{"origin":"yabs.io","url":"https:\/\/yabs.io\/a\/view.php?page=39&r=json&user=weinreich","version":"1.0","limit":50,"page":"39","state":null,"r":"json","user":"weinreich","user_id":167,"count":5797,"count_bookmarks":50,"bookmarks":[{"id":"253340","user":"167","cdate":"2019-06-11 13:27:40","updated":"2020-04-23 03:26:24","title":"A Guide to Hope-Based Communications | OpenGlobalRights","link":"https:\/\/www.openglobalrights.org\/hope-guide\/","state":"public","note":"Also see author's org: https:\/\/www.hope-based.com\/\r\n\r\n5 shifts:\r\n1) Fear to hope\r\n2) Against to for\r\n3) Problem to solution\r\n4) Threat to opportunity\r\n5) Victims to heroes","username":"weinreich","tags":"branding,health_communication,social_change,storytelling,strategy","count":"5"},{"id":"253331","user":"167","cdate":"2019-06-11 00:49:14","updated":null,"title":"5 principles for more accurate user testing \u2013 Mentally Friendly \u2013 Medium","link":"https:\/\/medium.com\/mentally-friendly\/5-principles-for-more-accurate-user-testing-b3c4bf698eba?ref=uxdesignweekly","state":"public","note":"","username":"weinreich","tags":"qualitative,research,technology","count":"3"},{"id":"253323","user":"167","cdate":"2019-06-10 13:48:35","updated":"2020-03-05 16:44:40","title":"Everybody Wants to Belong: A Practical Guide to Tackling and Leveraging Social Norms in Behavior Change Programming | The Communication Initiative Network","link":"http:\/\/www.comminit.com\/global\/content\/everybody-wants-belong-practical-guide-tackling-and-leveraging-social-norms-behavior-cha","state":"public","note":"https:\/\/www.unicef.org\/mena\/everybody-wants-to-belong","username":"weinreich","tags":"behavior_change,how_to,social_norms","count":"3"},{"id":"253322","user":"167","cdate":"2019-06-10 13:48:05","updated":null,"title":"The Last Guide to Instagram Hashtags You\u2019ll Ever Need","link":"https:\/\/www.business2community.com\/instagram\/the-last-guide-to-instagram-hashtags-youll-ever-need-02207104","state":"public","note":"","username":"weinreich","tags":"social_media,social_network","count":"2"},{"id":"253321","user":"167","cdate":"2019-06-10 13:20:50","updated":null,"title":"These Diagrams Reveal How To Negotiate With People Around The World - Communication Charts Around The World - Business Insider","link":"https:\/\/www.businessinsider.com\/communication-charts-around-the-world-2014-3?fbclid=IwAR3vj0KkK8Qmz34U8XsB6G46wlvlL7sPloSE13GqHWlOtoVfD51z5XE6wYI","state":"public","note":"","username":"weinreich","tags":"international,management,strategy","count":"3"},{"id":"251778","user":"167","cdate":"2019-06-02 13:04:27","updated":null,"title":"15 Ways to Close a Speech or Presentation | Throughline","link":"https:\/\/www.throughlinegroup.com\/2019\/04\/16\/15-ways-to-close-a-speech-or-presentation\/?utm_content=92877810&utm_medium=social&utm_source=twitter&hss_channel=tw-29284311","state":"public","note":"","username":"weinreich","tags":"conference,health_communication,inspiration","count":"3"},{"id":"251760","user":"167","cdate":"2019-05-30 04:31:38","updated":"2019-05-30 04:31:55","title":"Outdoor advertising doesn't work - Jessica M.H. Smith","link":"http:\/\/www.copywritingcomedian.com\/2016\/07\/14\/outdoor-advertising-doesnt-work\/","state":"public","note":"","username":"weinreich","tags":"advertising,graphic_design,health_communication,media","count":"4"},{"id":"251752","user":"167","cdate":"2019-05-28 03:19:13","updated":null,"title":"Why Your Nonprofit Needs to Create a Brand Book | Classy","link":"https:\/\/www.classy.org\/blog\/nonprofit-brand-book\/","state":"public","note":"Learn how a brand book helps your nonprofit promote a positive brand identity and maintain consistency across marketing channels and