{"origin":"yabs.io","url":"https:\/\/yabs.io\/a\/view.php?page=13&r=json&user=weinreich","version":"1.0","limit":50,"page":"13","state":null,"r":"json","user":"weinreich","user_id":167,"count":5792,"count_bookmarks":50,"bookmarks":[{"id":"1276808","user":"167","cdate":"2022-09-28 14:05:51","updated":null,"title":"A step-by-step guide to user research note taking | by Arnav Kumar | UX Planet","link":"https:\/\/uxplanet.org\/a-step-by-step-guide-to-user-research-note-taking-47e3184f7654","state":"public","note":"","username":"weinreich","tags":"design,how_to,qualitative,research","count":"4"},{"id":"1276807","user":"167","cdate":"2022-09-28 11:25:42","updated":null,"title":"Small Sample Size Solutions | A Guide for Applied Researchers and Prac","link":"https:\/\/www.taylorfrancis.com\/books\/oa-edit\/10.4324\/9780429273872\/small-sample-size-solutions-rens-van-de-schoot-milica-mio%C4%8Devi%C4%87?context=ubx&refId=7b432060-f2ff-49a5-984f-18ce0cf9c7d8","state":"public","note":"","username":"weinreich","tags":"quantitative,research","count":"2"},{"id":"1276804","user":"167","cdate":"2022-09-28 04:41:15","updated":null,"title":"Metaphor Made Me Do It. Why metaphors are an often overlooked\u2026 | by Live Neuron Labs | Behavioral Design Hub | Sep, 2022 | Medium","link":"https:\/\/medium.com\/behavior-design-hub\/metaphor-made-me-do-it-f158c38738ca","state":"public","note":"","username":"weinreich","tags":"design,health_communication,storytelling","count":"3"},{"id":"1276803","user":"167","cdate":"2022-09-28 01:24:57","updated":null,"title":"Candy, cash, gifts: How rewards help recovery from addiction | AP News","link":"https:\/\/apnews.com\/article\/how-rewards-helps-recovery-from-addiction-6d11673c55fae3a413dcc5f57ca5e104","state":"public","note":"","username":"weinreich","tags":"behavior_change,product,substance_abuse","count":"3"},{"id":"1276684","user":"167","cdate":"2022-09-21 06:12:28","updated":"2022-09-21 06:13:04","title":"The Enduring Allure of Choose Your Own Adventure Books | The New Yorker","link":"https:\/\/www.newyorker.com\/magazine\/2022\/09\/19\/the-enduring-allure-of-choose-your-own-adventure-books?utm_source=Sailthru&utm_medium=email&utm_campaign=Lit%20Hub%20Daily%3A%20September%2014%2C%202022&utm_term=lithub_master_list&fbclid=IwAR1dEWKxRmfzMZy1XMy","state":"public","note":"","username":"weinreich","tags":"inspiration,storytelling","count":"2"},{"id":"1276593","user":"167","cdate":"2022-09-15 07:45:50","updated":null,"title":"Ryan Reynolds gets a colonoscopy on camera to raise awareness of new guidelines - CNN","link":"https:\/\/edition.cnn.com\/2022\/09\/14\/entertainment\/ryan-reynolds-rob-mcelhenney-colonoscopy-video-wellness\/index.html?utm_term=link&utm_medium=social&utm_content=2022-09-15T12%3A14%3A16&utm_source=twCNNi","state":"public","note":"","username":"weinreich","tags":"entertainment_education,social_norms","count":"2"},{"id":"1276592","user":"167","cdate":"2022-09-15 04:34:06","updated":null,"title":"Behaviour Change Pattern Library","link":"https:\/\/bc-patterns.com\/pattern-library","state":"public","note":"BC patterns are a collection of reoccurring solutions used in Behavioural Design to change people\u2019s behaviour. They are patterns that designers, change makers and problem solvers can consider when solving people problems and designing behaviour change.","username":"weinreich","tags":"behavior_change,consulting,design,how_to,inspiration,strategy,theory","count":"7"},{"id":"1276590","user":"167","cdate":"2022-09-15 02:20:47","updated":null,"title":"To Solve Problems Before They Happen, You Need to Unite the Right People - Dan Heath - Behavioral Scientist","link":"https:\/\/behavioralscientist.org\/dan-heath-iceland-drinking-to-solve-problems-before-they-happen-you-need-to-unite-the-right-people-upstream\/","state":"public","note":"Iceland went from 42% of its 15 and 16 year olds having been drunk in the past month in 