9a7a7fb43a09e3a0.pdf] - 2014-10-05 14:53:57 - public:weinreich

evaluation, storytelling - 2 | id:77298 -

Evidence of a Dose—Response Relationship Between “truth” Antismoking Ads and Youth Smoking Prevalence

[http://www.ncbi.nlm.nih.gov/pmc/articles/PMC1449196/] - 2014-10-02 14:26:54 - public:weinreich

campaign_effects, evaluation, management, social_marketing, tobacco, youth - 6 | id:77301 -

The mystery of the falling teen birth rate - Vox

[http://www.vox.com/2014/8/20/5987845/the-mystery-of-the-falling-teen-birth-rate] - 2014-09-29 11:05:28 - public:weinreich

campaign_effects, evaluation, health_communication, youth - 4 | id:77315 -

Does Rigorous Data Analysis Thwart Effective Storytelling by Non-Profits? | Beth’s Blog

[http://www.bethkanter.org/relax-method/] - 2014-09-21 23:07:16 - public:weinreich

evaluation, nonprofit, research, storytelling - 4 | id:77327 -

Mass Media Health Communication Campaigns Combined with Health-Related Product Distribution: A Community Guide Systematic Review (pdf)

[http://www.thecommunityguide.org/healthcommunication/healthcomm-AJPM-evrev-campaigns.pdf] - 2014-09-08 20:31:43 - public:weinreich

campaign_effects, evaluation, health_communication, media, product - 5 | id:77371 -

What is the Effect of Mass Media on Suicidal Behavior? - YouTube

[https://www.youtube.com/watch?v=LIly0talFzw&list=TLoWMTUN47NSeOkflYeQ4V1is12pFpwYVC] - 2014-09-03 21:19:34 - public:weinreich

behavior_change, campaign_effects, evaluation, media, mental_health - 5 | id:77385 -

Fledgling's Response to the Impact Evaluation Debate

[http://us5.campaign-archive2.com/?u=2018c62cd88ed33bb89123978&id=f6158b10a5&e=%5BUNIQID] - 2014-09-02 16:46:56 - public:weinreich

entertainment_education, evaluation, storytelling - 3 | id:77391 -

Threatening communication: a critical re-analysis and a revised meta-analytic test of fear appeal theory

[http://www.ncbi.nlm.nih.gov/pmc/articles/PMC3678850/] - 2014-08-28 21:03:05 - public:weinreich

campaign_effects, evaluation, health_communication, theory - 4 | id:77401 -

Proving the impact of media on behaviour change | Health Communication

[http://www.comminit.com/health/content/proving-impact-media-behaviour-change-0] - 2014-08-26 21:41:28 - public:weinreich

behavior_change, campaign_effects, evaluation, health_communication, media, social_marketing - 6 | id:77408 -

Effectiveness of Mass Media Interventions for HIV Prevention... : JAIDS Journal of Acquired Immune Deficiency Syndromes

[http://journals.lww.com/jaids/Fulltext/2014/08151/Effectiveness_of_Mass_Media_Interventions_for_HIV.13.aspx?/utm_source=twitter.com&utm_medium=social&utm_campaign=hc3&utm_term=hiv] - 2014-08-15 12:59:45 - public:weinreich

campaign_effects, evaluation, health_communication, HIV_AIDS - 4 | id:77423 -

How To Track Your Social Media Data And Measure ROI [INFOGRAPHIC] - AllTwitter

[http://www.mediabistro.com/alltwitter/social-media-data-roi_b58103] - 2014-08-01 00:02:44 - public:weinreich

evaluation, research, social_media, social_network - 4 | id:77443 -

How to Use Google Analytics: Getting Started | Social Media Examiner

[http://www.socialmediaexaminer.com/google-analytics-basics/] - 2014-07-27 15:30:43 - public:weinreich

evaluation, online_marketing, research, social_media - 4 | id:77456 -

Experimental evidence of massive-scale emotional contagion through social networks

[http://www.pnas.org/content/111/24/8788.full] - 2014-07-27 15:28:21 - public:weinreich

evaluation, social_change, social_media, social_network - 4 | id:77457 -

Facebook research study

Participant Index Seeks to Determine Why One Film Spurs Activism, While Others Falter - NYTimes.com

[http://www.nytimes.com/2014/07/07/business/media/participant-index-seeks-to-determine-why-one-film-spurs-activism-while-others-falter.html?_r=1] - 2014-07-27 15:23:13 - public:weinreich

behavior_change, evaluation, media, social_change, storytelling - 5 | id:77459 -

Should We Rate Activist Documentaries by Whether They Inspire People to Act?|Criticwire

[http://blogs.indiewire.com/criticwire/should-we-rate-activist-documentaries-by-whether-they-inspire-people-to-act-20140708] - 2014-07-27 15:11:05 - public:weinreich

behavior_change, evaluation, media, social_change, storytelling - 5 | id:77467 -

The influence of social networking sites on health behavior change: a systematic review and meta-analysis -- Laranjo et al. -- Journal of the American Medical Informatics Association

[http://jamia.bmj.com/content/early/2014/07/08/amiajnl-2014-002841.short?rss=1] - 2014-07-27 15:09:28 - public:weinreich

behavior_change, campaign_effects, evaluation, social_media, social_network - 5 | id:77469 -

