yabs.io

Yet Another Bookmarks Service

Search

Results

[https://bootcamp.uxdesign.cc/com-b-experience-mapping-a-design-thinking-love-story-f09e3403495] - - public:weinreich
behavior_change, design, how_to, research, strategy - 5 | id:802634 -

In their maturity, the fields of experience strategy and behavior change design are moving past the casual flirtations of two complementary knowledge domains into a full fledged partnership: when we marry the design of behavioral interventions and the design of experiences, there’s a special power in combining the myriad frameworks from both domains. This becomes especially effective when the goal is not just to identify pain points in an existing experience journey or illustrate an ideal future one — but to make actionable recommendations that will help clients make the leap from actual to ideal.

[https://sites.google.com/monash.edu/behaviourworks-scaleup-toolkit/] - - public:weinreich
behavior_change, design, how_to - 3 | id:573779 -

BehaviourWorks Australia and the Victorian Government Behavioural Insights Unit have developed an evidence-informed toolkit to help behavioural insights researchers and practitioners to start with scale up in mind, including how to: Learn about scale up, its challenges, and useful frameworks. Identify which behaviour to target with an intervention. Assess the feasibility of different intervention ideas. Select a scalable behaviour change intervention. Design or adapt an intervention for testing and scale up. Test scale up assumptions about your intervention in a pilot or trial. This website provides videos and tutorials on how to use the toolkit, and extra resources to help achieve behavioural impact at scale. All content will be iterated upon; we welcome feedback and the opportunity to develop better tools.

[https://osf.io/f6a48/] - - public:weinreich
behavior_change, health_communication, how_to - 3 | id:573777 -

Our project tracks behavioural science evidence and advice about COVID-19 vaccine uptake. The handbook is for journalists, doctors, nurses, policy makers, researchers, teachers, students, parents – in short, it’s for everyone who wants to know more: about the COVID-19 vaccines, how to talk to others about them, how to challenge misinformation about the vaccines. The handbook is self-contained but additionally provides access to a Wiki of more detailed information, found here: https://sks.to/c19vax.

[https://www.bakadesuyo.com/2019/12/change-someones-mind/] - - public:weinreich
behavior_change, health_communication, how_to, strategy - 4 | id:436881 -

Again: you don’t convince people. People convince themselves. Studies done as far back as the 1940’s by Kurt Lewin showed that lectures about why people should change their behavior were effective a measly 3% of the time. But when people self-generated reasons for the same activity, behavior change occurred 37% of the time. People reject ideas they are given and act on ideas they feel they came up with themselves.

[https://wellmadestrategy.com/wp-content/uploads/2020/03/Strategic-Comms-for-Social-Change-Web.pdf] - - public:weinreich
behavior_change, how_to, social_change, social_marketing - 4 | id:350261 -

This handbook has been compiled by Well Made Strategy (WMS) who have extensive professional experience developing impactful strategic communications across a range of sectors from security to financial inclusion, education, agriculture, health and governance. WMS helps individuals, organisations and networks harness the power of strategic communications to influence policy change, prepare for and anticipate crises, inform the national discourse, build will for social reform and nudge entire communities towards new ways of thinking and behaviours. We have developed this handbook to serve as a guide to strategic communications for those interested in using strategic communications but who may not have an in-depth understanding of the concept.

[https://wellmadestrategy.com/wp-content/uploads/2020/03/Workbook-Strategic-Comms-for-Social-change.pdf] - - public:weinreich
behavior_change, how_to, social_change, social_marketing - 4 | id:350260 -

The purpose of this workbook is to provide a workspace for you to develop your own communications strategy by working through the various modules of the Strategic Communications for Social Change handbook. While the workbook is separate from the handbook, they are closely linked to each other.

