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Twisted Carrots and Dynamite Beets: How Words Change Perceptions | Breaking Muscle
[https://breakingmuscle.com/fitness/twisted-carrots-and-dynamite-beets-how-words-change-perceptions] - - public:weinreich
They found that the indulgent label resulted in the highest consumption. It was chosen 25% more than the basic label, 35% more than with h healthy positive label, and 41% more than the health restrictive label. Veggie consumption increased significantly as well—16% more than the basic label, 23% more than the healthy positive label, and 33% more than the healthy restrictive label.
How brands can tap into the 'flexitarian' trend - Marketing Week
[https://www.marketingweek.com/2017/10/23/brands-effectively-tap-flexitarian-trend/?fbclid=IwAR1x11IGmSYnrd6X5ld7SZmW3bBtM9dERIgtAI_GfZ6m7-EzOhv-cuDskOY#.XCyZYvc1igE.facebook] - - public:weinreich
Me eat vegetable: Cookie Monster wants kids to snack healthier | Guardian Sustainable Business | theguardian.com
[http://www.theguardian.com/sustainable-business/2014/oct/04/cookie-monster-sesame-street-vegetable-fruit-tv-cartoon-character] - - public:weinreich
With imagination, even a cauliflower can be interesting
How Carrots Became the New Junk Food | Fast Company
[http://www.fastcompany.com/magazine/154/the-new-junk-food.html?page=0%2C0&partner=homepage_newsletter] - - public:weinreich