In one of my studies I showed that first-person internally focused narratives – that is, stories with a character in first person revealing their feelings, thoughts and motivations – heightened perceived dangers of prescription opioids, aroused anticipated guilt and promoted negative attitudes toward prescription opioids among the audience.

Tested is an award-winning comic book that features diverse characters affected by a broad range of health conditions and related social issues. With a touch of heart and humor, 'Tested' depicts a diverse cast of characters affected by stigma, HIV, STIs, substance use, LGBTQ+ issues, and much more.

Accurate classification of smoking status has long been regarded as an essential prerequisite for advancing tobacco-related epidemiologic, treatment, and policy research. However, the descriptors we commonly use to classify people who smoke may inadvertently perpetuate harmful, stigmatizing beliefs and negative stereotypes. In recognizing the power of words to either perpetuate or reduce stigma, Dr. Nora Volkow—Director of the National Institute on Drug Abuse—recently highlighted the role of stigma in addiction,1 and the movement encouraging the use of person-first language and eliminating the use of slang and idioms when describing addiction and the people whom it affects.2,3 In this commentary, we make an appeal for researchers and clinicians to use personfirst language (e.g., “people who smoke”) rather than commonly used labels (e.g., “smokers”) in written (e.g., in scholarly reports) and verbal communication (e.g., clinical case presentations ) to promote greater respect and convey dignity for people who smoke. We assert that the use of precise and bias-free language to describe people who smoke has the potential to reduce smoking-related stigma and may enhance the precision of scientific communication.

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