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The surprising truth about what motivates us « Get Shouty
[http://katiechatfield.wordpress.com/2010/05/31/the-surprising-truth-about-what-motivates-us/] - - public:weinreich
5 Ways to be Persuasive : The World :: American Express OPEN Forum
[http://www.openforum.com/idea-hub/topics/the-world/article/5-ways-to-be-persuasive-guy-kawasaki?utm_source=twitter&utm_medium=twitter&utm_term=&utm_campaign=manual%20repeats&utm_content=] - - public:weinreich
Mmmmm-health: Appetizing human health solutions that boost behavior change
Changing Health and Wealth Behaviors with Analytics - The Conversation - Harvard Business Review
Making Change Happen: The Marketing Approach
[http://socialmarketing.blogs.com/r_craiig_lefebvres_social/2008/09/making-change-happen-the-marketing-approach.html] - - public:weinreich
behavior change and personal development facebook apps | The GoalTribe Blog
[http://www.goaltribe.com/blog/2010/behavior-change-and-personal-development-facebook-apps/] - - public:weinreich
Learning from game design: 11 gambits for influencing user behaviour
[http://architectures.danlockton.co.uk/2010/03/22/learning-from-game-design-11-gambits-for-influencing-user-behaviour/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+ArchitecturesOfControlInDesign+%28Dan+Lockton+%3A+Design+with+Intent+%2F+Archi] - - public:weinreich
Homer Simpson for Nonprofits: The Truth About What People Really Think and What It Means for Promoting Your Cause
Edge Master Class 2008: A SHORT COURSE IN BEHAVIORAL ECONOMICS—INTRODUCTION
Positive Reinforcement vs. Negative Consequences
[http://opinionadded.blogspot.com/2010/02/positive-reinforcement-vs-negative.html] - - public:weinreich
Behavioral Economics in Marketing: 7 Insights to Lift Results
Switch: Don't Solve Problems--Copy Success | Fast Company
[http://www.fastcompany.com/magazine/142/switch-how-to-change-things-when-change-is-hard.html?page=0%2C0] - - public:weinreich
The power of positive deviants - The Boston Globe
[http://www.boston.com/bostonglobe/ideas/articles/2009/11/29/the_power_of_positive_deviants/?page=full] - - public:weinreich
BJ Fogg's Behavior Grid
Using cell phone text messages to remind people to use sunscreen | KevinMD.com
[http://www.kevinmd.com/blog/2009/11/cell-phone-text-messages-remind-people-sunscreen.html] - - public:weinreich
BJ Fogg's Persuasive Bathroom Epiphany: MarketingProfs Digital Marketing Mixer 09
[http://www.simplemarketingblog.com/2009/10/bj-foggs-persuasive-bathroom-epiphany.html] - - public:weinreich
Prodding People to Wash Their Hands in Restrooms - NYTimes.com
[http://www.nytimes.com/2009/10/20/health/research/20awar.html?_r=1&src=twt&twt=nytimeshealth] - - public:weinreich
YouTube - Piano stairs - Rolighetsteorin.se - The fun theory
The Habit Change Cheatsheet: 29 Ways to Successfully Ingrain a Behavior
[http://zenhabits.net/2009/09/the-habit-change-cheatsheet-29-ways-to-successfully-ingrain-a-behavior/] - - public:weinreich
Franke James » The Real Poop on Social Change
Entertainment Education for Behavior Change
Public Health 2.0: Re-Mixing Public Health Narrative Report « Nomadologies
[http://nomadologies.wordpress.com/2009/09/22/public-health-2-0-re-mixing-public-health-narrative-report/] - - public:weinreich
Designing for Social Traction (slide deck) - Bokardo
[http://bokardo.com/archives/designing-for-social-traction-slide-deck/] - - public:weinreich
geared toward helping social sites get sign-ups and users, but applicable to behavior change
The Design with Intent Toolkit v.0.9
[http://architectures.danlockton.co.uk/2009/04/06/the-design-with-intent-toolkit/] - - public:weinreich
Design With Intent | How designers can influence behavior
On Social Marketing and Social Change: Making Theory Relevant: A Case from Family Planning
[http://socialmarketing.blogs.com/r_craiig_lefebvres_social/2009/08/making-theory-relevant-a-case-from-family-planning.html] - - public:weinreich
Making Theory Relevant: Part 2
[http://socialmarketing.blogs.com/r_craiig_lefebvres_social/2009/08/making-theory-relevant-part-2.html] - - public:weinreich
Design Thinking, Social Marketing and Behavior Change
[http://socialmarketing.blogs.com/r_craiig_lefebvres_social/2009/07/design-thinking-social-marketing-and-behavior-change.html] - - public:weinreich
E-Mail Reminders Can Improve Health Choices, Kaiser Study Finds - iHealthBeat
[http://www.ihealthbeat.org/Articles/2009/5/19/EMail-Reminders-Can-Improve-Health-Choices-Kaiser-Study-Finds.aspx] - - public:weinreich
Connecting Active Living Research and Public Policy - RWJF
BJ Fogg's Behavior Model
Was Doing Versus Did - The Verbs You Use Influence Your Behavior
[http://www.scientificblogging.com/news_releases/was_doing_versus_did_verbs_you_use_influence_your_behavior] - - public:weinreich
The Easiest Way to Change People's Behavior - Peter Bregman - HarvardBusiness.org
Changing minds and persuasion -- How we change what others think, believe, feel and do
140 Health Care Uses for Twitter
Health Marketing & Interactive Media podcast: Mobile Technologies & Public Health
How to Get Someone to say Yes! | The Don
How Social Pressure Can Drive Eco-Consciousness — Plenty Magazine
social proof - How to Change the World Using Social Media | Copyblogger
Australia Measures Up and Faces Obesity | PSFK - Trends, Ideas & Inspiration
GOOD » Tricking People into Doing the Right Thing»
Theories about persuasion
Social Networks Change Behavior
[http://johnbell.typepad.com/weblog/2008/06/social-networks.html?cid=117633126] - - public:weinreich
Digital Influence Mapping Project post
Communication for Better Health
[http://www.infoforhealth.org/pr/j56/index.shtml] - - public:weinreich
Population Reports issue on effective health communication for international family planning progs
The Top 10 Strategies for Changing Attitudes
Mondays are good days to start thinking healthy
[http://www.baltimoresun.com/news/health/bal-hs.monday05jan05,0,4993454.story] - - public:weinreich
Rebranding Mondays as the day to get back on track with healthy behaviors
Discovering the Activation Point
[http://www.activationpoint.org/] - - public:weinreich
A downloadable publication for people in social change organizations that focuses on strategies for mobilizing concerned people to supportive action by identifying and leveraging their activation points. (via Guy Kawasaki)
Are You Sticky? A psychologist and an education expert explain how to get people to pay attention to what you say
[http://www.time.com/time/insidebiz/article/0,9171,1552029-1,00.html] - - public:weinreich
Article about "Made to Stick: Why Some Ideas Survive and Others Die" in Time Magazine. I'm currently reading this book and will post a review soon. So far it's two thumbs and two big toes up!
Captology Notebook: SIMpill
[http://credibility.stanford.edu/captology/notebook/archives.new/2006/08/simpill.html] - - public:weinreich
SIMpill is a medication compliance technology in the form of a sms enabled pill bottle that sends text messages to a central server to remind people that they need to take their medication and provide feedback if the medication timeframe is missed.
Survey questions can influence behavior
[http://www.thestate.com/mld/thestate/news/nation/15087821.htm] - - public:weinreich
A study find that just asking about behavior can lead to an increase in that behavior -- whether positive or negative.