1998 to only 5% in 2018. This change is a great case study in offering alternative behaviors and shifting social norms on a national scale.","username":"weinreich","tags":"behavior_change,campaign_effects,product,sample_campaigns,social_marketing,social_norms,substance_abuse,youth","count":"8"},{"id":"1276582","user":"167","cdate":"2022-09-14 13:51:02","updated":null,"title":"UX Mapping Methods Compared: A Cheat Sheet","link":"https:\/\/www.nngroup.com\/articles\/ux-mapping-cheat-sheet\/","state":"public","note":"Empathy maps, customer journey maps, experience maps, and service blueprints depict different processes and have different goals, yet they all build common ground within an organization.","username":"weinreich","tags":"design,how_to,research","count":"3"},{"id":"1276556","user":"167","cdate":"2022-09-13 04:33:25","updated":"2022-09-13 04:34:51","title":"Theory of Change Workbook: A Step-by-Step Process for Developing or Strengthening Theories of Change | Eval Forward","link":"https:\/\/www.evalforward.org\/resources\/theory-change-workbook","state":"public","note":"","username":"weinreich","tags":"behavior_change,evaluation,how_to,social_change,theory","count":"5"},{"id":"1276554","user":"167","cdate":"2022-09-12 14:14:23","updated":null,"title":"Stakeholder Analysis | Art of change making","link":"https:\/\/www.leadershipcentre.org.uk\/artofchangemaking\/theory\/stakeholder-analysis\/","state":"public","note":"Stakeholder analysis identifies those who have influence in a system. It provides\r\na framework to help understand the needs that they have and how to respond to\r\nthose needs.\r\n\r\n \r\n\r\nTrust and Agreement\r\n\r\nStakeholder analysis categorises people according to the amount of agreement\r\nthey have for change and the amount of trust they have in the organisation to\r\nmake it happen.","username":"weinreich","tags":"management,strategy,target_audience","count":"3"},{"id":"1276550","user":"167","cdate":"2022-09-12 02:33:46","updated":null,"title":"Antipersonas: What, How, Who, and Why?","link":"https:\/\/www.nngroup.com\/articles\/antipersonas-what-how\/?utm_source=Alertbox&utm_campaign=272d971a00-EMAIL_CAMPAIGN_2020_11_12_08_52_COPY_01&utm_medium=email&utm_term=0_7f29a2b335-272d971a00-24361717","state":"public","note":"Usually, creating an antipersona makes sense if your product or service:\r\n\r\ndeals with sensitive information that, if inadvertently exposed, can threaten the users\u2019 or organization wellbeing (e.g., fraud, identity theft, harassment, disinformation, illegal content)\r\nposes potential physical or emotional threats to people (e.g., injury, or death as the direct result of misusing the product).\r\nIf there is an opportunity for these harms to occur as the direct result of anyone using the product, there should be one or more antipersonas to represent the risk. Always balance the chance of such a misuse with its consequences in order to determine if an antipersona is worth creating. Even a misuse that is very unlikely to happen might be worth of an antipersona if its consequences are extreme.","username":"weinreich","tags":"ethics,strategy,target_audience","count":"3"},{"id":"1273553","user":"167","cdate":"2022-09-07 09:56:58","updated":null,"title":"What can we learn from a government poster - YouTube","link":"https:\/\/www.youtube.com\/watch?v=rlIaHZG9EpU","state":"public","note":"poster making it hard for Ukraine refugees to get government assistance","username":"weinreich","tags":"government,graphic_design,health_communication,price","count":"4"},{"id":"1273523","user":"167","cdate":"2022-09-05 14:43:17","updated":null,"title":"Flaticon Vector Icons and Stickers - PNG, SVG, EPS, PSD and CSS","link":"https:\/\/www.flaticon.com\/","state":"public","note":"","username":"weinreich","tags":"graphic_design","count":"1"},{"id":"1273357","user":"167","cdate":"2022-09-03 15:07:10","updated":null,"title":"Nudge