A systematic review of narrative interventions: Lessons for countering anti-vaccination conspiracy theories and misinformation - Aleksandra Lazić, Iris Žeželj, 2021
The Power Of Story To Impact Behavior Change-workshop handout
Best Films — Behavioral Science Edition - Behavioral Design Hub - Medium
Spoon & Tamago on Twitter: “NHK conducted an experiment to see how germs spread at a cruise buffet. They applied fluorescent paint to the hands of 1 person and then had a group of 10 people dine. In 30 min the paint had transferred to every individual and
Storytelling and behaviour change - The Social Deck
Create Compelling eLearning with Immersive Storytelling | Learning Solutions Magazine
Augmented and Virtual Reality for Behavior Change : Research Library | The eLearning Guild
Augmented and virtual reality can be an incredible tool when it comes to practicing certain skills that may not be safe or realistic in real life. AR and VR technologies are radically changing L&D as an industry. This research report, Augmented and Virtual Reality for Behavior Change, by Julie Dirksen, Dustin DiTommaso, and Cindy Plunkett explores how AR and VR can be a great resource for behavior change. The report examines key research on this, centered on the following themes: Enabling the Behavior Empathy Building Experiencing Consequences Future Projection Feedback Emotional Self-Regulation Download this report to discover how AR and VR solutions are a useful investment for behavior change.
Fear or Hope: Which Motivates More?
And as to the central question of using both fear and hope: “I think we're in a moment where fear is a stronger motivator than hope,“ Parfrey began. “I'm looking at the evidence. I'm looking at Greta Thunberg. There is a tinge of the apocalypse in her framing.“ But Parfrey was quick to add that fear, by itself, isn't the only button to press. “The data is clear on this,“ he said. “The more dire the messages sound, the more individuals will tuneout. And I say this with full-knowledge that the climate picture is dire. You have to be honest, you have to present the sobering information, yet we still have the choice before us to dramatically improve the situation or make it worse. The choice is still ours.“
Entertainment-Education and Health and Risk Messaging - Oxford Research Encyclopedia of Communication
Heidi Boisvert: How I'm using biological data to tell better stories -- and spark social change | TED Talk
Stories Can Be Powerful Persuasive Tools. But It’s Important to Understand When They Can Backfire.
Aligning the stars in East Los High: How authentic characters and storylines can translate into real-life changes through transmedia edutainment
Formulas for Prevention, Narrative Versus Non-Narrative Formats. A Comparative Analysis of Their Effects on Young People's Knowledge, Attitude and Behaviour in Relation to HPV | Health Social and Behaviour Change Network
The study found that the non-narrative (expository) profile produced a greater increase in knowledge, while the narrative profile led to greater change in more responsible preventive attitudes and behaviours.
Immersive Media and Child Development
How can we use the ‘science of stories’ to produce persuasive scientific stories? | Palgrave Communications
'13 Reasons Why’ Release Was Linked To An Increase In Suicides Among Teens, & Here’s What You Should Know
Characteristics of Narrative Interventions and Health Effects: A Review of the Content, Form, and Context of Narratives in Health-related Narrative Persuasion Research
To provide an overview of the different characteristics of narratives in health effects research and of the persuasive effects that were found, we review 153 experimental studies on health-related narrative persuasion with a focus on the narrative stimuli. The results show that: a) with regard to the content, showing the healthy behavior in a narrative (as opposed to the unhealthy behavior with negative consequences) may be associated with effects on intention. Narratives that contain high emotional content are more often shown to have effects. b) With regard to the form, for print narratives, a first-person perspective is a promising characteristic in light of effectiveness. c) With regard to the context, an overtly persuasive presentation format does not seem to inhibit narrative persuasion. And d) other characteristics, like character similarity or the presentation medium of the narrative, do not seem to be promising characteristics for producing health effects. In addition, fruitful areas for further research can be found in the familiarity of the setting and the way a health message is embedded in the narrative. Because of the diversity of narrative characteristics and effects that were found, continued research effort is warranted on which characteristics lead to effects. The present review provides an overview of the evidence for persuasive narrative characteristics so far.
Changing health-promoting behaviours through narrative interventions: A systematic review - Marie-Josée Perrier, Kathleen A Martin Ginis, 2018
The objective of this review was to summarize the literature supporting narrative interventions that target health-promoting behaviours. Eligible articles were English-language peer-reviewed studies that quantitatively reported the results of a narrative intervention targeting health-promoting behaviours or theoretical determinants of behaviour. Five public health and psychology databases were searched. A total of 52 studies met inclusion criteria. In all, 14 studies found positive changes in health-promoting behaviours after exposure to a narrative intervention. The results for the changes in theoretical determinants were mixed. While narrative appears to be a promising intervention strategy, more research is needed to determine how and when to use these interventions.
Using Narrative Communication as a Tool for Health Behavior Change: A Conceptual, Theoretical, and Empirical Overview
Narrative is the basic mode of human interaction and a fundamental way of acquiring knowledge. In the rapidly growing field of health communication, narrative approaches are emerging as a promising set of tools for motivating and supporting health-behavior change. This article defines narrative communication and describes the rationale for using it in health-promotion programs, reviews theoretical explanations of narrative effects and research comparing narrative and nonnarrative approaches to persuasion, and makes recommendations for future research needs in narrative health communication.
Increase Fundraising Results by Making Your Donor Feel Like a Hero
When you tell donors they can “feed hungry children”, “stop human trafficking” or “give twice the hope”, you make them the hero. This engages a “storytelling switch” that triggers a rush of cortisol and oxytocin throughout their body: Cortisol focuses your attention on a problem that needs solving (feeding hungry children). Oxytocin magnifies your feelings of empathy, caring, and love. Can brain chemistry really increase fundraising results? Short answer: Yes. Every. Single. Time. Stories are powerful because they transport us into other people’s worlds but, in doing that, they change the way our brains work and potentially change our brain chemistry. – Paul Zak In fact, the release of these two chemicals are actually predictors of giving behavior. Stories increase fundraising results! Researchers in one study concluded is that story structure (hook, problem, payoff) kicks off the chemistry associated with giving.
Early Edutainment: The Behavioral Scientist’s Guide to Fairy Tales - Behavioral Scientist
I Did an Immersive Refugee Experience! - YR Media
Special issue - The Journal of Development Communication - Summit on Behaviour and Social Change Communication
In April 2018, almost 1,200 people gathered in Indonesia for the Summit on Behaviour and Social Change Communication. Practitioners, researchers, donors, and leaders from more than 400 organisations travelled to Nusa Dua from the Asia Pacific region, Africa, Europe, Latin America, and North America. This issue features ten papers prepared by SUMMIT participants based on their presentations. They cover a range of challenges from using story-telling to help fishermen in Belize deal with threats to their occupations, and influencing adolescent girls and boys in India to address gender discrimination and stereotyping – to the use of social media to change norms regarding babies’ health in Malawi.
Easing The Pain Of Immunization Through VR
How to Tell Stories About Complex Issues
Virtual experiences may breed empathy | Toronto Star
How Virtual Reality Can Change Behavior - CityLab
The Power of LARPing for Social Good
How to Improve Your Life with “Story Editing” - Scientific American
Change Your Life by Changing the Stories You Tell Yourself
Interactive Lewisham series encourages youth experimentation with sex, drugs and violence (From News Shopper)
TryLife Season 2