platforms.","username":"weinreich","tags":"branding,graphic_design,management,marketing,nonprofit,organization","count":"6"},{"id":"251740","user":"167","cdate":"2019-05-26 12:04:52","updated":null,"title":"Three reasons your app won\u2019t work: Learning from underserved end users","link":"https:\/\/medium.com\/@askdrfitz\/sorry-your-app-wont-work-three-reasons-the-digital-health-community-is-getting-it-wrong-ef611173d3a7?fbclid=IwAR0Z8l8rOt7ulexYj6D7fhW0BbjQL6RKvNKU_bsI-37QcPNF-cA4OAz6ioU","state":"public","note":"","username":"weinreich","tags":"mobile,target_audience,technology","count":"3"},{"id":"251738","user":"167","cdate":"2019-05-26 08:18:42","updated":null,"title":"Conformity: The Power of Social Influences\u200a\u2014\u200aCass Sunstein (review)","link":"https:\/\/medium.com\/park-recommendations\/conformity-the-power-of-social-influences-cass-sunstein-401c1a302465?sk=b4f5ad719eb1dcb519b4744d848fc467","state":"public","note":"Especially striking was something that I was not surprised by but had never heard explained before: the idea that groups conform, but always in a specific direction. They always become more extreme. They never move towards the middle. Sunstein addresses the phenomenon by describing relevant research. He writes:\r\n\r\nThe effect of group deliberation was to shift individual opinions toward extremism. Group \u201cverdicts\u201d on climate change, affirmative action, and same-sex unions were more extreme than the predeliberation average of group members. In addition, the anonymous views of individual members became more extreme, after deliberation, than were their anonymous views before they started to talk.\r\nWe see this phenomenon everywhere, especially social media, but the simple principle of conformity by itself doesn\u2019t explain it. If a group conforms over time, shouldn\u2019t their new views converge on the original group mean? Wouldn\u2019t people\u2019s views be just as likely to become more moderate than more extreme? The answer, of course, is no. Why? Because someone with more extreme views is usually more outspoken or passionate about those views, and that looks to most people like confidence. And we tend to conform to the views of those who seem more confident. Maybe Facebook isn\u2019t the best place to form our political opinions.","username":"weinreich","tags":"social_change,social_norms","count":"2"},{"id":"251737","user":"167","cdate":"2019-05-26 07:45:46","updated":null,"title":"Amazon turned boring warehouse work into a game - The Washington Post","link":"https:\/\/www.washingtonpost.com\/technology\/2019\/05\/21\/missionracer-how-amazon-turned-tedium-warehouse-work-into-game\/?noredirect=on&utm_term=.1052219c44ff","state":"public","note":"","username":"weinreich","tags":"behavior_change,ethics,gaming,organization","count":"4"},{"id":"251736","user":"167","cdate":"2019-05-26 02:32:05","updated":"2020-05-14 07:56:44","title":"OSF | Vuilleme 2018 - The effects of comics, as measured in randomized controlled trials a rapid review.pdf","link":"https:\/\/osf.io\/yuq5e\/","state":"public","note":"","username":"weinreich","tags":"campaign_effects,entertainment_education,evaluation,storytelling","count":"4"},{"id":"251704","user":"167","cdate":"2019-05-22 08:11:59","updated":null,"title":"Are Your Messages Repeatable & Retweetable?","link":"https:\/\/gettingattention.org\/blog\/marketing-message\/","state":"public","note":"","username":"weinreich","tags":"branding,health_communication","count":"2"},{"id":"251698","user":"167","cdate":"2019-05-22 03:12:12","updated":null,"title":"[Template] UX Guide to Project Kickoffs | Trello","link":"https:\/\/trello.com\/b\/KZ4cdgzt\/template-ux-guide-to-project-kickoffs","state":"public","note":"","username":"weinreich","tags":"design,management","count":"2"},{"id":"251697","user":"167","cdate":"2019-05-22 