Handbook - Indlela","link":"https:\/\/indlela.org\/nudge-handbook\/","state":"public","note":"","username":"weinreich","tags":"behavior_change,design,how_to","count":"3"},{"id":"1266389","user":"167","cdate":"2022-08-31 02:22:50","updated":null,"title":"The 30 Elements of Consumer Value: A Hierarchy","link":"https:\/\/hbr.org\/2016\/09\/the-elements-of-value?utm_medium=social&utm_campaign=hbr&utm_source=twitter&tpcc=orgsocial_edit","state":"public","note":"We have identified 30 \u201celements of value\u201d\u2014fundamental attributes in their most essential and discrete forms. These elements fall into four categories: functional, emotional, life changing, and social impact. Some elements are more inwardly focused, primarily addressing consumers\u2019 personal needs.","username":"weinreich","tags":"branding,design,inspiration,marketing,product,theory","count":"6"},{"id":"1259769","user":"167","cdate":"2022-08-25 13:56:26","updated":null,"title":"How to create an analogy for science communication","link":"https:\/\/app.us.lifeology.io\/viewer\/lifeology\/scicomm\/how-to-create-an-analogy-for-science-communication#66c6c457a618","state":"public","note":"","username":"weinreich","tags":"design,health_communication,how_to","count":"3"},{"id":"1258898","user":"167","cdate":"2022-08-24 11:38:52","updated":null,"title":"Customer Segmentation: \u201cWhen and Where\u201c Instead of \u201cWho\u201c - Blog - Julia Kolodko","link":"https:\/\/www.juliakolodko.com\/segmentation","state":"public","note":"Behavioral research clearly shows that our preferences depend on the context in which we make decisions. It is, therefore, more important to understand how a situation affects (purchasing) decisions rather than how people with similar traits tend to behave.","username":"weinreich","tags":"behavior_change,place,target_audience","count":"3"},{"id":"1257979","user":"167","cdate":"2022-08-24 03:20:29","updated":null,"title":"Plain English Campaign: The A to Z of alternative words","link":"https:\/\/www.plainenglish.co.uk\/files\/alternative.pdf","state":"public","note":"","username":"weinreich","tags":"health_communication","count":"1"},{"id":"1257978","user":"167","cdate":"2022-08-24 03:13:58","updated":null,"title":"Plain Language Medical Dictionary","link":"https:\/\/apps.lib.umich.edu\/medical-dictionary\/","state":"public","note":"","username":"weinreich","tags":"health_communication,target_audience","count":"2"},{"id":"1257974","user":"167","cdate":"2022-08-23 16:11:14","updated":"2022-08-23 16:12:23","title":"What is something that most people don't know? - Quora","link":"https:\/\/www.quora.com\/What-is-something-that-most-people-dont-know","state":"public","note":"Here are some genius ideas which most people don't know.\r\n\r\nThis USB drive displays how much of its storage is being used.\r\n\r\nThis hot sauce bottle allows people to adjust the spice level.\r\n\r\nThis elevator has a call button 30 feet away so the doors will be open by the time you get to them.\r\n\r\nThis bathroom door handle has a built-in hand sanitizer dispenser.\r\n\r\nThis pill bottle lid tells you when you last opened it.\r\n\r\nThis fence is shaped to create seating.\r\n\r\nShop has light settings so you can see how good\/bad your outfit will look at different times of day.\r\n\r\nIn Rwanda the stoplights have the seconds until the light changes on them.