Hot Hulu web novella ‘East Los High’ spans media platforms to help young Latinos make smart choices, researchers say - News Center

[http://www.buffalo.edu/news/releases/2014/07/024.html] - 2014-07-27 15:08:28 - public:weinreich

campaign_effects, entertainment_education, evaluation, storytelling - 4 | id:77471 -

How to Analyze Your Social Media Activities With Excel | Social Media Examiner

[http://www.socialmediaexaminer.com/analyze-social-media-with-excel/] - 2014-07-03 21:27:04 - public:weinreich

evaluation, how_to, quantitative, research, social_media - 5 | id:77492 -

Software: Business & Nonprofit | Reviews and Top Software at Capterra

[http://www.capterra.com/] - 2014-03-12 04:02:21 - public:lowly

business, comparison, directories, evaluation, helpdesk, software, work - 7 | id:178980 -

Paine Publishing | Standards Central

[http://www.painepublishing.com/standards-central/] - 2014-01-23 15:14:49 - public:weinreich

evaluation, quantitative, research, social_media - 4 | id:77642 -

What Are The Right Web Customer Experience Success Metrics?

[http://www.iperceptions.com/~/media/Files/Knowledge/Whitepapers/What-Are-The-Right-Web-Customer-Experience-Success-Metrics.ashx] - 2013-12-15 22:20:35 - public:weinreich

evaluation, online_marketing - 2 | id:77696 -

CDC NPIN - In the Know: Social Media for Public Health Archived Webinars

[http://www.cdcnpin.org/scripts/features/feature_itk.asp] - 2013-12-05 16:52:10 - public:weinreich

evaluation, gaming, how_to, mobile, social_media, social_network - 6 | id:77721 -

mHealth Evidence

[http://www.mhealthevidence.org/] - 2013-10-09 22:23:56 - public:weinreich

campaign_effects, evaluation, mental_health, mobile - 4 | id:77761 -

text4baby - Study Shows mHealth Service for Moms is Beneficial

[https://text4baby.org/index.php/news/364-study-shows-mhealth-service-for-moms-is-beneficial] - 2013-10-08 00:05:06 - public:weinreich

behavior_change, campaign_effects, evaluation, health_communication, mobile, sample_campaigns - 6 | id:77762 -

#SMMStandards | A Cross-Industry Effort to Simplify and Unify the Measurement of Social Media

[http://www.smmstandards.com/] - 2013-10-07 22:46:08 - public:weinreich

evaluation, research, social_media - 3 | id:77765 -

HealthCommWorks

[https://cdc.orau.gov/healthcommworks/#5] - 2013-10-07 21:59:22 - public:weinreich

behavior_change, evaluation, health_communication, how_to, strategy, theory - 6 | id:77766 -

AdNews: Dumb and Dumber (Ways to Die)

[http://www.adnews.com.au/news/opinion-dumb-and-dumber-ways-to-die] - 2013-10-04 00:34:54 - public:weinreich

behavior_change, campaign_effects, evaluation, health_communication, sample_campaigns, social_marketing - 6 | id:77788 -

Show Me the Science! Resilience, games, post-traumatic growth, and more | blog.superbetter.com

[http://blog.superbetter.com/show-me-the-science-resilience-games-post-traumatic-growth-and-more/] - 2013-09-08 13:19:01 - public:weinreich

behavior_change, evaluation, gaming - 3 | id:77808 -

SuperBetter: Positive Gaming - Results of randomized trial

[http://annmarieroepke.com/superbetter-positive-gaming/] - 2013-09-08 13:16:29 - public:weinreich

behavior_change, campaign_effects, evaluation, gaming - 4 | id:77809 -

Dumb Ways To Die and social media bullshit - mUmBRELLA

[http://mumbrella.com.au/dumb-ways-to-die-and-social-media-bullshit-138887] - 2013-09-02 22:42:12 - public:weinreich

advertising, behavior_change, evaluation, PSA, video - 5 | id:77812 -

Impact Playbook: Best Practices for Understanding the Impact of Media (pdf)

[http://www.bavc.org/files/Impact_Playbook.pdf] - 2013-05-06 14:01:20 - public:weinreich

evaluation, media, video - 3 | id:77934 -

A Marketer's Guide to Understanding Statistical Significance

[http://blog.hubspot.com/marketers-guide-understanding-statistical-significance?utm_source=hubspot_email_marketing&utm_medium=email&utm_content=8021007&_hsenc=p2ANqtz-8JaFhwc_7HL5ekiq4-6sC18bGtclkhR0Te_Up0EAwzmLbDdHiVKQux0u6lL5xE0AfQBnBDA-1OF9DmTgBWg6uxow2] - 2013-04-29 13:25:01 - public:weinreich

evaluation, quantitative, research - 3 | id:77953 -

Clever Ways to Evaluate Programs Without Spending a Lot - Measuring Up - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas

[http://philanthropy.com/blogs/measuring-up/how-to-do-useful-measurements-without-spending-a-lot/17] - 2013-03-07 15:01:51 - public:weinreich

evaluation - 1 | id:77979 -

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