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The Battle between Commercial Marketing and Social Marketing – Philip Kotler, Giuseppe Fattori | Social marketing
[https://marketingsociale.net/the-battle-between-commercial-marketing-and-social-marketing-philip-kotler-giuseppe-fattori/] - - public:weinreich
Data Geek or Storyteller? Today’s CMO Must Excel at Both | Convince and Convert: Social Media Strategy and Content Marketing Strategy
[http://www.convinceandconvert.com/digital-marketing/data-geek-or-storyteller-todays-cmo-must-excel-at-both/] - - public:weinreich