03:11:41","updated":null,"title":"A comprehensive UX guide to project kickoffs \u2013 UX Collective","link":"https:\/\/uxdesign.cc\/a-comprehensive-ux-guide-to-project-kickoffs-1782e07bc8e6?ref=uxdesignweekly","state":"public","note":"","username":"weinreich","tags":"design,management,research","count":"3"},{"id":"251696","user":"167","cdate":"2019-05-22 02:30:28","updated":null,"title":"How Much Do Influencers Charge? [2019 Research]","link":"https:\/\/blog.klear.com\/influencer-pricing-2019\/?fbclid=IwAR1FfYsEa0FD7gN6a54h2e0_B60sgsp0EsTUQwIAgUP9IWVjJY03KcMjZE0","state":"public","note":"","username":"weinreich","tags":"online_marketing,social_media","count":"2"},{"id":"251682","user":"167","cdate":"2019-05-20 13:22:23","updated":null,"title":"6 Outdated Social Media Strategies That Repel Gen Z","link":"https:\/\/socialmediaweek.org\/blog\/2019\/03\/6-outdated-social-media-strategies-that-repel-gen-z\/?utm_source=facebook&utm_campaign=outdated_strategies_edgar&fbclid=IwAR14PoLBcVuq6y5n6x-3-1IrO5nNwpoVqMmwFa292LWHRjX1QC6t2_QjB2g","state":"public","note":"","username":"weinreich","tags":"social_media,target_audience","count":"2"},{"id":"251671","user":"167","cdate":"2019-05-20 00:26:18","updated":null,"title":"Behavioral Science Companies\/Orgs - list","link":"https:\/\/docs.google.com\/spreadsheets\/d\/1Vtq-3NAqGrIJA155ATXrnogr0q3Q-TFYd8IdqnpxJxQ\/htmlview#","state":"public","note":"","username":"weinreich","tags":"behavior_change,organization,professional_resource","count":"3"},{"id":"251670","user":"167","cdate":"2019-05-20 00:15:15","updated":null,"title":"Is this really the best way to start a meeting? | LinkedIn","link":"https:\/\/www.linkedin.com\/pulse\/really-best-way-start-meeting-steve-martin\/","state":"public","note":"Whoever is in charge of hosting the meeting, or the most senior person in the room, should take responsibility for introducing everyone. Doing so neatly sidesteps both the aforesaid problems. Any awkwardness Claire in procurement feels about mentioning her experience and expertise in a relevant issue the meeting will address is deftly deflected. Second, the procurement department\u2019s hi-flyer is now better placed to listen to the experience and expertise of others in the room, without worrying that her turn to speak is rapidly approaching.","username":"weinreich","tags":"inspiration,management","count":"2"},{"id":"251669","user":"167","cdate":"2019-05-19 14:33:35","updated":null,"title":"5 more methods to influence users\u2019 behavior \u2013 UX Collective","link":"https:\/\/uxdesign.cc\/5-more-methods-to-influence-user-behavior-cf4a644a47c8","state":"public","note":"social proof, peak end experience, gifting, spark curiosity, offer \"delighters\"","username":"weinreich","tags":"behavior_change,design,online_marketing","count":"3"},{"id":"251668","user":"167","cdate":"2019-05-19 14:29:44","updated":null,"title":"Improving Health Care by Gamifying It","link":"https:\/\/hbr.org\/2019\/05\/improving-health-care-by-gamifying-it?utm_source=ActiveCampaign&utm_medium=email&utm_content=Rejection+Kills+%5BBest+Reads%5D&utm_campaign=Weekly+Digest+%28May+19%29","state":"public","note":"A central challenge for all health-related gamification programs is engaging participation, particularly among high-risk patients. Several design elements commonly found within gamified health and wellness programs could be made more engaging by incorporating behavioral insights.","username":"weinreich","tags":"behavior_change,design,gaming","count":"3"},{"id":"251667","user":"167","cdate":"2019-05-19 14:22:39","updated":null,"title":"NetworkWeaver - Weaving Smart Networks","link":"https:\/\/networkweaver.com\/?mc_cid=c7bcdc904c&mc_eid=c63bed6c06","state":"public","note":"resources for mapping, assessing and weaving