- Yabs.io Search (in tags:behavior_change)urn:uuid:{E440C522-F5DB-68E2-1CD8-B3F75DD64135}2024-03-28T08:06:39ZUK's first supermarket designed by public health experts launches in Central London | London Evening Standard2659752019-08-04T12:56:27ZZ167weinreichBias in the Spotlight: Hot-cold empathy gap | Research World2659742019-08-04T12:46:39ZZ167weinreichFormulas for Prevention, Narrative Versus Non-Narrative Formats. A Comparative Analysis of Their Effects on Young People's Knowledge, Attitude and Behaviour in Relation to HPV | Health Social and Behaviour Change Network2659732019-08-04T12:42:10ZZThe study found that the non-narrative (expository) profile produced a greater increase in knowledge, while the narrative profile led to greater change in more responsible preventive attitudes and behaviours.167weinreich‘Why Don’t We Ask People What They Want?:' Bed Net Use in Ghana2659062019-07-31T12:44:10ZZ167weinreichStop Confusing Habits for Routines: What You Need To Know | Nir & Far2656122019-07-28T16:00:49ZZ167weinreichThe First Rule of Human Risk is... - Human Risk2656102019-07-28T11:12:09ZZI’m often asked for my top tips for managing Human Risk.
Over the next five weeks, I’m going to reveal the Five Rules of Human Risk, beginning, appropriately enough with the first:
Rule 1: Human Risk can be managed but not eliminated
On the face of it, this is a statement of the blindingly obvious. Yet it is fundamentally important; if we really want to manage Human Risk, then we need to accept that we can’t control every aspect of human decision-making. No matter how hard we try.167weinreichOne Simple Change Cut Unnecessary Imaging for Cancer Patients in Half – PR News2655842019-07-26T14:07:11ZZ167weinreichWhen and why defaults influence decisions: a meta-analysis of default effects | Behavioural Public Policy | Cambridge Core2655822019-07-26T13:44:28Z2020-05-14T07:53:57ZWhen people make decisions with a pre-selected choice option – a ‘default’ – they are more likely to select that option. Because defaults are easy to implement, they constitute one of the most widely employed tools in the choice architecture toolbox. However, to decide when defaults should be used instead of other choice architecture tools, policy-makers must know how effective defaults are and when and why their effectiveness varies. To answer these questions, we conduct a literature search and meta-analysis of the 58 default studies (pooled n = 73,675) that fit our criteria. While our analysis reveals a considerable influence of defaults (d = 0.68, 95% confidence interval = 0.53–0.83), we also discover substantial variation: the majority of default studies find positive effects, but several do not find a significant effect, and two even demonstrate negative effects. To explain this variability, we draw on existing theoretical frameworks to examine the drivers of disparity in effectiveness. Our analysis reveals two factors that partially account for the variability in defaults’ effectiveness. First, we find that defaults in consumer domains are more effective and in environmental domains are less effective. Second, we find that defaults are more effective when they operate through endorsement (defaults that are seen as conveying what the choice architect thinks the decision-maker should do) or endowment (defaults that are seen as reflecting the status quo). We end with a discussion of possible directions for a future research program on defaults, including potential additional moderators, and implications for policy-makers interested in the implementation and evaluation of defaults.167weinreich(3) (PDF) Nudging with Care: The Risks and Benefits of Social Information2655812019-07-26T13:42:13ZZ167weinreichTeen Vaping Prevention Messages That Work - YouTube2655802019-07-26T13:32:20ZZTeen vaping continues to rise across the country. Without effective intervention, we are facing a new generation of nicotine addiction. That’s why we feel it...167weinreichSocial and Behavior Change Business Case and Costing - YouTube2655792019-07-26T13:19:42ZZ167weinreichThe Elusive Green Consumer2643502019-07-23T10:33:21ZZLots of examples of behavioral science-driven interventions to drive environmentally friendly behavior167weinreichThe 6 Keys to Breaking Bad Habits - Lemonade Blog2643492019-07-23T10:09:30ZZ167weinreichBut does it change behaviour? - Koen Smets - Medium2643202019-07-21T09:42:28ZZSome interventions are so obvious that they don’t need justifying. Or do they?167weinreichCan behavioural insights help businesses adopt new technologies and management practices? | The Behavioural Insights Team2642942019-07-18T15:03:23ZZ167weinreichAds Don’t Work That Way | Melting Asphalt2642932019-07-18T14:54:36ZZ167weinreichPoop on Demand - collect stool sample at clinic instead of in home2642812019-07-16T16:03:03ZZ167weinreichBehavioral Grooves » Matt Loper: Helping Patients Adhere to Medication Plans2642782019-07-16T11:17:34ZZWellth does this by “giving” patients money at the start of each month to take their pills. To prove they’re on track, they use the Wellth app to take a photograph of their medicines in the palm of their hand. But every day that they miss, they are penalized in the form of fee, which nets them less money at the end of the month. This loss-contract model is gaining notoriety and it should be: Wellth discovered that positive incentives accounted for adherence rates around 60% while loss-contract models account for better than 90% adherence rates.167weinreichImmortal Fans - YouTube2642742019-07-16T10:51:13ZZThis video explains a campaign with Brazil’s biggest football club asking people to become an immortal fan by becoming an organ donor. The campaign reduced the wait list for organs to zero.167weinreichHow To Build A Website Based On Behavioral Design2642722019-07-16T10:41:58ZZ167weinreichThe Rwandan prescription for Depression: Sun, drum, dance, community. “We had a lot of trouble with western