weinreich bookmarks: behavior_change - page: 9urn:uuid:{8910B1A2-78DA-A2B3-CDD0-418B72824708}2024-03-28T23:28:38ZWords matter: Use them to nudge someone to change their behaviour | City Press2721532019-12-03T11:53:51ZZfield of behavioral linguistics167weinreichHeidi Boisvert: How I'm using biological data to tell better stories -- and spark social change | TED Talk2721522019-12-03T11:43:38ZZ167weinreichLitReview_WORKPLACE INTERVENTIONS_v2.pdf - Center for Advanced Hindsight2721492019-12-02T10:34:40ZZWorkplace behavior change interventions, or workplace nudges, are strategies
used to encourage people to act in their own self-interest. These interventions can
be made possible with the help of digital technology, such as mobile applications
or email, as well as choice architecture design in the physical environments of the
workplace, such as posters, objects or furniture arrangement. To this end, we are
going to focus on walking, napping, and eating.
First, we will examine general workplace wellness programs - what other researchers
have tried, how employees reacted to the programs, and their impact. Then, we will
go into further detail about interventions related to our three focus areas.167weinreichMarrying Empathy and Science to Spread Impact2721432019-12-01T10:33:41ZZ167weinreichCosting and Economic Evaluation | Breakthrough ACTION and RESEARCH2721412019-12-01T10:15:52ZZCurrently Available Costing and Economic Evaluation Products
The Business Case for Investing in Social and Behavior Change (report) new
Guidelines for Costing Social and Behavior Change Interventions (report) new
The Added Value of Costing Social and Behavior Change Interventions (brief) new
Social and Behavior Change Business Case and Costing Webinar
Generating Evidence to Inform Integrated Social and Behavior Change Programming in Nigeria
Making the Business Case for Social and Behavior Change Programming (activity brief)167weinreichHow Behavioral Science Solved Chicago’s Plastic Bag Problem - POLITICO2720932019-11-27T15:40:13ZZthe small tax on bags was the actual driver for change, but people thought ecological factors, not the tax, had convinced them.
The BeSci lessons here are first, that you can use tiny levers to effect significant change and secondly, that we don't always know, or want to admit, why we take certain decisions.167weinreichApplying behavioral insights to Intimate Partner Violence | The Behavioural Insights Team2720602019-11-25T17:27:12ZZ167weinreichAfter Uber arrives, heavy drinking increases - Daily chart2720562019-11-25T10:25:22ZZRide-hailing apps have allowed more binging—and increased demand for bartenders167weinreichBehavioral economics from nuts to ‘nudges’ | Chicago Booth Review2720552019-11-25T10:22:58ZZa historical perspective on the evolution of behavioral economics from Richard Thaler167weinreichThe 10 Advertising Strategies That Work [The Advertising Effect – Speed Summary] | DigitalWellbeing.org2720542019-11-25T09:44:09Z2019-11-25T01:45:01ZBasically, it’s Nudge for advertisers. Outlining ten evidence-based effective advertising strategies, each with a scientific underpinning, Adam Ferrier (psychologist and founder of Naked) is up there with fellow Antipodean Byron Sharp in terms of must-reads for marketers.
Ferrier is a fan of ‘Action Advertising’ – influencing people by influencing actions rather than perceptions. Drawing on the evidence that advertising is notoriously poor at direct persuasion, Ferrier outlines 10 ways to influence actions instead. The underlying logic is that the easiest way to persuade someone is to allow them to persuade themselves – and this will happen quite naturally if you prompt (nudge, spur) people to act in a way consistent with a desired behaviour. Why? Because we tend to align our perceptions with our actions to avoid the mental discomfort of cognitive dissonance. In other words, if you influence action, you influence perception.