networks","username":"weinreich","tags":"evaluation,management,organization,research,social_network","count":"5"},{"id":"251659","user":"167","cdate":"2019-05-19 01:25:07","updated":null,"title":"Moderating Online vs. In-Person Focus Groups: What's the Difference? | Research Rockstar LLC","link":"https:\/\/www.researchrockstar.com\/moderating-online-vs-in-person-focus-groups-whats-the-difference\/","state":"public","note":"","username":"weinreich","tags":"qualitative,research","count":"2"},{"id":"251657","user":"167","cdate":"2019-05-19 01:23:09","updated":null,"title":"Avoiding Kickoff Calamaties: Practical Tips for Awesome Kickoff Meetings | Research Rockstar LLC","link":"https:\/\/www.researchrockstar.com\/avoiding-kickoff-calamaties-practical-tips-for-awesome-kickoff-meetings\/","state":"public","note":"Agenda for market research project kickoff meeting","username":"weinreich","tags":"management,research","count":"2"},{"id":"251608","user":"167","cdate":"2019-05-17 02:02:39","updated":null,"title":"Build a better product with the Social Action Matrix (2019) - YouTube - Amy Jo Kim","link":"https:\/\/www.youtube.com\/watch?v=xO07acNy_hw&feature=youtu.be","state":"public","note":"Similar to Bartle's Player Type matrix - defines the actions that players\/users can do: Compete, Express, Collaborate, Explore","username":"weinreich","tags":"design,gaming","count":"2"},{"id":"251594","user":"167","cdate":"2019-05-16 03:25:13","updated":null,"title":"VR marketing: Is it a fad or is it the real thing? - Video Marketing for Nonprofits - Serio Films","link":"https:\/\/seriofilms.com\/blog\/vr-marketing-fad-or-real\/","state":"public","note":"good pros and cons","username":"weinreich","tags":"nonprofit,storytelling,technology","count":"3"},{"id":"251577","user":"167","cdate":"2019-05-15 03:58:20","updated":null,"title":"The real impact and effectiveness of Gillette's '#metoo' ad","link":"https:\/\/www.marketingweek.com\/2019\/05\/13\/the-real-impact-and-effectiveness-of-gillettes-metoo-ad\/?ct_5cdbc4658b197=5cdbc4658b198","state":"public","note":"There are a few criteria which need to be met for strategic brand purpose work and stand a chance of delivering. The first is choosing a meaningful issue to address. The second is asking whether your brand can connect to the issue in a relevant and distinctive way? And finally, it must focus on an issue that your brand can do something significant about, rather than just \u2018raising awareness\u2019.\r\n\r\n...While the new campaign might not have done much harm, at best, it is a waste of time and money. The content is off-character and therefore off-brand, it builds no memory structure, and has a negative effect on purchase intent.","username":"weinreich","tags":"branding,cause_marketing,sample_campaigns","count":"3"},{"id":"251563","user":"167","cdate":"2019-05-14 06:10:59","updated":null,"title":"How can we use the \u2018science of stories\u2019 to produce persuasive scientific stories? | Palgrave Communications","link":"https:\/\/www.nature.com\/articles\/s41599-017-0047-7","state":"public","note":"","username":"weinreich","tags":"behavior_change,health_communication,storytelling","count":"3"},{"id":"251562","user":"167","cdate":"2019-05-14 04:45:31","updated":null,"title":"Is better to say \"easier\"\u200b or \"less difficult\"\u200b? | LinkedIn","link":"https:\/\/www.linkedin.com\/pulse\/better-say-easier-less-difficult-bri-williams\/","state":"public","note":"For customers or stakeholders who are prevention-minded, loss is boss. Speaking about the avoidance of negative consequences is powerful so use words and phrases like \u201cgaps\u201d, \u201cmissing out\u201d, \u201cwaste\u201d, and \u201cavoid\u201d.