\r\n\r\nThese batteries have a micro USB port to charge them.","username":"weinreich","tags":"design","count":"1"},{"id":"1257973","user":"167","cdate":"2022-08-23 08:31:27","updated":null,"title":"The Tail End \u2014 Wait But Why","link":"https:\/\/waitbutwhy.com\/2015\/12\/the-tail-end.html","state":"public","note":"It turns out that when I graduated from high school, I had already used up 93% of my in-person parent time. I\u2019m now enjoying the last 5% of that time. We\u2019re in the tail end.","username":"weinreich","tags":"inspiration","count":"1"},{"id":"1257960","user":"167","cdate":"2022-08-18 13:59:00","updated":null,"title":"20 Interactive Conference Ideas and Formats | Eventbrite UK","link":"https:\/\/www.eventbrite.co.uk\/blog\/formats-to-refresh-your-conference-ds00\/","state":"public","note":"","username":"weinreich","tags":"conference,training","count":"2"},{"id":"1257959","user":"167","cdate":"2022-08-18 06:01:32","updated":null,"title":"[VIDEO] How to Align Your Nonprofit\u2019s Brand and Programs","link":"https:\/\/bloomerang.co\/blog\/video-how-to-align-your-nonprofits-brand-and-programs\/","state":"public","note":"","username":"weinreich","tags":"branding,nonprofit","count":"2"},{"id":"1257958","user":"167","cdate":"2022-08-18 01:45:50","updated":null,"title":"The Art of Storytelling for Case Studies | by Ingrid Elias | Indeed Design","link":"https:\/\/indeed.design\/article\/the-art-of-storytelling-for-case-studies?ref=uxdesignweekly","state":"public","note":"","username":"weinreich","tags":"academia,design,evaluation,how_to,storytelling","count":"5"},{"id":"1257954","user":"167","cdate":"2022-08-16 13:09:37","updated":null,"title":"What's The Moral Of Your Story? The Power Of The Lesson To Move Your Audience","link":"https:\/\/www.forbes.com\/sites\/forbescoachescouncil\/2022\/06\/27\/whats-the-moral-of-your-story-the-power-of-the-lesson-to-move-your-audience\/?sh=33795903720d","state":"public","note":"If you want to improve your communication skills and utilize storytelling as a valuable tool, you might wonder how to begin or which story to tell. Try this exercise:","username":"weinreich","tags":"health_communication,how_to,storytelling,strategy","count":"4"},{"id":"1257953","user":"167","cdate":"2022-08-16 13:08:33","updated":null,"title":"How To Turn Complex Topics Into Content Your Audience Will Understand","link":"https:\/\/contentmarketinginstitute.com\/articles\/complex-topics-content","state":"public","note":"","username":"weinreich","tags":"health_communication","count":"1"},{"id":"1257950","user":"167","cdate":"2022-08-15 04:39:37","updated":null,"title":"Social Media Strategy: How to Use Social Proof in Marketing : Social Media Examiner","link":"https:\/\/www.socialmediaexaminer.com\/social-media-strategy-how-to-use-social-proof-in-marketing\/","state":"public","note":"","username":"weinreich","tags":"how_to,marketing,social_media,social_norms","count":"4"},{"id":"1257947","user":"167","cdate":"2022-08-15 01:53:32","updated":null,"title":"Using Animated Videos to Increase Patient Knowledge: A Meta-Analytic Review - Thomas Hugh Feeley, Maria Keller, Liise Kayler, 2022","link":"https:\/\/journals.sagepub.com\/doi\/abs\/10.1177\/10901981221116791?journalCode=hebc","state":"public","note":"","username":"weinreich","tags":"behavior_change,storytelling,video","count":"3"},{"id":"1257946","user":"167","cdate":"2022-08-15 01:44:48","updated":null,"title":"Why Am I Always Being Researched? - Chicago Beyond","link":"https:\/\/chicagobeyond.org\/researchequity\/","state":"public","note":"","username":"weinreich","tags":"academia,ethics,research,target_audience","count":"4"},{"id":"1257927","user":"167","cdate":"2022-08-11 04:42:06","updated":null,"title":"Why and When Beliefs Change - Tali Sharot, Max Rollwage, Cass R. Sunstein, Stephen M. Fleming, 2022","link":"https:\/\/journals.sagepub.com\/eprint\/MKY9UV9TYQ852WG7XAAQ\/full","state":"public","note":"Why people do or do not change their beliefs has been a long-standing puzzle. Sometimes people hold onto false beliefs despite ample contradictory evidence; sometimes they change their beliefs without sufficient reason. Here, we propose that the utility of a belief is derived from the potential outcomes associated with holding it. Outcomes can be internal (e.g., positive\/negative feelings) or external (e.g., material gain\/loss), and only some are dependent on belief accuracy. Belief change can then be understood as