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It’s how you say it: Systematic A/B testing of digital messaging cut hospital no-show rates
Behavioural and social sciences to enhance the efficacy of health promotion interventions: redesigning the role of professionals and people
[https://www.cambridge.org/core/journals/behavioural-public-policy/article/behavioural-and-social-sciences-to-enhance-the-efficacy-of-health-promotion-interventions-redesigning-the-role-of-professionals-and-people/01655ECBEE06104DF2D35C61E2A62BC3/core-read] - - public:weinreich
applying behavioral science to health promotion
Entertainment-Education and Health and Risk Messaging - Oxford Research Encyclopedia of Communication
[https://oxfordre.com/communication/view/10.1093/acrefore/9780190228613.001.0001/acrefore-9780190228613-e-245] - - public:weinreich
Immortal Fans - YouTube
[https://www.youtube.com/watch?v=-8GFcAlWhBM] - - public:weinreich
This video explains a campaign with Brazil’s biggest football club asking people to become an immortal fan by becoming an organ donor. The campaign reduced the wait list for organs to zero.
Hospital Makes Spotify Playlist At Perfect Speed For Performing CPR And It's Full Of Bangers - Comic Sands
[https://www.comicsands.com/hospital-spotify-playlist-cpr-speed-2611726521.html?utm_content=inf_4_3759_2&utm_source=facebook&utm_campaign=BTAK&tse_id=INF_8fb1ec20cd9a11e8872dc93302272904] - - public:weinreich
Nutri Bullet Infomercial
[https://www.youtube.com/watch?t=286&v=KaQZ3MGe1LA] - - public:weinreich
Great example of sales/marketing methods to learn from
text4baby - Study Shows mHealth Service for Moms is Beneficial
[https://text4baby.org/index.php/news/364-study-shows-mhealth-service-for-moms-is-beneficial] - - public:weinreich