\r\n\r\nFor customers or staff with a promotion-mindset, frame the gain. \u201cOpportunity\u201d, \u201cgrowth\u201d, \u201cwin\u201d and \u201csave\u201d will be your go-to words.","username":"weinreich","tags":"health_communication","count":"1"},{"id":"251554","user":"167","cdate":"2019-05-13 11:23:12","updated":null,"title":"POSTERSCOPE: Selling empty spaces. | STUFF FROM THE LOFT.","link":"https:\/\/davedye.com\/2013\/12\/09\/selling-posters\/","state":"public","note":"","username":"weinreich","tags":"graphic_design,humor,media","count":"3"},{"id":"251550","user":"167","cdate":"2019-05-13 04:06:43","updated":null,"title":"Death by PowerPoint: the slide that killed seven people \u2014 mcdreeamie-musings","link":"https:\/\/mcdreeamiemusings.com\/new-blog\/2019\/4\/13\/gsux1h6bnt8lqjd7w2t2mtvfg81uhx","state":"public","note":"","username":"weinreich","tags":"graphic_design","count":"1"},{"id":"251539","user":"167","cdate":"2019-05-10 05:48:58","updated":null,"title":"NUDGING AND CHOICE ARCHITECTURE: ETHICAL CONSIDERATIONS Cass R. Sunstein","link":"http:\/\/www.law.harvard.edu\/programs\/olin_center\/papers\/pdf\/Sunstein_809.pdf","state":"public","note":"","username":"weinreich","tags":"behavior_change,design,ethics","count":"3"},{"id":"251510","user":"167","cdate":"2019-05-08 13:24:23","updated":null,"title":"When the Boss Asks: \"What's Social Marketing?\"","link":"https:\/\/blog.funeasypopular.com\/what-to-say-when-the-boss-asks-what-is-social-marketing?fbclid=IwAR2-4a3hNKoOX22PzsptFC3DhG-eNlDdsg1vc9u-7LbintGsYMwKXxwckCw","state":"public","note":"","username":"weinreich","tags":"social_marketing,social_marketing_intro","count":"2"},{"id":"251506","user":"167","cdate":"2019-05-08 04:01:31","updated":null,"title":"Less is More: Delivering Value (Not Just Reams of Data From Your Research)","link":"https:\/\/www.slideshare.net\/RayPoynter\/less-is-more-delivering-value-not-just-reams-of-data-from-your-research","state":"public","note":"Mike Sherman and Neil Gains will present a method that allows you to create insightful, concise and practical reports in four steps, producing presentations that typically range from 15 to 25 pages.","username":"weinreich","tags":"health_communication,research","count":"2"},{"id":"251502","user":"167","cdate":"2019-05-07 06:51:30","updated":null,"title":"Dropbox - Eva Stories Instagram materials","link":"https:\/\/www.dropbox.com\/sh\/ya541l809brffjx\/AAAEjVxbR5zxGQnYLgb0l0FOa?dl=0","state":"public","note":"","username":"weinreich","tags":"entertainment_education,social_change,social_media,social_network,storytelling","count":"5"},{"id":"251499","user":"167","cdate":"2019-05-07 05:47:42","updated":null,"title":"Decrease friction and add fuel for health behavior change \u2014 Pattern Health","link":"https:\/\/pattern.health\/blog\/2019\/3\/1\/friction-and-fuel","state":"public","note":"","username":"weinreich","tags":"behavior_change,theory","count":"2"},{"id":"251498","user":"167","cdate":"2019-05-07 05:43:48","updated":null,"title":"The Three Laws of Human Behavior | Behavioraleconomics.com | The BE Hub","link":"https:\/\/www.behavioraleconomics.com\/the-three-laws-of-human-behavior\/","state":"public","note":"Like the physical properties of the universe, human behavior is complicated. And just as Newton\u2019s Laws describe the motion of physical objects, these Laws of Human Behavior aim to provide a general model for how humans behave. People tend to stick to the status quo unless the forces of friction or fuel push us off of our path; behavior is a function of the person and their environment; every decision includes tradeoffs and the potential for unintended consequences.","username":"weinreich","tags":"behavior_change,design,theory","count":"3"},{"id":"251496","user":"167","cdate":"2019-05-07 05:12:43","updated":null,"title":"How Change Happens, with Cass Sunstein | Carnegie Council for Ethics in International Affairs","link":"https:\/\/www.carnegiecouncil.org\/studio\/multimedia\/20190423-how-change-happens-cass-sunstein","state":"public","note":"\"My little pitch is that a social movement worth celebrating doesn't only un-falsify people's preferences and unleash them to say what they actually think. It also casts a fresh light on the past. It doesn't just elicit preexisting judgement, it produces new ones.