an economic transaction in which the multidimensional utility of the old belief is compared against that of the new belief. Change will occur when potential outcomes alter across attributes, for example because of changing environments or when certain outcomes are made more or less salient.","username":"weinreich","tags":"behavior_change,theory","count":"2"},{"id":"1257484","user":"167","cdate":"2022-08-10 12:24:44","updated":null,"title":"Nudged off a cliff - by Stuart Ritchie - Science Fictions","link":"https:\/\/stuartritchie.substack.com\/p\/nudge-meta?s=r&utm_campaign=post&utm_medium=web&utm_source=direct","state":"public","note":"A recent meta-analysis looked like good news for the effectiveness of \u201cnudge\u201c theory. Does a new set of rebuttal letters throw the whole idea into doubt?","username":"weinreich","tags":"behavior_change,design,evaluation","count":"3"},{"id":"1257483","user":"167","cdate":"2022-08-10 12:19:36","updated":null,"title":"Digital Media for Behavior Change: Review of an Emerging Field of Study | HTML","link":"https:\/\/www.mdpi.com\/1660-4601\/19\/15\/9129\/htm","state":"public","note":"Digital media are omnipresent in modern life, but the science on the impact of digital media on behavior is still in its infancy. There is an emerging evidence base of how to use digital media for behavior change. Strategies to change behavior implemented using digital technology have included a variety of platforms and program strategies, all of which are potentially more effective with increased frequency, intensity, interactivity, and feedback. It is critical to accelerate the pace of research on digital platforms, including social media, to understand and address its effects on human behavior. The purpose of the current paper is to provide an overview and describe methods in this emerging field, present use cases, describe a future agenda, and raise central questions to be addressed in future digital health research for behavior change. Digital media for behavior change employs three main methods: (1) digital media interventions, (2) formative research using digital media, and (3) digital media used to conduct evaluations. We examine use cases across several content areas including healthy weight management, tobacco control, and vaccination uptake, to describe and illustrate the methods and potential impact of this emerging field of study. In the discussion, we note that digital media interventions need to explore the full range of functionality of digital devices and their near-constant role in personal self-management and day-to-day living to maximize opportunities for behavior change. Future experimental research should rigorously examine the effects of variable levels of engagement with, and frequency and intensity of exposure to, multiple forms of digital media for behavior change.","username":"weinreich","tags":"behavior_change,mobile,social_media,technology","count":"4"},{"id":"1257482","user":"167","cdate":"2022-08-10 12:18:09","updated":null,"title":"A guide to strengthening habits","link":"https:\/\/theresearchagency.com\/mainframe\/human-behaviour\/one-time-actions-regular-routine-guide-strengthening-habits","state":"public","note":"TRA has added a layer of thinking to the well-established habit loop \u2013 can we think beyond push notifications for cues and think beyond a discount as a reward? \r\n\r\nWe analysed five different habit models and over 60 case studies in order to understand the breadth and depth of cues and rewards.  \r\n\r\nOur framework takes these learnings and provides a thorough checklist for the cue, the behaviour and reward for strengthening habits.