[https://www.comminit.com/health/content/facilitation-guide-integrated-evaluation-methodology-most-significant-change-and-photovo?utm_medium=email&utm_campaign=drumbeat784&utm_content=facilitation-guide-integrated-evaluation-methodology-most-significant-ch] - - public:weinreich
behavior_change, evaluation, how_to, research - 4 | id:350257 -

[https://www.ghspjournal.org/content/7/3/404] - - public:weinreich
behavior_change, how_to, strategy - 3 | id:310060 -

To maximize the impact of Zika prevention programming efforts, a prioritization process for social and behavior change programming was developed based on a combination of research evidence and programmatic experience. Prioritized behaviors were: application of mosquito repellent, use of condoms, removing unintentional standing water, covering and scrubbing walls of water storage containers, seeking prenatal care, and seeking counseling on family planning if not planning to get pregnant.

[https://www.changewildlifeconsumers.org/change/behaviour-change-for-conservation-online-course/] - - public:weinreich
behavior_change, environment, how_to, social_marketing, training - 5 | id:285239 -

Welcome to the Behaviour Change for Conservation online course. This open-access online course has been specifically developed to guide behavioural change practitioners, social marketers, communicators, and anyone else looking to develop or implement a behavioural change intervention for conservation gain. The course is spilt into five modules. You can navigate directly to a specific module should you choose. MODULE 1: Outline and overview of opportunities MODULE 2: Designing messaging for impact: framing, priming, and timing MODULE 3: Choosing the right messenger MODULE 4: Identifying mechanisms for impact: behavioural theories, models, and frameworks for change MODULE 5: Insight to inform approaches, research to guide adaptive management, impact measurement

[https://www.behaviourworksaustralia.org/behaviour-change-101-series-five-steps-to-select-the-right-behaviour-to-target/?utm_source=Habit+Weekly&utm_campaign=1f1cda8506-EMAIL_CAMPAIGN_2020_02_02_02_55_COPY_01&utm_medium=email&utm_term=0_ab93d31fb5-1f1cda85] - - public:weinreich
behavior_change, design, how_to, strategy, target_audience - 5 | id:285232 -

At BehaviourWorks, we often prioritise behaviours using the Impact-Likelihood Matrix (figure below). In this approach, behaviours are prioritised by mapping them based on: The impact they have on the problem they are intended to address. The likelihood of the target audience adopting the behaviour.

[https://www.ucl.ac.uk/behaviour-change/abc-guides] - - public:weinreich
behavior_change, government, how_to - 3 | id:283040 -

Commissioned by Public Health England's Behavioural Insights team (PHEBI), the CBC is excited to announce the completion of user-friendly guides to using the Behaviour Change Wheel, aimed at national and local government. The new guide provides a structured approach and can be used to help: develop behaviour change interventions, build on modify existing interventions, and choose from existing or planned interventions.

[https://breakthroughactionandresearch.org/our-work/costing-and-economic-evaluation/] - - public:weinreich
behavior_change, evaluation, how_to, management - 4 | id:272141 -

Currently Available Costing and Economic Evaluation Products The Business Case for Investing in Social and Behavior Change (report) new Guidelines for Costing Social and Behavior Change Interventions (report) new The Added Value of Costing Social and Behavior Change Interventions (brief) new Social and Behavior Change Business Case and Costing Webinar Generating Evidence to Inform Integrated Social and Behavior Change Programming in Nigeria Making the Business Case for Social and Behavior Change Programming (activity brief)

[https://breakthroughactionandresearch.org/resources/social-and-behavior-change-monitoring-guidance/] - - public:weinreich
behavior_change, evaluation, how_to, qualitative, quantitative, research - 6 | id:264253 -

Breakthrough ACTION has distilled guidance on social and behavior change (SBC) monitoring methods into a collection of technical notes. Each note provides an overview of a monitoring method that may be used for SBC programs along with a description of when to use the method and its strengths and weaknesses.

[https://redirectmethod.org/blueprint/] - - public:weinreich
advertising, behavior_change, health_communication, how_to, online_marketing, video - 6 | id:264222 -

The Redirect Method uses Adwords targeting tools and curated YouTube videos uploaded by people all around the world to confront online radicalization. It focuses on the slice of ISIS’ audience that is most susceptible to its messaging, and redirects them towards curated YouTube videos debunking ISIS recruiting themes. This open methodology was developed from interviews with ISIS defectors, respects users’ privacy and can be deployed to tackle other types of violent recruiting discourses online.

