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Pretty food = healthy food, at least in the minds of consumers.
[https://olsonzaltman.com/zfiles/2020/9/24/pq1ed9etzh8zi08o9imn7srfgnq83f] - - public:weinreich
When people see food that is symmetrical, they tend to believe it is more natural – and when they think a food is more natural, they perceive it to be healthier.