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LITERATURE REVIEW ON EFFECTIVENESS OF THE USE OF SOCIAL MEDIA: A REPORT FOR PEEL PUBLIC HEALTH
Online Interventions for Social Marketing Health Behavior Change Campaigns: A Meta-Analysis of Psychological Architectures and Adherence Factors
The influence of social networking sites on health behavior change: a systematic review and meta-analysis -- Laranjo et al. -- Journal of the American Medical Informatics Association
[http://jamia.bmj.com/content/early/2014/07/08/amiajnl-2014-002841.short?rss=1] - - public:weinreich
Bully - Measuring Online Engagement
Literature review on the Effectiveness of the Use of Social Media
Sharing On Facebook Is Worth 6 Times More Than A Twitter Tweet [Study]
[http://www.jeffbullas.com/2010/10/15/sharing-on-facebook-is-worth-6-times-more-than-a-twitter-tweet-study/] - - public:weinreich
Measuring social media value–it IS possible « What Matters Online
[http://whatmattersonline.wordpress.com/2008/09/09/measuring-social-media-marketing-for-web-sites-time-to-try/] - - public:weinreich