[http://www.ieadsm.org/wp/files/Subtask-8-Toolkit-for-Behaviour-Changers1.pdf] - - public:weinreich
behavior_change, how_to - 2 | id:234047 -

The Subtask 8 deliverable was to create a testable toolbox for behaviour change interventions: • A description and evaluation of the validity and effectiveness of the Collective Impact Approach in the energy arena, as a peer-reviewed paper (Rotmann, 2016 and 2017a, Cobben 2017). • A Decision-making Tree that enables Behaviour Changers to better utilise the findings of ST1 & 2 • A peer-reviewed paper on the impact of storytelling in energy research (Rotmann, 2017b; Moezzi, Janda and Rotmann, 2017; Rotmann, 2018). • A collection of sector stories from each Behaviour Changer (see ST6 Final reports & Rotmann, 2017b) • This includes a list of behavioural intervention tools each Behaviour Changer has at their disposal in each of their national and sectoral contexts (see Task 24 workshop minutes and ST6 Final reports). • Continued testing and development of evaluation tools created in ST 3 & 9 (Rotmann and Chapman, 2018). • Testable toolbox for national Behaviour Changers (when choosing to take part in ST11, see Cowan et al 2017 and 2018) and/or synthesis of internationally-valid tools to feed into the Overarching Story

[https://bi.dpc.nsw.gov.au/assets/dpc-nsw-gov-au/files/Behavioural-Insights-Unit/files/a737731733/How-to-reduce-effects-of-scarcity.pdf] - - public:weinreich
behavior_change, design, how_to, price, theory - 5 | id:234040 -

Government policies and services can be hard to navigate for people who are already under pressure. By understanding the effects of scarcity, we can make these easier to access for the people who need them. https://bi.dpc.nsw.gov.au/blog/2018/12/13/a-guide-to-reducing-the-effects-of-scarcity/

[https://www.thebehavioralscientist.com/blog/the-behavior-design-checklist] - - public:weinreich
behavior_change, design, how_to - 3 | id:234039 -

Whenever you're trying to change a behavior, you should ask yourself the following four questions: 1. Am I clearly prompting the target person to do the behavior I want? 2. Is the behavior really hard to do? 3. Is the target person motivated to do the behavior I want them to do? 4. Am I rewarding the target person for doing the behavior? That's it. That's your behavior-design checklist.

[http://www.impactbydesigninc.org/diffusion-of-innovation] - - public:weinreich
behavior_change, how_to, organization, social_change, theory - 5 | id:177130 -

If you or a small group of colleagues are the ones trying to bring a new practice to your organization, you are an innovator. You are inspired by a new practice you discovered, but will likely face problems getting it accepted. Consider that the challenges you experience when spreading a new practice are totally normal. It doesn’t mean you are failing, should stop trying, or there is anything “wrong” with staff and colleagues. It just means that your role is to plan how to motivate other members of the system

[https://www.irs.gov/pub/irs-utl/17rpirsbehavioralinsights.pdf] - - public:weinreich
behavior_change, design, how_to - 3 | id:76146 -

This Behavioral Insights Toolkit was created as a practical resource for use by IRS employees and researchers seeking to incorporate Behavioral Insights into their work. This Toolkit describes the field of Behavioral Insights, its potential benefits, and how Behavioral Insights can be practically applied to serve taxpayers and help the IRS achieve its mission. It highlights examples of opportunity areas where Behavioral Insights has been applied both internally at the IRS and across the globe.

[http://www.arcusfoundation.org/publications/report-provides-insight-effecting-lasting-change/] - - public:weinreich
behavior_change, how_to, management, sample_campaigns, social_marketing - 5 | id:76388 -

This publication, designed as an open resource for grantees and the wider conservation and social justice movements, showcases the issues often faced by those in both sectors. It includes an overview of behavior change theories, a compilation of successful behavior change campaigns, lessons learned, and tools for planning new initiatives.

Follow Tags


Export:

JSONXMLRSS