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The Influence of Celebrities and Religious Leaders in Addressing Rumours on Social Media | SpringerLink
Influencers 101: Best Practices and Practical Approaches for Public Health Campaigns Lessons learned from tobacco prevention campaigns
Repeating Things Makes Them Seem True, Sort Of | Psychology Today
Effectiveness of mass media, entertainment education and digital SBC on adolescent SRH behaviour - Osman Advisory Services
Digital Media for Behavior Change: Review of an Emerging Field of Study | HTML
Digital media are omnipresent in modern life, but the science on the impact of digital media on behavior is still in its infancy. There is an emerging evidence base of how to use digital media for behavior change. Strategies to change behavior implemented using digital technology have included a variety of platforms and program strategies, all of which are potentially more effective with increased frequency, intensity, interactivity, and feedback. It is critical to accelerate the pace of research on digital platforms, including social media, to understand and address its effects on human behavior. The purpose of the current paper is to provide an overview and describe methods in this emerging field, present use cases, describe a future agenda, and raise central questions to be addressed in future digital health research for behavior change. Digital media for behavior change employs three main methods: (1) digital media interventions, (2) formative research using digital media, and (3) digital media used to conduct evaluations. We examine use cases across several content areas including healthy weight management, tobacco control, and vaccination uptake, to describe and illustrate the methods and potential impact of this emerging field of study. In the discussion, we note that digital media interventions need to explore the full range of functionality of digital devices and their near-constant role in personal self-management and day-to-day living to maximize opportunities for behavior change. Future experimental research should rigorously examine the effects of variable levels of engagement with, and frequency and intensity of exposure to, multiple forms of digital media for behavior change.
Social media interventions targeting exercise and diet behaviours in people with noncommunicable diseases (NCDs): A systematic review - ScienceDirect
Social media use and self-injurious thoughts and behaviors: A systematic review and meta-analysis - ScienceDirect
Understanding the Costs of SBC Social Media Interventions
POV GP Seminar-Using Social Media to Change Norms and Behaviors at Scale - Nov 12, 2020 PART 1
3 Reasons Why You Should Be Using Influencers to Change Behavior
Tweet for Behavior Change: Using Social Media for the Dissemination of Public Health Messages
Online Actions with Offline Impact: How Online Social Networks Influence Online and Offline User Behavior
Hand Washing Becomes Fun With The #20secondchallenge And #washyourlyrics
Social Media and the Science of Health Behavior | Circulation
Coronavirus: Vietnam's handwashing song goes global - BBC News
How to Create Sustainable Behaviour Change Through Social Media Marketing
The effectiveness of public health advertisements to promote health: a randomized-controlled trial on 794,000 participants | npj Digital Medicine
Our results show that 48% of people who were exposed to the ads made future searches for weight loss information, compared with 32% of those in the control group—a 50% increase. The advertisements varied in efficacy. However, the effectiveness of the advertisements may be greatly improved by targeting individuals based on their lifestyle preferences and/or sociodemographic characteristics, which together explain 49% of the variation in response to the ads. These results demonstrate that online advertisements hold promise as a mechanism for changing population health behaviors.
Social Advertising Isn't Really Driving Conversions - eMarketer
An August 2017 survey from CivicScience, a next-generation consumer and media analytics company, found that very few US internet users have made a purchase based on ads they saw on social platforms, like Facebook or Snapchat.
Recorded Calls Beat Facebook Ads in Getting Residents to Request Free Smoke Alarm, Study Suggests - 2018 - News Releases - News - Johns Hopkins Bloomberg School of Public Health
How To Convert "Likes" into Meaningful Behavior
JMIR-Adapting Behavioral Interventions for Social Media Delivery | Pagoto | Journal of Medical Internet Research
Can health behaviors and conditions be predicted by social media?
The Psychology of Sharing
Online Interventions for Social Marketing Health Behavior Change Campaigns: A Meta-Analysis of Psychological Architectures and Adherence Factors
Power or Promise: Do Online Health Campaigns Impact Offline Behavior? | American Institutes for Research
The Social Psychology Of The Naked Selfie | TechCrunch
How Twitter may have helped Nigeria contain Ebola | The BMJ
Ice Bucket Challenge: Can Other Nonprofits Reproduce It? | Beth’s Blog
The influence of social networking sites on health behavior change: a systematic review and meta-analysis -- Laranjo et al. -- Journal of the American Medical Informatics Association
How to Use Behavioral Triggers to Spur Social Media Actions | Social Media Examiner
Focus Package: Information and Communication Technology (ICT) - Tools, Content Resources, and Project Registries | The Health COMpass
Experts explore how social networks can influence behavior and decision-making (video)
The Science Behind Using Online Communities To Change Behavior | TechCrunch
Social Media and the Science of Health Behavior
Teens Influenced By Images Of Smoking On Social Media 09/03/2013
Influencing Public Health: Can Facebook Make Us Adopt Better Health Practices?
Social Media: Strategic Shift or Tactical Tool? - Craig Lefebvre
Public Health 2.0: Re-Mixing Public Health Narrative Report « Nomadologies
Designing for Social Traction (slide deck) - Bokardo
geared toward helping social sites get sign-ups and users, but applicable to behavior change