{"origin":"yabs.io","url":"https:\/\/yabs.io\/a\/view.php?page=31&r=json&user=weinreich","version":"1.0","limit":50,"page":"31","state":null,"r":"json","user":"weinreich","user_id":167,"count":5802,"count_bookmarks":50,"bookmarks":[{"id":"272139","user":"167","cdate":"2019-12-01 01:45:30","updated":null,"title":"Why Apocalyptic Claims About Climate Change Are Wrong","link":"https:\/\/www.forbes.com\/sites\/michaelshellenberger\/2019\/11\/25\/why-everything-they-say-about-climate-change-is-wrong\/#4de0a41c12d6","state":"public","note":"","username":"weinreich","tags":"environment,health_communication","count":"2"},{"id":"272138","user":"167","cdate":"2019-12-01 01:19:52","updated":null,"title":"A step by step guide to writing a good Twitter thread \u2013 Tallie Proud","link":"https:\/\/tallieproud.com\/2019\/11\/08\/a-step-by-step-guide-to-writing-a-good-twitter-thread\/","state":"public","note":"","username":"weinreich","tags":"storytelling,twitter","count":"2"},{"id":"272093","user":"167","cdate":"2019-11-27 07:40:13","updated":null,"title":"How Behavioral Science Solved Chicago\u2019s Plastic Bag Problem - POLITICO","link":"https:\/\/www.politico.com\/news\/magazine\/2019\/11\/21\/plastic-bag-environment-policy-067879?utm_source=Human+Risk&utm_campaign=0461ad06ff-EMAIL_CAMPAIGN_7_12_2019_0_9_COPY_01&utm_medium=email&utm_term=0_a604cc998d-0461ad06ff-85786321","state":"public","note":"the small tax on bags was the actual driver for change, but people thought ecological factors, not the tax, had convinced them. \r\n\r\nThe BeSci lessons here are first, that you can use tiny levers to effect significant change and secondly, that we don't always know, or want to admit, why we take certain decisions.","username":"weinreich","tags":"behavior_change,environment,policy,price","count":"4"},{"id":"272090","user":"167","cdate":"2019-11-27 04:57:11","updated":null,"title":"The Patient Education Materials Assessment Tool (PEMAT) and User\u2019s Guide | Agency for Health Research and Quality","link":"https:\/\/www.ahrq.gov\/ncepcr\/tools\/self-mgmt\/pemat.html","state":"public","note":"The Patient Education Materials Assessment Tool (PEMAT) is a systematic method to evaluate and compare the understandability and actionability of patient education materials. It is designed as a guide to help determine whether patients will be able to understand and act on information. Separate tools are available for use with print and audiovisual materials.","username":"weinreich","tags":"evaluation,health_communication","count":"2"},{"id":"272072","user":"167","cdate":"2019-11-26 05:56:43","updated":null,"title":"How Hmong Americans turned a conference call line into a radio of their own - The Verge","link":"https:\/\/www.theverge.com\/2019\/11\/22\/20975911\/hmong-radio-conference-line-diaspora-america-phone-djs","state":"public","note":"","username":"weinreich","tags":"media,social_media,target_audience","count":"3"},{"id":"272060","user":"167","cdate":"2019-11-25 09:27:12","updated":null,"title":"Applying behavioral insights to Intimate Partner Violence | The Behavioural Insights Team","link":"https:\/\/www.bi.team\/publications\/applying-behavioral-insights-to-intimate-partner-violence\/","state":"public","note":"","username":"weinreich","tags":"behavior_change,design,social_change","count":"3"},{"id":"272056","user":"167","cdate":"2019-11-25 02:25:22","updated":null,"title":"After Uber arrives, heavy drinking increases - Daily chart","link":"https:\/\/www.economist.com\/graphic-detail\/2019\/11\/19\/after-uber-arrives-heavy-drinking-increases?utm_source=morning_brew","state":"public","note":"Ride-hailing apps have allowed more binging\u2014and increased demand for bartenders","username":"weinreich","tags":"behavior_change,campaign_effects,design,product,substance_abuse","count":"5"},{"id":"272055","user":"167","cdate":"2019-11-25 02:22:58","updated":null,"title":"Behavioral economics from nuts to \u2018nudges\u2019 | Chicago Booth Review","link":"https:\/\/review.chicagobooth.edu\/behavioral-science\/2018\/article\/behavioral-economics-nuts-nudges","state":"public","note":"a historical perspective on the evolution of behavioral economics from Richard Thaler","username":"weinreich","tags":"behavior_change,design","count":"2"},{"id":"272054","user":"167","cdate":"2019-11-25 01:44:09","updated":"2019-11-25 01:45:01","title":"The 10 Advertising Strategies That Work [The Advertising Effect \u2013 Speed Summary] | DigitalWellbeing.org","link":"https:\/\/digitalwellbeing.org\/the-10-advertising-strategies-that-work-the-advertising-effect-speed-summary\/","state":"public","note":"Basically, it\u2019s Nudge for advertisers. Outlining ten evidence-based effective advertising strategies, each with a scientific underpinning, Adam Ferrier (psychologist and founder of Naked) is up there with fellow Antipodean Byron Sharp in terms of must-reads for marketers.