\r\n\r\nWhen you\u2019re working on strengthening a one-time behaviour into a routine habit, consider the various options for each stage.","username":"weinreich","tags":"behavior_change,how_to,strategy,theory","count":"4"},{"id":"1257481","user":"167","cdate":"2022-08-10 12:16:23","updated":"2022-08-10 12:16:32","title":"Your Story Is Exponential: How Generativity Is Transforming the Landscape of Storytelling","link":"https:\/\/palm.io\/studio\/your-story-is-exponential-how-generativity-is-transforming-the-landscape-of-storytelling\/","state":"public","note":"","username":"weinreich","tags":"storytelling,technology,web3","count":"3"},{"id":"1257469","user":"167","cdate":"2022-08-09 03:57:11","updated":null,"title":"How to Recruit Participants for UX Research","link":"https:\/\/condens.io\/blog\/how-to-recruit-participants-for-ux-research?ref=uxdesignweekly","state":"public","note":"","username":"weinreich","tags":"design,how_to,qualitative,research","count":"4"},{"id":"1222012","user":"167","cdate":"2022-08-05 03:28:41","updated":null,"title":"(PDF) Sample size for qualitative research: The risk of missing something important | Peter J DePaulo - Academia.edu","link":"https:\/\/www.academia.edu\/36897806\/Sample_size_for_qualitative_research_The_risk_of_missing_something_important","state":"public","note":"Until the definitive answer is provided, perhaps an N of 30 respondents is a reasonable starting point fordeciding the qualitative sample size that can reveal the full range (or nearly the full range) of potentially important customer perceptions. An N of 30 reduces the probability of missing a perception with a 10percent-incidence to less than 5 percent (assuming random sampling), and it is the upper end of the rangefound by Griffin and Hauser. If the budget is limited, we might reduce the N below 30, but the client mustunderstand the increased risks of missing perceptions that may be worth knowing. If the stakes and budgetare high enough, we might go with a larger sample in order to ensure that smaller (or harder to reach)subgroups are still likely to be represented.","username":"weinreich","tags":"qualitative,research","count":"2"},{"id":"1221995","user":"167","cdate":"2022-08-03 02:04:59","updated":null,"title":"Session 1: Clarity & Cohesion with Cameron French, Plus a Q&A with Leidy Klotz, author of Subtract \u2013 Crowdcast","link":"https:\/\/www.crowdcast.io\/e\/behavioral-scientist-writing-workshop-2022-series1-session1?utm_source=profile&utm_medium=profile_web&utm_campaign=profile","state":"public","note":"Re: writing","username":"weinreich","tags":"how_to,inspiration","count":"2"},{"id":"1221933","user":"167","cdate":"2022-07-28 13:39:26","updated":null,"title":"Zero-Click Content: The Counterintuitive Way to Succeed in a Platform-Native World - SparkToro","link":"https:\/\/sparktoro.com\/blog\/zero-click-content-the-counterintuitive-way-to-succeed-in-a-platform-native-world\/","state":"public","note":"","username":"weinreich","tags":"online_marketing,social_media","count":"2"},{"id":"1221930","user":"167","cdate":"2022-07-28 03:23:11","updated":"2022-07-28 03:23:47","title":"Fundraising Story Goes from Good to GREAT [Case Study] | Moceanic","link":"https:\/\/www.moceanic.com\/2022\/fundraising-story\/","state":"public","note":"One of the main challenges is this:  The story most likely to move donors is about a not-yet-solved problem \u2013 someone facing a need or challenge and waiting for someone to help them overcome it.\r\n\r\nBut: almost all the time, the story you have is about someone who has already solved their problem. By the time you get in touch and learn their story, they\u2019ve moved on. Things are good. You have a success story, not a need story.\r\n\r\nThat success story is important. It\u2019s exactly what you want in your donor newsletter or donor care letter. \r\n\r\nIt\u2019s not the right story for asking donors to give. A success story inadvertently says, \u201cEverything is a-okay! Your donation is not needed here!\u201d\r\n\r\nBut what are you to do? You have a story. A success story. Would it be better to forget the story and go back to flinging statistics at your donors?