\"","username":"weinreich","tags":"social_change,social_norms","count":"2"},{"id":"251495","user":"167","cdate":"2019-05-07 04:40:27","updated":null,"title":"Social Norms for Social Good: 3 Insights to Apply - ideas42","link":"http:\/\/www.ideas42.org\/blog\/social-norms-social-good-three-insights-apply\/","state":"public","note":"","username":"weinreich","tags":"behavior_change,health_communication,social_norms","count":"3"},{"id":"251492","user":"167","cdate":"2019-05-06 13:05:13","updated":null,"title":"How to write a blogpost from your journal article in eleven easy steps. | Impact of Social Sciences","link":"https:\/\/blogs.lse.ac.uk\/impactofsocialsciences\/2016\/01\/25\/how-to-write-a-blogpost-from-your-journal-article\/","state":"public","note":"","username":"weinreich","tags":"academia,blogging,health_communication","count":"3"},{"id":"245242","user":"167","cdate":"2019-05-02 13:51:39","updated":"2020-05-14 07:56:52","title":"'13 Reasons Why\u2019 Release Was Linked To An Increase In Suicides Among Teens, & Here\u2019s What You Should Know","link":"https:\/\/www.bustle.com\/p\/13-reasons-why-release-was-linked-to-increase-in-suicides-among-teens-heres-what-you-should-know-17268559?fbclid=IwAR066sUU07pOLx5ZTgzkhgwvgqk_qjUR_jijEvIBFU41mNw8BFlw3v9T76Q","state":"public","note":"","username":"weinreich","tags":"behavior_change,campaign_effects,entertainment_education,evaluation,mental_health,storytelling","count":"6"},{"id":"245241","user":"167","cdate":"2019-05-02 13:50:37","updated":null,"title":"Instagram story of young Holocaust victim Eva aims at new generation | The Times of Israel","link":"https:\/\/www.timesofisrael.com\/instagram-story-of-young-holocaust-victim-aims-at-new-generation\/?fbclid=IwAR1br4nAcOhzvKF-cgpDli6cSnpCFGbsIPPrDKE1nlzhp5G8lTO1hJLro1M","state":"public","note":"","username":"weinreich","tags":"israel,social_change,social_media,social_network,storytelling","count":"5"},{"id":"245240","user":"167","cdate":"2019-05-02 13:44:42","updated":null,"title":"Broadening the Nature of Behavioral Design - Behavioral Scientist","link":"https:\/\/behavioralscientist.org\/broadening-the-nature-of-behavioral-design\/?fbclid=IwAR3Tt2zfeGS9feR3KCQgzIGTL5xHZfuUxuLNVN0Ufupq4y8xd-Qurf0qsso","state":"public","note":"So what counts as the \u201cright\u201d kind of problem for behavioral science to solve? Put more bluntly: How might our sense about what we should solve, or even what qualifies as a problem worth solving, be biased by how we think about what we can solve?","username":"weinreich","tags":"behavior_change,design,ethics","count":"3"},{"id":"245239","user":"167","cdate":"2019-05-02 13:42:29","updated":null,"title":"(1) (PDF) A Rose by Any Other Name? A Subtle Linguistic Cue Impacts Anger and Corresponding Policy Support in Intractable Conflict","link":"https:\/\/www.researchgate.net\/publication\/322150387_A_Rose_by_Any_Other_Name_A_Subtle_Linguistic_Cue_Impacts_Anger_and_Corresponding_Policy_Support_in_Intractable_Conflict","state":"public","note":"Given  the  central  role  of  anger  in  shaping  adversarial  policy  preferences  in  the  context  of  intergroup  conflict,  its  reduction may promote conflict resolution. In the current work, we drew on psycholinguistic research on the role of  language  in  generating  emotions  to  explore  a  novel,  extremely  subtle  means  of  intervention.  