\r\n\r\nFerrier is a fan of \u2018Action Advertising\u2019 \u2013 influencing people by influencing actions rather than perceptions. Drawing on the evidence that advertising is notoriously poor at direct persuasion, Ferrier outlines 10 ways to influence actions instead.  The underlying logic is that the easiest way to persuade someone is to allow them to persuade themselves \u2013 and this will happen quite naturally if you prompt (nudge, spur) people to act in a way consistent with a desired behaviour. Why? Because we tend to align our perceptions with our actions to avoid the mental discomfort of cognitive dissonance. In other words, if you influence action, you influence perception.\r\n\r\nMoreover, because perception-change is only a means to an end, the end being behaviour-change (buy, buy more, buy for more) \u2013 Action Advertising orientates advertising to what really matters, actioning behaviour change. For Ferrier, advertising is and must be about behaviour change; ultimately if no behaviour is changed as a result of advertising, advertising is valueless.","username":"weinreich","tags":"advertising,behavior_change,design","count":"3"},{"id":"272048","user":"167","cdate":"2019-11-24 07:54:12","updated":null,"title":"How to Visualize Your Qualitative User Research Results for Maximum Impact | Interaction Design Foundation","link":"https:\/\/www.interaction-design.org\/literature\/article\/how-to-visualize-your-qualitative-user-research-results-for-maximum-impact?fbclid=IwAR0eVeCcGI8O_tuzwS7zcilh-Vr6_bDUIVuPvC-jcxCIuHe45jqFYGODhz0","state":"public","note":"","username":"weinreich","tags":"graphic_design,qualitative,research","count":"3"},{"id":"272047","user":"167","cdate":"2019-11-24 05:22:23","updated":null,"title":"The power of hashtags in marketing: do they still work?","link":"https:\/\/awario.com\/blog\/hashtags-in-marketing\/","state":"public","note":"","username":"weinreich","tags":"social_media","count":"1"},{"id":"272046","user":"167","cdate":"2019-11-24 05:15:16","updated":null,"title":"David Oliver: Do public campaigns relieve pressure on emergency departments? | The BMJ","link":"https:\/\/www.bmj.com\/content\/367\/bmj.l6542","state":"public","note":"Many participants were perfectly aware of alternative services. But the patients\u2019 perception was that such services were overstretched or hard to access. In a structured survey of 25 departments, emergency staff shared similar perceptions. Perhaps what seems to be inappropriate or avoidable use is actually an active and semi-informed choice.","username":"weinreich","tags":"behavior_change,campaign_effects","count":"2"},{"id":"272045","user":"167","cdate":"2019-11-24 05:11:30","updated":null,"title":"Lessons for Social Change Communications Strategy From the US Marriage Equality and Antismoking Campaigns","link":"https:\/\/ssir.org\/articles\/entry\/lessons_for_social_change_communications_strategy_from_the_us_marriage_equality_and_antismoking_campaigns","state":"public","note":"Aspirational Communication, an approach that seeks to motivate and mobilize people to support a cause by connecting it to the audience\u2019s aspirations for their own lives. I specifically suggest a six-step framework based on the approach that can help social movements to drive durable attitude change.","username":"weinreich","tags":"health_communication,how_to,social_change,social_norms,tobacco","count":"5"},{"id":"272044","user":"167","cdate":"2019-11-24 04:57:09","updated":"2020-03-16 17:44:59","title":"The 3 Best Tactics To Not Name Price First","link":"https:\/\/blog.blackswanltd.com\/the-edge\/the-3-best-tactics-to-not-name-price-first?utm_content=105724380&utm_medium=social&utm_source=twitter&hss_channel=tw-1482242911","state":"public","note":"","username":"weinreich","tags":"consulting,inspiration","count":"2"},{"id":"272043","user":"167","cdate":"2019-11-24 