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VR marketing: Is it a fad or is it the real thing? - Video Marketing for Nonprofits - Serio Films
Increase Fundraising Results by Making Your Donor Feel Like a Hero
[https://www.johnhaydon.com/increase-fundraising-results-donor-hero/] - - public:weinreich
When you tell donors they can “feed hungry children”, “stop human trafficking” or “give twice the hope”, you make them the hero. This engages a “storytelling switch” that triggers a rush of cortisol and oxytocin throughout their body: Cortisol focuses your attention on a problem that needs solving (feeding hungry children). Oxytocin magnifies your feelings of empathy, caring, and love. Can brain chemistry really increase fundraising results? Short answer: Yes. Every. Single. Time. Stories are powerful because they transport us into other people’s worlds but, in doing that, they change the way our brains work and potentially change our brain chemistry. – Paul Zak In fact, the release of these two chemicals are actually predictors of giving behavior. Stories increase fundraising results! Researchers in one study concluded is that story structure (hook, problem, payoff) kicks off the chemistry associated with giving.
Which Story to Share? (G.R.E.A.T. Stories) | Nonprofit Marketing | Getting Attention
7 Steps to Ethical Storytelling (G.R.E.A.T. Stories) | Nonprofit Marketing | Getting Attention
The Viral Video Toolkit for Nonprofits | Eepybird Studios
[http://eepybirdstudios.com/toolkit/] - - public:weinreich
The Viral Video Toolkit for Nonprofits A Step-by-Step Guide to Creating Contagious Content for Social Good
South Park - Whole Foods Charity Shaming - YouTube
South Park - Feed Hungry Children - YouTube
How to Use Communications to Drive Social Change | Speaking of Change
[http://www.speakingchange.org/] - - public:weinreich
6 case studies from Packard Foundations grantees
It's Time For a Nonprofit Reality TV Show. Introducing NBC's "Give".
4 Easy Ways Your Nonprofit Can Use Pokémon GO to Engage People
Pokémon GO for Nonprofits & Charities (Yes, REALLY!)
Resource: The Emerging Nonprofit Leaders Playbook | Beth’s Blog
Nonprofit Marketing | Getting Attention
Kivi's Nonprofit Communications Blog | Written for do-it-yourself nonprofit marketers and one-person nonprofit communications departments.
Beth Kanter's Blog - How Connected Nonprofits Leverage Networks and Data for Social Change
6 Behaviors that Can Change the Social Sector (For the Better) · Living Cities
[https://www.livingcities.org/blog/596-6-behaviors-that-can-change-the-social-sector-for-the-better] - - public:weinreich
Nonprofit Editorial Calendar Planning - Ideas | A Listly List
5 Reasons Serial Podcast is so Addicting...and What it Means for Nonprofit Communications
[http://jcamp180.org/Knowledge-Center/Fundraising/Communications/5-Reasons-Serial-Podcast-is-so-Addicting.aspx] - - public:weinreich
Graphic Design for Non-profit Organizations | AisleOne
[http://www.aisleone.net/2012/design/graphic-design-for-non-profit-organizations/] - - public:weinreich
Does Rigorous Data Analysis Thwart Effective Storytelling by Non-Profits? | Beth’s Blog
Social Media Policy Workbook for Jewish Organizations | Darim Online
[http://darimonline.org/article/social-media-policy-workbook-jewish-organizations] - - public:weinreich
Ice Bucket Challenge: Can Other Nonprofits Reproduce It? | Beth’s Blog
Icebucket Challenge: Cold Facts and Stats #icebucketchallenge
[http://www.slideshare.net/jeremiah_owyang/icebucket-challenge-cold-facts-and-stats-icebucketchallenge] - - public:weinreich
(1) Instagram: Nonprofits That Get It! on Pinterest | 30 Pins
Social Media Guide for CSOs | U.S. Agency for International Development
bethkanter2 - Social Media Policy Resources
How Your Organization’s CEO Can Use Social Media for Thought Leadership | Beth’s Blog
9 Storytelling Mistakes Your Nonprofit May Be Making
[http://nonprofit.about.com/od/fundraising/fl/9-Storytelling-Mistakes-Your-Nonprofit-May-Be-Making.htm?nl=1] - - public:weinreich
Beth Kanter's Instagram Resources
6 Easy-to-Implement Instagram Video Ideas for Your Nonprofit
Snapchat: How Non-Profit Organizations Can Benefit from this Platform
[http://www.noholtzbarred.com/snapchat-non-profit-organizations-can-benefit-new-social-media-platform/] - - public:weinreich
Lean Impact » Lean Startup Meets Social GoodLean Impact - Lean Startup Meets Social Good
Free Worksheets | Content Marketing for Nonprofits - Official Book Site
“Storytelling and Social Change” guide | Working Narratives
Humor As Part of Nonprofit Social Content and Engagement Strategy: Hilarious Examples | Beth’s Blog
[http://www.bethkanter.org/humor-as-part-of-nonprofit-social-content-and-engagement-strategy-a-hilarious-nonprofit-measurement-example/] - - public:weinreich
Into Focus: Benchmarks for Nonprofit Video and A Guide for Creators | See3
Charity Toolbox: 100+ Nonprofit-Specific Tech Tools (Categorized) | DailyTekk
[http://dailytekk.com/2012/02/09/charity-toolbox-100-nonprofit-specific-tech-tools/] - - public:weinreich
The Starter Guide to Nonprofit Video Storytelling
How the Top 50 Nonprofits Do Social Media | NetWitsThinkTank.com
[http://www.netwitsthinktank.com/social-media/how-the-top-50-nonprofits-do-social-media.htm] - - public:weinreich
The 26 Elements of Digital Storytelling (from WikiCauses #Wikichat) | Wikibrands
[http://wiki-brands.com/the-26-elements-of-digital-storytelling-from-wikicauses-wikichat/] - - public:weinreich
How to find amazing, powerful stories for your nonprofit video
[http://www.socialbrite.org/2011/08/03/how-to-find-amazing-powerful-stories-for-your-nonprofit-video/] - - public:weinreich
e.politics: online advocacy tools & tactics » Google Plus for Advocacy: More Resources and a Tuesday Webinar
[http://www.epolitics.com/2011/07/29/google-plus-for-advocacy-more-resources-and-a-tueday-webinar/] - - public:weinreich
Google+ Best Practices for Nonprofits « Nonprofit Tech 2.0 Blog :: A Social Media Guide for Nonprofits
[http://nonprofitorgs.wordpress.com/2011/07/25/google-best-practices-for-nonprofits/] - - public:weinreich
The Elusive Craft of Evaluating Advocacy (May 18, 2011) | Stanford Social Innovation Review
[http://www.ssireview.org/articles/entry/the_elusive_craft_of_evaluating_advocacy/] - - public:weinreich
Twitter Community Organizing Rules for Non Profits | Beth’s Blog
8 great examples of nonprofit storytelling
[http://www.socialbrite.org/2011/04/21/8-great-examples-of-nonprofit-storytelling/] - - public:weinreich
About the software : FrontlineSMS
Budgeting for Social Media Success | Community Organizer 2.0
[http://www.communityorganizer20.com/2009/09/11/budgeting-for-social-media-success/] - - public:weinreich
Nonprofit Tagline Database & Report | Nonprofit Marketing | Getting Attention
[http://gettingattention.org/nonprofit-taglines/get-nonprofit-tagline-report-database.html] - - public:weinreich