3 Reasons Why You Should Be Using Influencers to Change Behavior
Tweet for Behavior Change: Using Social Media for the Dissemination of Public Health Messages
Online Actions with Offline Impact: How Online Social Networks Influence Online and Offline User Behavior
Hand Washing Becomes Fun With The #20secondchallenge And #washyourlyrics
Social Media and the Science of Health Behavior | Circulation
Coronavirus: Vietnam's handwashing song goes global - BBC News
How to Create Sustainable Behaviour Change Through Social Media Marketing
The effectiveness of public health advertisements to promote health: a randomized-controlled trial on 794,000 participants | npj Digital Medicine
Our results show that 48% of people who were exposed to the ads made future searches for weight loss information, compared with 32% of those in the control group—a 50% increase. The advertisements varied in efficacy. However, the effectiveness of the advertisements may be greatly improved by targeting individuals based on their lifestyle preferences and/or sociodemographic characteristics, which together explain 49% of the variation in response to the ads. These results demonstrate that online advertisements hold promise as a mechanism for changing population health behaviors.
Social Advertising Isn't Really Driving Conversions - eMarketer
An August 2017 survey from CivicScience, a next-generation consumer and media analytics company, found that very few US internet users have made a purchase based on ads they saw on social platforms, like Facebook or Snapchat.
Recorded Calls Beat Facebook Ads in Getting Residents to Request Free Smoke Alarm, Study Suggests - 2018 - News Releases - News - Johns Hopkins Bloomberg School of Public Health
How To Convert "Likes" into Meaningful Behavior
JMIR-Adapting Behavioral Interventions for Social Media Delivery | Pagoto | Journal of Medical Internet Research
Can health behaviors and conditions be predicted by social media?
The Psychology of Sharing
Online Interventions for Social Marketing Health Behavior Change Campaigns: A Meta-Analysis of Psychological Architectures and Adherence Factors
Power or Promise: Do Online Health Campaigns Impact Offline Behavior? | American Institutes for Research
The Social Psychology Of The Naked Selfie | TechCrunch
How Twitter may have helped Nigeria contain Ebola | The BMJ
Ice Bucket Challenge: Can Other Nonprofits Reproduce It? | Beth’s Blog
The influence of social networking sites on health behavior change: a systematic review and meta-analysis -- Laranjo et al. -- Journal of the American Medical Informatics Association
How to Use Behavioral Triggers to Spur Social Media Actions | Social Media Examiner
Focus Package: Information and Communication Technology (ICT) - Tools, Content Resources, and Project Registries | The Health COMpass
Experts explore how social networks can influence behavior and decision-making (video)
The Science Behind Using Online Communities To Change Behavior | TechCrunch
Social Media and the Science of Health Behavior
Teens Influenced By Images Of Smoking On Social Media 09/03/2013
Influencing Public Health: Can Facebook Make Us Adopt Better Health Practices?
Social Media: Strategic Shift or Tactical Tool? - Craig Lefebvre
Public Health 2.0: Re-Mixing Public Health Narrative Report « Nomadologies
Designing for Social Traction (slide deck) - Bokardo
geared toward helping social sites get sign-ups and users, but applicable to behavior change