04:24:41","updated":null,"title":"How to Save the World - Free Chapter - Visualization","link":"https:\/\/new-book-pdf.s3-us-west-2.amazonaws.com\/HowtoSavetheWorld_FreeChapter_Visualization.pdf","state":"public","note":"Free PDF chapter of my book! \u2b07\ufe0f The theory and neuroscience of applying vision, optimism, imagination, and creativity to solving big environmental and social problems.","username":"weinreich","tags":"creativity,design,social_change","count":"3"},{"id":"272042","user":"167","cdate":"2019-11-24 00:33:53","updated":null,"title":"Causal Inference Book | Miguel Hernan | Harvard T.H. Chan School of Public Health","link":"https:\/\/www.hsph.harvard.edu\/miguel-hernan\/causal-inference-book\/","state":"public","note":"Jamie Robins and I have written a book that provides a cohesive presentation of concepts of, and methods for, causal inference. Much of this material is currently scattered across journals in several disciplines or confined to technical articles. We expect that the book will be of interest to anyone interested in causal inference, e.g., epidemiologists, statisticians, psychologists, economists, sociologists, political scientists, computer scientists\u2026 The book is divided in 3 parts of increasing difficulty: causal inference without models, causal inference with models, and causal inference from complex longitudinal data.","username":"weinreich","tags":"quantitative,research","count":"2"},{"id":"272036","user":"167","cdate":"2019-11-21 07:19:48","updated":null,"title":"105 Content Ideas to Add to Your Editorial Calendar","link":"https:\/\/www.convinceandconvert.com\/content-marketing\/content-ideas\/","state":"public","note":"","username":"weinreich","tags":"social_media","count":"1"},{"id":"272035","user":"167","cdate":"2019-11-21 07:06:58","updated":null,"title":"37 Social media ideas for nonprofits (that you probably hadn't thought of)","link":"https:\/\/www.wholewhale.com\/tips\/social-media-ideas-nonprofits\/","state":"public","note":"","username":"weinreich","tags":"nonprofit,social_media","count":"2"},{"id":"272033","user":"167","cdate":"2019-11-21 01:02:22","updated":null,"title":"#QuitLying","link":"https:\/\/quitlying.org\/?fbclid=IwAR1nTgnmzkko-fveJh_2NKOkwqzVGrSyBm674TbmRH-9dMnMtX_2dfyezjI","state":"public","note":"good example of an advocacy microsite\/social media toolkit","username":"weinreich","tags":"online_marketing,sample_campaigns,social_media,tobacco","count":"4"},{"id":"272025","user":"167","cdate":"2019-11-20 10:19:43","updated":null,"title":"600 defibrillators to be installed at lottery booths across Israel - Israel News - Jerusalem Post","link":"https:\/\/www.jpost.com\/Israel-News\/600-defibrillators-to-be-installed-at-lottery-booths-across-Israel-608212","state":"public","note":"","username":"weinreich","tags":"place","count":"1"},{"id":"272024","user":"167","cdate":"2019-11-20 06:29:43","updated":null,"title":"Get A Dog","link":"https:\/\/peoplescience.maritz.com\/Articles\/2019\/Get-A-Dog#.XdHpTC3kciA.linkedin","state":"public","note":"Instead of trying to trigger a behavior change by trying to create a habit among your users, create an environment where a one-time action might result in the same behavior change.","username":"weinreich","tags":"behavior_change,environment","count":"2"},{"id":"272023","user":"167","cdate":"2019-11-20 03:51:33","updated":null,"title":"10 data storytelling mistakes to avoid - Techerati","link":"https:\/\/techerati.com\/features-hub\/opinions\/10-data-storytelling-mistakes-to-avoid-2019\/","state":"public","note":"","username":"weinreich","tags":"health_communication,quantitative,research,storytelling","count":"4"},{"id":"272022","user":"167","cdate":"2019-11-20 03:44:15","updated":null,"title":"Arthritis Society 'turns away' would-be donors in new campaign -","link":"https:\/\/the-message.ca\/2019\/11\/12\/arthritis-society-turns-away-would-be-donors-in-new-campaign\/amp\/","state":"public","note":"focus on single person","username":"weinreich","tags":"health_communication,sample_campaigns,storytelling","count":"3"},{"id":"272021","user":"167","cdate":"2019-11-20 03:41:06","updated":null,"title":"The