Specifically,  we  hypothesized that phrasing conflict-relevant policies in noun form (vs. verb form) would reduce anger and impact policy  support  correspondingly.  Results  across  three  experimental  studies  in  the  context  of  the  Israeli-Palestinian  conflict supported these expectations for both support for concessions (Studies 1\u20133) and retaliatory policies (Study 3), with reduction in anger mediating the salutary impact of noun form (vs. verb form) on policy support. These results expand our understanding of the influence of language on emotions and policies in the context of conflict and have applied relevance for conflict-resolution efforts. \r\n\r\n(1) (PDF) A Rose by Any Other Name? A Subtle Linguistic Cue Impacts Anger and Corresponding Policy Support in Intractable Conflict. Available from: https:\/\/www.researchgate.net\/publication\/322150387_A_Rose_by_Any_Other_Name_A_Subtle_Linguistic_Cue_Impacts_Anger_and_Corresponding_Policy_Support_in_Intractable_Conflict [accessed May 02 2019].","username":"weinreich","tags":"behavior_change,health_communication,policy","count":"3"},{"id":"245238","user":"167","cdate":"2019-05-02 13:41:02","updated":null,"title":"Development of a formal system for representing behaviour-change theories | Nature Human Behaviour","link":"https:\/\/www.nature.com\/articles\/s41562-019-0561-2.epdf?author_access_token=2t40_AInucFLuFXIQiVRLtRgN0jAjWel9jnR3ZoTv0OzZpaMOGaVgMgMz7e_dc3fvIqaUiM0-nBokNPZYbezvPjKQePWHn8qFDjmmSoeVnTwua8GuVs_sk4IqXyyaB_zhTfM1nXnWCyMLgcXGA69Hg%3D%3D","state":"public","note":"Use of natural language to represent behaviour-change theories has resulted in lack of clarity and consistency, hindering com-parison, integration, development and use. This paper describes development of a formal system for representing behaviour-change theories that aims to improve clarity and consistency. A given theory is represented in terms of (1) its component constructs (for example, \u2018self-efficacy\u2019, \u2018perceived threat\u2019 or \u2018subjective norm\u2019), which are labelled and defined, and (2) rela-tionships between pairs of constructs, which may be causal, structural or semantic. This formalism appears adequate to rep-resent five commonly used theories (health belief model, information\u2013motivation\u2013behavioural skill model, social cognitive theory, theory of planned behaviour and the trans-theoretical model).","username":"weinreich","tags":"behavior_change,graphic_design,theory","count":"3"},{"id":"245237","user":"167","cdate":"2019-05-02 13:38:43","updated":null,"title":"5 Tips for Launching (and Sustaining) a City Behavioral Design Team - ideas42","link":"http:\/\/www.ideas42.org\/blog\/5-tips-launching-sustaining-city-behavioral-design-team\/?fbclid=IwAR15F4z9trichewDkrJGFI9y98PX_N-OTxK9fp7BPz393DxsF4rCLWAaZwI","state":"public","note":"","username":"weinreich","tags":"behavior_change,design,government,policy","count":"4"},{"id":"245236","user":"167","cdate":"2019-05-02 13:37:55","updated":null,"title":"CHANGE 2018 keynotes - YouTube","link":"https:\/\/www.youtube.com\/watch?v=8ZhJH26SmaA&list=PLrOCHPzSCYE7vrE8On0txIbfICSV9ro96&index=3","state":"public","note":"","username":"weinreich","tags":"behavior_change,conference,social_marketing","count":"3"},{"id":"245235","user":"167","cdate":"2019-05-02 13:34:13","updated":null,"title":"The Behavioral Scientist\u2019s Ethics Checklist - Behavioral Scientist","link":"https:\/\/behavioralscientist.org\/behavioral-scientists-ethics-checklist\/","state":"public","note":"To ensure these partnerships are beneficial to all involved\u2014companies, employees, customers, and researchers\u00ad\u2014behavioral scientists need a set of ethical standards for conducting research in companies. To address