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[https://twitter.com/jeroenbosman/status/1485003119184470016/photo/1] - - public:weinreich
bibliography, how_to, research - 3 | id:999520 -

People regularly ask me how to perform a systematic *web* search. Finally found some time to organize my ad hoc tips and relate these to steps in a systematic scholarly search. Despite the options, web search will remain less controlled and a fuzzy patchwork.

[https://www.nngroup.com/articles/service-design-study-guide/?utm_source=Alertbox&utm_campaign=2238f8b378-EMAIL_CAMPAIGN_2020_11_12_08_52_COPY_01&utm_medium=email&utm_term=0_7f29a2b335-2238f8b378-24361717] - - public:weinreich
design, how_to, product - 3 | id:999502 -

[https://samuelsalzer1.typeform.com/to/hN8BVT?typeform-source=www.google.com] - - public:weinreich
behavior_change, design, how_to, strategy - 4 | id:980357 -

Want to build better habits? By answering these questions you will in less than 10 minutes have created your own personalized habit building plan backed by the best from behavioral science. The finished plan will be sent straight to your email.

[https://uxdesign.cc/designing-better-links-for-websites-and-emails-a-guideline-5b8638ce675a] - - public:weinreich
design, health_communication, how_to, mobile, online_marketing, technology - 6 | id:964506 -

Why are “click here” and “by this link” poor choices? And is it acceptable to use “read more”? In this article, I’ll explain popular wording and formatting mistakes and will show more accessible and informative alternatives.

[https://dribbble.com/resources/psychology-of-design] - - public:weinreich
behavior_change, design, how_to, technology - 4 | id:959224 -

For starters, every interaction a person has with a digital product follows the same pattern: Information — User filters the information Significance — User looks for its meaning Time — User takes an action within a time frame Memory — User stores fragments of the interaction in their memory For each of these stages of interaction, I’ve compiled a list of the most relevant design principles and cognitive biases that will help you to build habit-forming products.

[https://thedecisionlab.com/insights/technology/this-is-personal-the-dos-and-donts-of-personalization-in-tech/?utm_source=pocket_mylist] - - public:weinreich
behavior_change, how_to, target_audience, technology - 4 | id:958928 -

You may be wondering: If users want personalization, then what’s the problem? The problem is that personalization is a bit like walking a tightrope. A very thin line separates the “good” kind of personalization from the creepy kind. “I like it because it’s so similar to me” can easily become “I don’t like it because it’s eerily similar to me.” “This is relevant to me and saves me time and effort” can easily become “The algorithm is stereotyping me and that’s not cool.” This switch from good to bad is where user psychology comes in. Understanding the real reason why personalization works can help us understand why it does not work sometimes.

[https://www.linkedin.com/pulse/want-make-impact-you-say-we-have-likelihood-tip-/?trackingId=GNCUnmVqItS2PaI%2FCeBlTg%3D%3D] - - public:weinreich
behavior_change, how_to, research, strategy - 4 | id:958747 -

That’s why we’ve developed an evidence-based approach to identifying and prioritising the most suitable behaviour(s) to address a problem: The Impact-Likelihood Matrix (ILM), developed by our very own Sarah Kneebone. By undertaking a rigorous investigation of the literature and audience research, our technique ensures that the behaviour(s) you choose to target for your intervention or policy will have the highest likelihood of driving the change you are seeking.

[https://www.nngroup.com/articles/prioritization-methods/?utm_source=Alertbox&utm_campaign=78f636ba13-EMAIL_CAMPAIGN_2020_11_12_08_52_COPY_01&utm_medium=email&utm_term=0_7f29a2b335-78f636ba13-24361717] - - public:weinreich
how_to, management, strategy - 3 | id:958670 -

Prioritizing work into a roadmap can be daunting for UX practitioners. Prioritization methods base these important decisions on objective, relevant criteria instead of subjective opinions. This article outlines 5 methods for prioritizing work into a UX roadmap: Impact–effort matrix Feasibility, desirability, and viability scorecard RICE method MoSCoW analysis Kano model These prioritization methods can be used to prioritize a variety of “items,” ranging from research questions, user segments, and features to ideas, and tasks.