benefits and risks of public awareness campaigns: World Antibiotic Awareness Week in context - The BMJ","link":"https:\/\/blogs.bmj.com\/bmj\/2019\/11\/18\/the-benefits-and-risks-of-public-awareness-campaigns-world-antibiotic-awareness-week-in-context\/","state":"public","note":"the report sits uncomfortably with evidence that information needs vary across contexts; a 2018 review of awareness raising interventions across different target populations found success varied markedly. [11] The same message that will draw attention from policy makers may not resonate with the public and care providers around the world.","username":"weinreich","tags":"behavior_change,campaign_effects,health_communication","count":"3"},{"id":"272002","user":"167","cdate":"2019-11-18 15:14:52","updated":null,"title":"How to prevent cheating in online surveys and experiments","link":"https:\/\/www.psychstudio.com\/articles\/catching-cheats","state":"public","note":"","username":"weinreich","tags":"ethics,quantitative,research","count":"3"},{"id":"272001","user":"167","cdate":"2019-11-18 09:38:56","updated":null,"title":"Communicating Complexity in the Humanitarian Sector","link":"https:\/\/ssir.org\/articles\/entry\/communicating_complexity_in_the_humanitarian_sector?utm_campaign=meetedgar&utm_medium=social&utm_source=meetedgar.com","state":"public","note":"We realized we were using insider language to describe innovation (as exemplified by internal blog post titles like \u201cUsing GIS Technology to Map Shelter Allocation in Azraq Refugee Camp\u201d), rather than communicating what innovation looks like and the benefits it would bring to UNHCR staff (for example, \u201cHow UNHCR Used Creativity to Improve Journalistic Accuracy and Collaboration, One Step at a Time\u201d). So, we hit the reset button and asked ourselves these four questions before crafting our internal communications strategy:\r\n\r\nWhat do we want to change? What do we want to be true that isn\u2019t true right now?\r\nWhose behavior change is necessary to making that happen? Who has to do something (or stop doing something) they\u2019re not doing now for us to achieve that goal? (This is about targeting a narrowly defined audience whose action or behavioral change is fundamental to your goal.)\r\nWhat would that individual or group believe if they took that action? In other words, what does that narrowly defined audience care about most, and how can we include that in our messages?\r\nHow will we get that message in front of them? Where are their eyes?","username":"weinreich","tags":"health_communication,international,storytelling,strategy","count":"4"},{"id":"271998","user":"167","cdate":"2019-11-18 04:30:05","updated":null,"title":"Ogilvy - The Annual 2018-19 - BI case studies","link":"https:\/\/www.ogilvyconsulting.com\/wp-content\/uploads\/2019\/07\/Ogilvy-TheAnnual.pdf?entryPoint=WebToLeadCapture&first_name=Nedra&last_name=Weinreich&email=weinreich%40social-marketing.com&country_c=Israel&title=President&account_name=Weinreich+Commuincations","state":"public","note":"","username":"weinreich","tags":"behavior_change,design,sample_campaigns","count":"3"},{"id":"271996","user":"167","cdate":"2019-11-17 08:59:11","updated":null,"title":"Field Guide: Narrative Research Methodologies - Narrative Initiative","link":"https:\/\/narrativeinitiative.org\/resource\/field-guide-narrative-research-methodologies\/","state":"public","note":"","username":"weinreich","tags":"research,storytelling","count":"2"},{"id":"271994","user":"167","cdate":"2019-11-17 03:54:42","updated":null,"title":"100 Books to Become a Behavioral Designer \u2014 Part 4 - Behavioral Design Hub - Medium","link":"https:\/\/medium.com\/behavior-design-hub\/100-books-to-become-a-behavioral-designer-part-4-d2c6d27ed02","state":"public","note":"","username":"weinreich","tags":"behavior_change,design,professional_resource","count":"3"},{"id":"271993","user":"167","cdate":"2019-11-17 03:46:30","updated":null,"title":"Knowing you don\u2019t know: the only way to change behaviour. \u2014 MoreThanNow","link":"https:\/\/www.morethannow.co.uk\/single-post\/2019\/10\/30\/socraticignorance?utm_source=Habit+Weekly&utm_campaign=568a1c4904-HABIT_WEEKLY_8_3_2019_15_12_COPY_01&utm_medium=email&utm_term=0_ab93d31fb5-568a1c4904-105258131","state":"public","note":"","username":"weinreich","tags":"behavior_change,research","count":"2"},{"id":"271992","user":"167","cdate":"2019-11-17 03:29:11","updated":null,"title":"Dr. Jacqueline Antonovich on Twitter: \u201cLast year, I switched from asking students, \u201cAny questions?