this need, we created The Behavioral Scientist\u2019s Ethics Checklist. In the checklist, we outline six key principles and questions that behavioral scientists and companies should ask themselves before beginning their research. To illustrate how each principle operates in practice, we provide mini case studies highlighting the challenges other researchers and companies have faced.","username":"weinreich","tags":"behavior_change,ethics,research","count":"3"},{"id":"245234","user":"167","cdate":"2019-05-02 13:33:07","updated":null,"title":"Lessons from corporate behavioral-science units | McKinsey","link":"https:\/\/www.mckinsey.com\/business-functions\/organization\/our-insights\/lessons-from-the-front-line-of-corporate-nudging?_lrsc=f7c5c707-7557-4e49-adaf-9df3d902baf1","state":"public","note":"To gain a better understanding of how to build a successful nudge unit, we recently talked to 14 experts who have led initiatives in sectors from financial services and healthcare to advertising and retail (see sidebar, \u201cFourteen experts forging the future\u201d). Most stressed that while nudging is a catchy term, it does not do full justice to the broad applications of behavioral science to the businesses for which they and their units are responsible. Behavioral science, for instance, encompasses debiasing and other tools for driving behavioral change, including incentives, education, and awareness.","username":"weinreich","tags":"behavior_change,design,policy","count":"3"},{"id":"245233","user":"167","cdate":"2019-05-02 13:32:02","updated":null,"title":"The Vegetable Lamb | Hidden Brain : NPR","link":"https:\/\/www.npr.org\/2019\/01\/11\/684435633\/how-science-spreads-smallpox-stomach-ulcers-and-the-vegetable-lamb-of-tartary","state":"public","note":"Looking at their actions today, it can be hard to understand why these physicians would dismiss information that could have saved lives. But researchers who study the history of science say the spread of new innovations isn't always rational or linear. That's especially true when a new idea comes up against widely-held scientific beliefs.\r\n\r\n\"We don't like to have beliefs that are different from the people around us,\" says philosopher of science Cailin O'Connor. \"We don't like our actions to not conform with the people who we know and love.\"\r\n\r\nThis week on Hidden Brain, we explore how information and misinformation spread in the world of science, and why evidence is often not enough to convince others of the truth.","username":"weinreich","tags":"health_communication","count":"1"}],"used_tags":["behavior_change","design","storytelling","health_communication","social_media","research","how_to","strategy","theory","target_audience","sample_campaigns","social_network","technology","graphic_design","entertainment_education","social_change","social_marketing","management","inspiration","evaluation","gaming","mobile","advertising","online_marketing","media","quantitative","campaign_effects","marketing","policy","qualitative","creativity","youth","ethics","nonprofit","humor","obesity","mental_health","video","environment","branding","twitter","social_norms","international","product","consulting","conference","government","training","price","place","blogging","professional_resource","academia","tobacco","public_relations","social_marketing_blogroll","me","social_marketing_intro","substance_abuse","HIV_AIDS","filetype:pdf","media:document","nutrition","word_of_mouth","israel","organization","cause_marketing","partnerships","cgm","tutorial","media_advocacy","PSA","publication","top_ten","bibliography","no-tag","web3","focus_groups","personal_favorite","social_marketing_jobs","chronic_disease","bookreview","publics"],"tags":[],"pages":116,"title":"weinreich bookmarks:  - page: 40"}