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What is Social Marketing? (With 7 Stellar Examples)
[https://www.business2community.com/digital-marketing/what-is-social-marketing-with-7-stellar-examples-02236451] - - public:weinreich
The benefits and impacts of social marketing (pdf) - Chartered Institute of Marketing
Turning Point Collaborative on Social Marketing
[http://www.turningpointprogram.org/Pages/socialmkt.html] - - public:weinreich
Great publications, resources, trainings
social marketing institute: advancing the science and practice of social marketing
Social Marketing
[http://www.hc-sc.gc.ca/ahc-asc/activit/marketsoc/index_e.html] - - public:weinreich
Health Canada's excellent website