[https://psyarxiv.com/wr74t] - - public:weinreich
how_to, research, social_media - 3 | id:958562 -

This toolkit outlines broad concepts of branding, post design, and post management. It also provides details, suggestions, and tips on how to create an account, gain a following, increase engagement, and more on both Facebook and Instagram. . Lastly, it details the process of using paid Facebook and Instagram advertisements for research purposes (i.e., recruiting participants).

[https://www.meta-analysis-learning-information-center.com/] - - public:weinreich
evaluation, how_to, quantitative, research - 4 | id:958540 -

The Meta-Analysis Learning Information Center (MALIC) believes in equitably providing cutting-edge and up-to-date techniques in meta-analysis to researchers in the social sciences, particularly those in education and STEM education.

[https://twitter.com/grightford/status/1456513927391612955] - - public:weinreich
advertising, creativity, how_to, strategy - 4 | id:958521 -

If you write briefs as part of your job, read & bookmark this. So much that’s NB & useful, from truly interrogating the objective, to making sure the different sections line up, to writing your proposition as a headline, to the brief being a dynamic doc open to improvement.

[https://bootcamp.uxdesign.cc/com-b-experience-mapping-a-design-thinking-love-story-f09e3403495] - - public:weinreich
behavior_change, design, how_to, research, strategy - 5 | id:802634 -

In their maturity, the fields of experience strategy and behavior change design are moving past the casual flirtations of two complementary knowledge domains into a full fledged partnership: when we marry the design of behavioral interventions and the design of experiences, there’s a special power in combining the myriad frameworks from both domains. This becomes especially effective when the goal is not just to identify pain points in an existing experience journey or illustrate an ideal future one — but to make actionable recommendations that will help clients make the leap from actual to ideal.

[https://osf.io/m25qp/] - - public:weinreich
government, how_to, policy, research - 4 | id:802625 -

Effective communication between academics and policy makers plays an important role in informing political decision making and creating impact for researchers. Policy briefs are short evidence summaries written by researchers to inform the development or implementation of policy. This guide has been developed to support researchers to write effective policy briefs. It is jointly produced by the NIHR Policy Research Unit in Behavioural Science (BehSciPRU) and the UCL Centre for Behaviour Change (CBC). It has been written in consultation with policy advisers and synthesises current evidence and expert opinion on what makes an effective policy brief. It is for any researcher who wishes to increase the impact of their work by activity that may influence the process of policy formation, implementation or evaluation. Whilst the guide has been written primarily for a UK audience, it is hoped that it will be useful to researchers in other countries.

[https://findthethread.postach.io/post/let-me-tell-you-a-story] - - public:weinreich
how_to, storytelling, strategy - 3 | id:797497 -

One of the most effective approaches I have learned is called SCIPAB, a technique developed by Steve Mandel and now spread by the company he founded, Mandel Communications. I was lucky enough to be trained in SCIPAB by Mandel Communications as part of a more general “presentation skills“ training. I don’t want to steal their thunder (or their business!), but I do want to share some of the insights that I carry with me and use regularly. SCIPAB is an acronym, which stands for the phases of a story: Situation Complication Implication Proposal1 Action Benefit

[https://rightquestion.org/what-is-the-qft/] - - public:weinreich
how_to, research, strategy - 3 | id:788307 -

Developed by the Right Question Institute, the Question Formulation Technique, or QFT, is a structured method for generating and improving questions. It distills sophisticated forms of divergent, convergent, and metacognitive thinking into a deceptively simple, accessible, and reproducible technique. The QFT builds the skill of asking questions, an essential — yet often overlooked — lifelong learning skill that allows people to think critically, feel greater power and self-efficacy, and become more confident and ready to participate in civic life.

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