\r\n\r\nNope. There\u2019s a way to make your success story work in your fundraising. And I\u2019m going to show you how one smart fundraising professional did it.","username":"weinreich","tags":"nonprofit,storytelling","count":"2"},{"id":"1221929","user":"167","cdate":"2022-07-28 01:57:57","updated":null,"title":"Quick icebreakers for online meetings, (that don't suck) - Emily Webber","link":"https:\/\/emilywebber.co.uk\/quick-icebreakers-for-online-meetings-that-dont-suck\/","state":"public","note":"","username":"weinreich","tags":"consulting,creativity,how_to,training","count":"4"},{"id":"1221928","user":"167","cdate":"2022-07-28 01:57:04","updated":null,"title":"Think Links Icebreakers by Emily Webber, Miro Online Whiteboard for Visual Collaboration","link":"https:\/\/miro.com\/app\/board\/uXjVOirFilM=\/","state":"public","note":"These quick lateral thinking icebreaker games will help participants flex their creative thinking muscles before jumping into your workshops. They are inspired by Edward de Bono's, now sadly no longer published, game Think Links.\r\n\r\nThe de Bono methods are a means of breaking old patterns and creating new ones. They don't tell you what to think, but show you how to think for yourself, both creatively and inclusively. Learn more at debono.com\r\n\r\nThis board was created and the cards lovingly drawn by Emily Webber @ewebber","username":"weinreich","tags":"consulting,creativity,gaming,training","count":"4"},{"id":"1221927","user":"167","cdate":"2022-07-28 01:48:47","updated":null,"title":"Icebreakers you can steal for a better meeting (I promise) | by Jackie Colburn | Medium","link":"https:\/\/jackiecolburn.medium.com\/icebreakers-you-can-steal-for-a-better-meeting-i-promise-cc259d81bea6","state":"public","note":"","username":"weinreich","tags":"consulting,creativity,how_to,training","count":"4"},{"id":"1221919","user":"167","cdate":"2022-07-27 12:18:03","updated":"2022-07-27 12:18:36","title":"Customer research.  Here are 7 places to find exactly what your customers want","link":"https:\/\/twitter.com\/giannicara\/status\/1551984951628906496","state":"public","note":"7 customer research sources:\r\n1\/ Media Kits\r\n2\/ Google Scholar\r\n3\/  Amazon Reviews\r\n4\/ The New Forums\r\n5\/ Comment Sections\r\n6\/ Customer Data\r\n7\/ Interviews","username":"weinreich","tags":"online_marketing,product,research,target_audience","count":"4"},{"id":"1221911","user":"167","cdate":"2022-07-27 01:41:49","updated":null,"title":"The Power of Inclusion Nudges (Quick Guide) | Inclusion Nudges","link":"https:\/\/inclusion-nudges.org\/power-inclusion-nudges\/","state":"public","note":"An Inclusion Nudge is a design based on insights from behavioural and social sciences to steer the unconscious mind to change behaviour in direction of inclusiveness by targeting the behavioural drivers, judgment and choice processes, and perceptions.","username":"weinreich","tags":"behavior_change,management,target_audience","count":"3"},{"id":"1221910","user":"167","cdate":"2022-07-27 01:38:37","updated":null,"title":"Risk & Uncertainty - Decisionmaking Matrix","link":"https:\/\/static1.squarespace.com\/static\/5b9eceb5c3c16a3124d15970\/t\/5ffc8fe6d011334daa502247\/1610387431218\/4-risk%2Buncertainty-2021.pdf","state":"public","note":"","username":"weinreich","tags":"behavior_change,health_communication,strategy","count":"3"},{"id":"1221880","user":"167","cdate":"2022-07-25 05:48:21","updated":null,"title":"User Diary Studies - An effective research method for evaluating user behavior long-term","link":"https:\/\/condens.io\/blog\/user-diary-study?ref=uxdesignweekly","state":"public","note":"","username":"weinreich","tags":"design,how_to,qualitative,research","count":"4"},{"id":"1221873","user":"167","cdate":"2022-07-24 05:53:56","updated":null,"title":"BBC Media Action India on Twitter: \u201cIf you knew that Bengaluru\u2019s informal waste pickers stopped