\u201d to \u201cWhat questions do you have for me?\u201d And it\u2019s made a world of difference. It\u2019s got me wondering: what simple shifts in phrasing, wording, or questioning","link":"https:\/\/twitter.com\/jackiantonovich\/status\/1195699076056178691","state":"public","note":"","username":"weinreich","tags":"health_communication,training","count":"2"},{"id":"271991","user":"167","cdate":"2019-11-16 13:33:28","updated":null,"title":"EAST for Health & Safety | The Behavioural Insights Team","link":"https:\/\/www.bi.team\/publications\/east-for-health-safety\/?utm_source=Habit+Weekly&utm_campaign=568a1c4904-HABIT_WEEKLY_8_3_2019_15_12_COPY_01&utm_medium=email&utm_term=0_ab93d31fb5-568a1c4904-105258131","state":"public","note":"","username":"weinreich","tags":"behavior_change,design,how_to","count":"3"},{"id":"271990","user":"167","cdate":"2019-11-16 13:30:26","updated":null,"title":"Behavior Change For Nature: A Behavioral Science Toolkit for Practitioners | The Behavioural Insights Team","link":"https:\/\/www.bi.team\/publications\/behavior-change-for-nature-a-behavioral-science-toolkit-for-practitioners\/","state":"public","note":"","username":"weinreich","tags":"behavior_change,environment,how_to","count":"3"},{"id":"271989","user":"167","cdate":"2019-11-16 13:28:55","updated":null,"title":"Explanation and the \u201cHow\u201c of a Narrative - Narrative Initiative","link":"https:\/\/narrativeinitiative.org\/blog\/explanation-how-narrative","state":"public","note":"Released in March as part of FrameWorks Institute\u2019s 20th anniversary, the Explanation Declaration asks communicators to help people understand the \u201chow\u201d behind issues and see that how as a critical part of engaging and empowering people to take action.","username":"weinreich","tags":"health_communication,how_to,social_change,storytelling","count":"4"},{"id":"271988","user":"167","cdate":"2019-11-16 13:07:56","updated":null,"title":"Soap opera could be unlikely form of birth control in Uganda | Global development | The Guardian","link":"https:\/\/www.theguardian.com\/global-development\/2019\/oct\/17\/soap-opera-could-be-unlikely-form-birth-control-uganda?utm_content=104377745&utm_medium=social&utm_source=twitter&hss_channel=tw-14483403","state":"public","note":"","username":"weinreich","tags":"entertainment_education,storytelling","count":"2"},{"id":"271987","user":"167","cdate":"2019-11-16 12:59:57","updated":null,"title":"How to Get Others to Adopt Your Recommendation - Duarte","link":"https:\/\/www.duarte.com\/presentation-skills-resources\/get-others-adopt-recommendation\/?utm_campaign=coschedule&utm_source=twitter&utm_medium=nancyduarte","state":"public","note":"","username":"weinreich","tags":"behavior_change,health_communication,management","count":"3"},{"id":"271971","user":"167","cdate":"2019-11-14 05:15:42","updated":null,"title":"How to Be More Persuasive Over Email","link":"https:\/\/blog.blackswanltd.com\/the-edge\/how-to-be-more-persuasive-over-email?utm_content=105370679&utm_medium=social&utm_source=twitter&hss_channel=tw-1482242911","state":"public","note":"","username":"weinreich","tags":"inspiration,online_marketing","count":"2"},{"id":"271970","user":"167","cdate":"2019-11-14 02:50:14","updated":null,"title":"A Picture is Worth a Thousand Words: Using Behavioural Insights In Visual Communication | Institute for Public Relations","link":"https:\/\/instituteforpr.org\/a-picture-is-worth-a-thousand-words-using-behavioural-insights-in-visual-communication\/","state":"public","note":"","username":"weinreich","tags":"behavior_change,design,graphic_design,health_communication","count":"4"},{"id":"271969","user":"167","cdate":"2019-11-14 02:47:06","updated":null,"title":"Stories Can Be Powerful Persuasive Tools. But It\u2019s Important to Understand When They Can Backfire.","link":"https:\/\/insight.kellogg.northwestern.edu\/article\/persuasive-storytelling?utm_medium=organicsocial%20&utm_campaign=kioctober&utm_source=twitter&utm_content=persuasive-storytelling","state":"public","note":"","username":"weinreich","tags":"behavior_change,storytelling","count":"2"},{"id":"271957","user":"167","cdate":"2019-11-13 