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Trash talking behaviour change | Contagious Truth
Designing for behaviour change: Tip 1 - RSA
Looking EAST at the #UpcycleRevolution | Contagious Truth
Effectiveness of Mass Media Interventions for HIV Prevention... : JAIDS Journal of Acquired Immune Deficiency Syndromes
Increases in condom use were larger for longer campaigns and in nations that scored lower on the human development index. Increases in transmission knowledge were larger to the extent that respondents reported greater campaign exposure, for more recent campaigns, and for nations that scored lower on the human development index.
How to Sell Kids on Vegetables - The New York Times
Persuasive appeals in road safety communication campaigns: Theoretical frameworks and practical implications from the analysis of a decade of road safety campaign materials
Former smokers share emotional stories for CDC campaign - CNN.com
Social Marketing for Health
USAID Global Learning Center free online course
Branding a Government National Project - Rommey Hassman
Video in Hebrew
Social marketing and behaviour change news
Efshari Bari Final Report - 2015
in Hebrew
H.I.V. Education That Aims to Empower, Not Shame - The New York Times
Understanding “Place” in Social Marketing
Community-Based Toolkit for #RoadSafety Campaigns - Acart
http://www.tirf.ca/publications/project_show.php?pid=80
Why Commercial Marketers Make Bad Behavior Change Marketers | frank
Short, sharp shock public health campaign had limited impact on raising awareness of laryngeal cancer - Online First - Springer
The results suggest that short-term campaigns have a limited effect and a more prolonged approach should be considered.
#SocialMarketing | A Listly List - Social Marketers on Twitter
How can marketing change the world? Rory Sutherland, Cindy Gallop, Sir Martin Sorrell and others discuss | The Drum
Michigan Pilots 'Healthy Bucks' Program | Al Jazeera America
Concept Testing: The Most Important Step for Social Marketing Research - On Social Marketing and Social Change
Social Marketing in a Changing World – A Celebration of Alan Andreasen | Georgetown University
What is social marketing? FunEasyPopular
Philip Kotler on Marketing’s Higher Purpose: How social marketing can be a force for good. | Kellogg Insight
The Deeper Truth of the ‘truth’ Campaign: Influence is Bigger than Persuasion | Rob Gould | LinkedIn
Wreaking “Havoc” on Smoking: Social Branding to Reach Young Adult “Partiers” in Oklahoma
(Behavioural) Cues that bind | Contagious Truth
College of Public Health News Pioneers of social marketing discuss its founding and its future - College of Public Health News
SAMEDAYPUPS | Find a Pup. Get a Pup. Today.
Brilliant commercial and faux website from Humane Society
Giving the Poor Easy Access to Healthy Food Doesn’t Mean They’ll Buy It - NYTimes.com
CModules: A Learning Package for Social and Behavior Change Communication (SBCC) - Facilitator's Guide
How to Write a Creative Brief | The Health COMpass
Fun - Easy - Popular (pdf)
Salter Mitchell
What Good Is 'Raising Awareness?' - The Atlantic
Say Yeah, Nah | Alcohol
DrinkWise Australia
10 Rules of Social Marketing | I CTRL Shift
Soical Marketing Past, Present, and Future April 10.2015 - Alan Andreasen and Phil Kotler Dialogue
Re-Quilibrium Podcast
Providing a voice to those working in social marketing and behavior change communication.
An Introduction to Behavioural Economics for Health - Marketing for Change
The Role of Marketing in Change Programs - Marketing for Change
Online Interventions for Social Marketing Health Behavior Change Campaigns: A Meta-Analysis of Psychological Architectures and Adherence Factors
Someone Edited Together The Ultimate PSA And It’s... | ClickHole
Scarcity and Social Change - On Social Marketing and Social Change
DoSomething.org Staff Blog – This Domestic Violence Super Bowl Ad Is Powerful. It’s Also a Failure.
Follow the Frog - YouTube
Well-done video
Campaign Tools & Tips | World Economic Forum - Campaign Tools & Tips
Save the Crabs Then Eat 'Em Case Study
Can marketing be used for good? - YouTube
Social marketing in 60 seconds - By Sharyn Rundle-Thiele, Professor in social marketing, Griffith University
Mechai Viravaidya: How Mr. Condom made Thailand a better place | Talk Video | TED.com
Successful public service design must focus on human behaviour | Public Leaders Network | The Guardian
"Perhaps the most powerful influence on human behaviour is other people."