over 38 crores kilograms of waste from reaching the landfills every year so the waste could be recycled, wouldn\u2019t you feel like making song to celebrate it? We","link":"https:\/\/twitter.com\/bbcmaIND\/status\/1550480786876469248","state":"public","note":"If you knew that Bengaluru\u2019s informal waste pickers stopped over 38 crores kilograms of waste from reaching the landfills every year so the waste could be recycled, wouldn\u2019t you feel like making song to celebrate it? We already did! \r\n\r\n#InvaluableRecyclers","username":"weinreich","tags":"entertainment_education,environment,international,sample_campaigns,video","count":"5"},{"id":"1221871","user":"167","cdate":"2022-07-23 12:32:16","updated":null,"title":"Alt text proved unexpected star of NASA\u2019s Webb images - The Washington Post","link":"https:\/\/www.washingtonpost.com\/dc-md-va\/2022\/07\/20\/nasa-images-accessible-text\/?pwapi_token=eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.eyJzdWJpZCI6IjM0MjA2MDQiLCJyZWFzb24iOiJnaWZ0IiwibmJmIjoxNjU4NTI2NDU3LCJpc3MiOiJzdWJzY3JpcHRpb25zIiwiZXhwIjoxNjU5NzM2MDU3LCJpYX","state":"public","note":"A team that included writers, designers, scientists and educators worked together to put together the package of images the public saw, and the alt text was not an afterthought, Rhue said. He said the team had a relatively short period of time to produce those descriptions. He only saw the photos a week before the public did. But they had spent the previous two years discussing accessibility and working with a consulting agency to create an alt text stylebook. During that process, they practiced writing descriptions and learned what didn\u2019t work.\r\n\r\n\u201cI had thought that brevity was a really important thing. That\u2019s a common misconception,\u201d Rhue said. He pointed to the saying \u201ca picture is worth a thousand words\u201d and said the recent images required more words than that to fully capture them. \u201cThere were more than 1,000 words written about each of those pictures, and we could keep going.\u201d","username":"weinreich","tags":"design,health_communication,social_media","count":"3"},{"id":"1221845","user":"167","cdate":"2022-07-22 06:23:37","updated":null,"title":"Creating accessible content: Digital accessibility guide for Marketers | Texthelp","link":"https:\/\/www.texthelp.com\/resources\/digital-accessibility-guide\/creating-accessible-content\/?utm_campaign=Private-Sector|WP-Monthly-Newsletter-FY2122&utm_medium=Email&utm_source=Mautic&utm_content=July%20%2722%20Newsletter","state":"public","note":"","username":"weinreich","tags":"design,graphic_design,how_to,online_marketing,target_audience,technology","count":"6"}],"used_tags":["behavior_change","design","storytelling","health_communication","social_media","research","how_to","strategy","theory","target_audience","sample_campaigns","social_network","technology","graphic_design","entertainment_education","social_change","social_marketing","management","inspiration","evaluation","gaming","mobile","advertising","online_marketing","media","quantitative","campaign_effects","marketing","policy","qualitative","creativity","youth","ethics","nonprofit","humor","obesity","mental_health","video","environment","twitter","social_norms","branding","international","product","consulting","conference","government","training","price","place","blogging","professional_resource","academia","tobacco","public_relations","social_marketing_blogroll","me","social_marketing_intro","substance_abuse","HIV_AIDS","filetype:pdf","media:document","nutrition","word_of_mouth","israel","organization","cause_marketing","partnerships","cgm","tutorial","media_advocacy","PSA","publication","top_ten","bibliography","no-tag","web3","focus_groups","personal_favorite","social_marketing_jobs","chronic_disease","bookreview","publics"],"tags":[],"pages":116,"title":"weinreich bookmarks:  - page: 14"}