03:07:03","updated":null,"title":"Behavioral Design: The scientific approach to designing for behavior change for product managers, designers, & researchers","link":"https:\/\/irrationallabs.org\/content\/uploads\/2019\/10\/IL-BehavioralDesign.pdf","state":"public","note":"how-to guide - excellent explanation","username":"weinreich","tags":"behavior_change,design,how_to","count":"3"},{"id":"271953","user":"167","cdate":"2019-11-12 10:44:01","updated":null,"title":"Liberating Structures - 9. What, So What, Now What? W\u00b3","link":"http:\/\/www.liberatingstructures.com\/9-what-so-what-now-what-w\/","state":"public","note":"Together, Look Back on Progress to Date and Decide What Adjustments Are Needed (45 min.)\r\n\r\nWhat is made possible? You can help groups reflect on a shared experience in a way that builds understanding and spurs coordinated action while avoiding unproductive conflict. It is possible for every voice to be heard while simultaneously sifting for insights and shaping new direction. Progressing in stages makes this practical\u2014from collecting facts about What Happened to making sense of these facts with So What and finally to what actions logically follow with Now What. The shared progression eliminates most of the misunderstandings that otherwise fuel disagreements about what to do. Voila!","username":"weinreich","tags":"consulting,creativity,management,training","count":"4"},{"id":"271946","user":"167","cdate":"2019-11-11 14:01:49","updated":null,"title":"Applying Behavioral Economics to the Streamlining and Reduction of Regulation","link":"https:\/\/www.idi.org.il\/media\/8908\/applying-behavioral-economics-to-the-streamlining-and-reduction-of-regulation.pdf","state":"public","note":"","username":"weinreich","tags":"behavior_change,design,government,israel,policy","count":"5"},{"id":"271945","user":"167","cdate":"2019-11-11 13:59:21","updated":null,"title":"How governments \u2018nudge\u2019 you to regulate your economic behavior - Economy & Finance - Haaretz.com","link":"https:\/\/www.haaretz.com\/israel-news\/business\/economy-finance\/.premium-how-governments-nudge-you-to-regulate-your-economic-behavior-1.8094977","state":"public","note":"","username":"weinreich","tags":"behavior_change,design,government,israel,policy","count":"5"},{"id":"271936","user":"167","cdate":"2019-11-11 09:30:24","updated":null,"title":"How Curiosity Makes You Crave - Scientific American","link":"https:\/\/www.scientificamerican.com\/article\/how-curiosity-makes-you-crave\/?utm_source=Heleo+Daily+Digest&utm_campaign=d3d5998826-EMAIL_CAMPAIGN_2017_01_10_COPY_01&utm_medium=email&utm_term=0_1651f20312-d3d5998826-217466353&mc_cid=d3d5998826&mc_eid=a9be1593","state":"public","note":"","username":"weinreich","tags":"behavior_change,health_communication,theory","count":"3"},{"id":"271934","user":"167","cdate":"2019-11-11 03:18:31","updated":null,"title":"9 Tips for High-Quality Audience Engagement","link":"https:\/\/www.prnewsonline.com\/9-tips-for-high-quality-audience-engagement\/","state":"public","note":"","username":"weinreich","tags":"social_media","count":"1"},{"id":"271933","user":"167","cdate":"2019-11-11 02:26:45","updated":null,"title":"How to Influence Choice Through Default Effect - UX Planet","link":"https:\/\/uxplanet.org\/how-to-influence-choice-through-default-options-50e59152dc1a","state":"public","note":"","username":"weinreich","tags":"behavior_change,design","count":"2"},{"id":"271931","user":"167","cdate":"2019-11-11 00:16:53","updated":null,"title":"Framework: Context Analysis of Technologies in Social Change Projects","link":"https:\/\/digitalprinciples.org\/wp-content\/uploads\/Context-Analysis_Framework_v3-1.pdf","state":"public","note":"Context analysis helps you to understand the elements of an environment and\r\na group of potential users so that you can design a better technology project. It\r\nshould involve key stakeholders, including implementing partners, donors, local and\r\nnational authorities, and community members.