Moreover, because perception-change is only a means to an end, the end being behaviour-change (buy, buy more, buy for more) – Action Advertising orientates advertising to what really matters, actioning behaviour change. For Ferrier, advertising is and must be about behaviour change; ultimately if no behaviour is changed as a result of advertising, advertising is valueless.167weinreichDavid Oliver: Do public campaigns relieve pressure on emergency departments? | The BMJ2720462019-11-24T13:15:16ZZMany participants were perfectly aware of alternative services. But the patients’ perception was that such services were overstretched or hard to access. In a structured survey of 25 departments, emergency staff shared similar perceptions. Perhaps what seems to be inappropriate or avoidable use is actually an active and semi-informed choice.167weinreichGet A Dog2720242019-11-20T14:29:43ZZInstead of trying to trigger a behavior change by trying to create a habit among your users, create an environment where a one-time action might result in the same behavior change.167weinreichThe benefits and risks of public awareness campaigns: World Antibiotic Awareness Week in context - The BMJ2720212019-11-20T11:41:06ZZthe report sits uncomfortably with evidence that information needs vary across contexts; a 2018 review of awareness raising interventions across different target populations found success varied markedly. [11] The same message that will draw attention from policy makers may not resonate with the public and care providers around the world.167weinreichOgilvy - The Annual 2018-19 - BI case studies2719982019-11-18T12:30:05ZZ167weinreich100 Books to Become a Behavioral Designer — Part 4 - Behavioral Design Hub - Medium2719942019-11-17T11:54:42ZZ167weinreichKnowing you don’t know: the only way to change behaviour. — MoreThanNow2719932019-11-17T11:46:30ZZ167weinreichEAST for Health & Safety | The Behavioural Insights Team2719912019-11-16T21:33:28ZZ167weinreichBehavior Change For Nature: A Behavioral Science Toolkit for Practitioners | The Behavioural Insights Team2719902019-11-16T21:30:26ZZ167weinreichHow to Get Others to Adopt Your Recommendation - Duarte2719872019-11-16T20:59:57ZZ167weinreichA Picture is Worth a Thousand Words: Using Behavioural Insights In Visual Communication | Institute for Public Relations2719702019-11-14T10:50:14ZZ167weinreichStories Can Be Powerful Persuasive Tools. But It’s Important to Understand When They Can Backfire.2719692019-11-14T10:47:06ZZ167weinreichBehavioral Design: The scientific approach to designing for behavior change for product managers, designers, & researchers2719572019-11-13T11:07:03ZZhow-to guide - excellent explanation167weinreichApplying Behavioral Economics to the Streamlining and Reduction of Regulation2719462019-11-11T22:01:49ZZ167weinreichHow governments ‘nudge’ you to regulate your economic behavior - Economy & Finance - Haaretz.com2719452019-11-11T21:59:21ZZ167weinreichHow Curiosity Makes You Crave - Scientific American2719362019-11-11T17:30:24ZZ167weinreichHow to Influence Choice Through Default Effect - UX Planet2719332019-11-11T10:26:45ZZ167weinreichEmpowering interventions to promote sustainable lifestyles: Testing the habit discontinuity hypothesis in a field experiment - ScienceDirect2719182019-11-10T21:45:48ZZLife course changes disrupt old habits and may create a mood for more change.
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An intervention to promote sustainable behaviours was tested among 800 households.
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Behaviour change was more likely if participants recently had moved house.
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The results were compared with non-movers and a no-intervention control group.
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The ‘window of opportunity’ lasted up to three months after relocation.167weinreichAligning the stars in East Los High: How authentic characters and storylines can translate into real-life changes through transmedia edutainment2719032019-11-10T10:18:52ZZ167weinreichShow, Don’t Tell | MDRC2719022019-11-10T10:09:59ZZSunstein and Thaler used the example of a high school cafeteria layout to demonstrate how small changes in our environment can influence our behavior, and we’ve discussed how a well-laid out office space can improve program participation rates. The example and our observations inspired MDRC’s Center for Behavioral Science (CABS) to create an interactive training session on the power of physical space to provide nudges. We asked training participants — staff at workforce development programs that help people find and keep employment — to try organizing their space with different goals in mind by designing a hypothetical high school cafeteria. Workshop participants received paper cut-out icons for all the essential materials — salads, hot food, snacks, desserts, beverages, cash registers, tables — and were asked to organize a logical cafeteria environment.
But the directions had a catch. Each group received a unique goal: arrange the materials to maximize either:
Healthy eating,
Profits, or
Efficiency.167weinreichHow conservation initiatives go to scale | Nature Sustainability2712992019-11-07T10:53:47Z2019-11-07T02:54:02ZYou can either have rapid uptake OR large-scale adoption, but generally you don't find both together in these types of initiatives.167weinreichKatie Patrick on Twitter: “I wanted to share the behavior-mapping template I use for any new project. I spend 2 - 8 hrs going through the steps in painstaking detail to develop the skeleton of what makes action happen. Follow each of the steps for your pr2712912019-11-06T11:47:30ZZ167weinreichCommitment Devices - Using Initiatives to Change Behavior2712902019-11-06T11:40:25ZZ167weinreichBehavioral Books | Exploring Best Books2696582019-11-03T15:36:53ZZ167weinreichNew: The Behavioral Economics Guide 2019 | behavioraleconomics.com | The BE Hub2696572019-11-03T15:11:18ZZ167weinreichFitbit will supply health trackers to Singaporeans2696512019-11-03T15:05:52ZZ167weinreichBE up-skilled | Behavioural Economics2696502019-11-03T15:04:49ZZWant to learn more about applying behavioural insights to public policy? Take our free online course—Behavioural insights for public policy.
