Two new Online Tools for investigating Behaviour Change: The Theory & Techniques Tool and the Behaviour Change Technique Study Repository - Human Behaviour Change Project (HBCP)
Understanding how and why people change - Journal of Marketing Management
We applied a Hidden Markov Model* (see Figure 1) to examine how and why behaviours did or did not change. The longitudinal repeated measure design meant we knew about food waste behaviour at two points (the amount of food wasted before and after the program), changes in the amount of food wasted reported over time for each household (more or less food wasted) and other factors (e.g. self-efficacy). By using a new method we could extend our understanding beyond the overall effect (households in the Waste Not Want Not program group wasted less food after participating when compared to the control group).
Measuring Program Outcomes: A Practical Approach - United Way of America
Guide to outcome evaluation and development of logic models