\r\nWe suggest five key lines of inquiry that context analyses should consider:\r\nPeople: Levels of education and literacy, information habits and needs, access to\r\ndisposable income for equipment, electrical power to charge devices, and airtime\r\nand data to run them, and network access;\r\nCommunity: How membership of specific groups may affect access to technology\r\nand communications habits. For example, a nomadic clan may have attributable\r\ncharacteristics shared by its members, and variations in levels of access and\r\nfreedom within the clan differentiated by gender and age.\r\nMarket environment: An understanding of the key players, legal and regulatory\r\nissues, the mobile market, including both cost and distribution of agent networks,\r\nand the infrastructure, including commercial mobile infrastructure such as the\r\navailability of short-codes and APIs are all critical to making good design decisions.\r\nPolitical environment: understanding governance and control of, and access to,\r\ncommunications infrastructure by government and other actors\r\nImplementing organization: Many interventions have failed because staff were not\r\nable to maintain technology, because power or access to internet were not strong\r\nenough, because staff capacity was low or went away, or because the intervention\r\nwas not supported by a broader culture of innovation and adaptive learning.","username":"weinreich","tags":"research,social_change,strategy,technology","count":"4"},{"id":"271918","user":"167","cdate":"2019-11-10 13:45:48","updated":null,"title":"Empowering interventions to promote sustainable lifestyles: Testing the habit discontinuity hypothesis in a field experiment - ScienceDirect","link":"https:\/\/www.sciencedirect.com\/science\/article\/pii\/S0272494415300487","state":"public","note":"Life course changes disrupt old habits and may create a mood for more change.\r\n\r\n\u2022\r\nAn intervention to promote sustainable behaviours was tested among 800 households.\r\n\r\n\u2022\r\nBehaviour change was more likely if participants recently had moved house.\r\n\r\n\u2022\r\nThe results were compared with non-movers and a no-intervention control group.\r\n\r\n\u2022\r\nThe \u2018window of opportunity\u2019 lasted up to three months after relocation.","username":"weinreich","tags":"behavior_change,environment,place","count":"3"},{"id":"271917","user":"167","cdate":"2019-11-10 13:34:01","updated":null,"title":"Science Forum: Ten common statistical mistakes to watch out for when writing or reviewing a manuscript | eLife","link":"https:\/\/elifesciences.org\/articles\/48175","state":"public","note":"","username":"weinreich","tags":"academia,quantitative,research","count":"3"},{"id":"271905","user":"167","cdate":"2019-11-10 03:20:45","updated":null,"title":"Dad follows kid's sandwich instructions very literally","link":"https:\/\/www.facebook.com\/DailyMailVideo\/videos\/764162380697425\/?__xts__[0]=68.ARDLO-bKH6P_oVaz-iAnrWZWmBNGyK6ZrCecUTBu2o9Dz2P2or4KRVfT2KhRFPp6WLg4uB70HuYiC2q2pdPftTsFuXqeEk4BQ_7EfbRbI9IOFyXUyUS0RtMqRreMY-CefbTRrGE9TjUPlsz-SYldGwbiASXC--MMSqXx6d2g779IEIYOu","state":"public","note":"the importance of clear instructions","username":"weinreich","tags":"design,health_communication,humor","count":"3"}],"used_tags":["behavior_change","design","storytelling","health_communication","social_media","research","how_to","strategy","theory","target_audience","sample_campaigns","social_network","technology","graphic_design","entertainment_education","social_change","social_marketing","management","inspiration","evaluation","gaming","mobile","advertising","online_marketing","media","quantitative","campaign_effects","marketing","policy","qualitative","creativity","ethics","youth","nonprofit","humor","obesity","mental_health","video","environment","social_norms","branding","twitter","international","product","consulting","conference","government","training","price","place","blogging","professional_resource","academia","tobacco","public_relations","social_marketing_blogroll","me","social_marketing_intro","substance_abuse","HIV_AIDS","filetype:pdf","media:document","nutrition","word_of_mouth","israel","organization","cause_marketing","partnerships","cgm","tutorial","media_advocacy","PSA","publication","top_ten","bibliography","no-tag","web3","focus_groups","personal_favorite","social_marketing_jobs","chronic_disease","bookreview","publics"],"tags":[],"pages":117,"title":"weinreich bookmarks:  - page: 32"}