There’s six learning modules, each with a quiz, to measure learning and understanding. It should help you understand the basics of BI, the mission and work of BETA, as well as the ethical application of the field. It takes about two hours – but you can save your progress and do it at your own pace.167weinreichJFR - Understanding Health Behavior Technology Engagement: Pathway to Measuring Digital Behavior Change Interventions | Cole-Lewis | JMIR Formative Research2696072019-10-30T14:01:05ZZ167weinreichSam Tatam on Twitter: “Salient crossing in Saudi 2695942019-10-29T10:56:17ZZ167weinreichCass Sunstein’s Bill of Rights for Nudging | The Mandarin2695772019-10-28T21:30:27ZZ167weinreichIs it a behavior or is it an action? > by Brooke Tully2695752019-10-28T09:57:00ZZ167weinreichThe Problem With Habits (and Why Most of Them Fail)2695632019-10-27T14:40:17ZZthere is no clear consensus on how long it takes to form a habit is because this has nothing to do with the behavior pattern itself and everything to do with the underlying coherence of the values dictating that behavior.167weinreichBuster Benson on Twitter: “System 1 is the part of our brains that is fast, instinctual, and intuitive. It operates on the order of milliseconds.“ / Twitter2695442019-10-23T19:47:47ZZExtension of System 1/System 2 thinking model from a social ecological perspective - Systems 1-5167weinreichBehavioral Public Economics Course Resources2695402019-10-23T11:44:59ZZThis is the website for a PhD-level mini-course in behavioral public economics developed by Hunt Allcott and Dmitry Taubinsky.
Through the lens of neoclassical economics, the role of government is to provide public goods, correct externalities, provide information, and address other market failures. In practice, however, some public policies are motivated by the concern that people do not act in their own best interest. For example, many countries ban drugs, tax cigarettes, alcohol, and sugary drinks, or subsidize retirement savings and energy-efficient appliances, all largely on the grounds that consumers would be better off consuming more or less than they do.
Standard approaches to policy analysis rely on revealed preference assumptions to measure an agent’s welfare. Under these assumptions, the direct effect of any policy that changes choices is to reduce consumer welfare. However, empirical evidence from behavioral economics in a variety of domains suggests that people sometimes do make systematic mistakes. The field of behavioral public economics extends the theoretical and empirical tools of public economics to incorporate the possibility of consumer mistakes into questions about policy evaluation and design.
This is a PhD-level mini-course in behavioral public economics. In this course, we’ll consider questions like the following:
How can we do welfare analysis if choice does not necessarily identify utility?
How do we empirically measure consumer biases?
How do we set socially optimal policies in settings when consumers may not act in their own best interest?
Nudges change behavior at low cost. Does that mean they are a good idea?
What are the costs and benefits of tax complexity?167weinreichMobile phone text messaging and app‐based interventions for smoking cessation - Whittaker, R - 2019 | Cochrane Library2695372019-10-23T10:59:46ZZ167weinreichWhat are you asking people to do? > by Brooke Tully2671122019-10-17T13:22:59ZZ167weinreichOgilvy on Twitter: “Getting kids to wash their hands is hard, especially in places where adults too overlook hand hygiene. This behavior changing idea turned hand washing into an everyday habit & won the Creative Effectiveness Grand Prix at #CannesLions #2671072019-10-16T22:25:18ZZsoap-infused sticks of chalk167weinreich8 tips for developing and designing successful behaviour change apps and websites - BehaviourWorks Australia2670962019-10-16T12:33:08ZZ167weinreichHow Do You Win an Argument? | Psychology Today2670942019-10-16T09:32:35ZZWell, if we want to sway other people to our “correct“ vision of things, we are most likely to do that by having a strong relationship with them. Ironically, it is through carefully and compassionately listening to others that we are more likely to sway their views.167weinreichSwachh Bharat shows how to nudge the right way - The Financial Express2670862019-10-15T10:54:37ZZGreat examples of how behavioral insights have been applied to behavior change in India167weinreichSaving Lives By Closing the Intention-Action Gap - Behavioral Scientist2670042019-10-06T19:25:42ZZ2 excellent case studies167weinreich