mental health workers who came here immediately after the genocide and we had to ask some of them to leave. They came and their practice did not in2642702019-07-15T12:44:55ZZThe Rwandan prescription for Depression: Sun, drum, dance, community. “We had a lot of trouble with western mental health workers who came here immediately after the genocide and we had to ask some of them to leave. They came and their practice did not involve being outside in the sun where you begin to feel better, there was no music or drumming to get your blood flowing again, there was no sense that everyone had taken the day off so that the entire community could come together to try to lift you up and bring you back to joy, there was no acknowledgement of the depression as something invasive and external that could actually be cast out again. Instead they would take people one at a time into these dingy little rooms and have them sit around for an hour or so and talk about bad things that had happened to them. We had to ask them to leave.” ~A Rwandan talking to a western writer, Andrew Solomon, about his experience with western mental health and depression.167weinreichSocial and Behavior Change Monitoring Guidance | Breakthrough ACTION and RESEARCH2642532019-07-11T13:38:53ZZBreakthrough ACTION has distilled guidance on social and behavior change (SBC) monitoring methods into a collection of technical notes. Each note provides an overview of a monitoring method that may be used for SBC programs along with a description of when to use the method and its strengths and weaknesses.167weinreichStudy identifies the best healthy eating nudges | EurekAlert! Science News2642452019-07-10T20:37:38Z2020-05-14T07:54:06ZIn a meta-analysis of real-life experiments drawn from food science, nutrition, health economics, marketing and psychology, the authors find that behavioural nudges - facilitating action rather than providing knowledge or inducing feelings - can reduce daily energy intake by up to 209 kcal, the same number of calories as in 21 cubes of sugar.167weinreichSocial Network Assessments and Interventions for Health Behavior Change: A Critical Review2642442019-07-10T20:18:29ZZSocial networks provide a powerful approach for health behavior change. This article documents how social network interventions have been successfully utilized for a range of health behaviors including HIV risk practices, smoking, exercise, dieting, family planning, bullying, and mental health. We review the literature that suggests relationship between health behaviors and social network attributes demonstrate a high degree of specificity. The article then examines hypothesized social influence mechanisms including social norms, modeling, and social rewards and the factors of social identity and social rewards that can be employed to sustain social network interventions. Areas of future research avenues are highlighted, including the need to examine and analytically adjust for contamination and social diffusion, social influence versus differential affiliation, and network change. Use and integration of mhealth and face-to-face networks for promoting health behavior change are also critical research areas.167weinreichIncreasing Vaccination: Putting Psychological Science Into Action2642402019-07-10T09:46:49ZZ***Psychology offers three general propositions for understanding and intervening to increase uptake where vaccines are available and affordable. The first proposition is that thoughts and feelings can motivate getting vaccinated. Hundreds of studies have shown that risk beliefs and anticipated regret
about infectious disease correlate reliably with getting vaccinated; low confidence in vaccine effectiveness and concern
about safety correlate reliably with not getting vaccinated. We were surprised to find that few randomized trials have
successfully changed what people think and feel about vaccines, and those few that succeeded were minimally effective
in increasing uptake. The second proposition is that social processes can motivate getting vaccinated. Substantial
research has shown that social norms are associated with vaccination, but few interventions examined whether
normative messages increase vaccination uptake. Many experimental studies have relied on hypothetical scenarios
to demonstrate that altruism and free riding (i.e., taking advantage of the protection provided by others) can affect
intended behavior, but few randomized trials have tested strategies to change social processes to increase vaccination
uptake. The third proposition is that interventions can facilitate vaccination directly by leveraging, but not trying to
change, what people think and feel. These interventions are by far the most plentiful and effective in the literature.
To increase vaccine uptake, these interventions build on existing favorable intentions by facilitating action (through
reminders, prompts, and primes) and reducing barriers (through logistics and healthy defaults); these interventions also
shape behavior (through incentives, sanctions, and requirements). Although identification of principles for changing
thoughts and feelings to motivate vaccination is a work in progress, psychological principles can now inform the
design of systems and policies to directly facilitate action.167weinreichTen Conditions for Change2642372019-07-10T06:41:31ZZSuccessfully adopting a complex, positive behavior involves (I) making a DECISION to adopt the new behavior, (II) performing a number of ACTIONs that comprise the new behavior, and (III) ensuring the CONTINUATION of the relevant conditions for success as time passes.
More specifically, a person will very likely engage in a new positive behavior if ten conditions are met.
There are three conditions to meet in the DECISION phase (Considers, Desires, Intends), six conditions to meet for every ACTION (Remembers, Believes, Chooses, Knows, Has, Embodies), and one condition to meet for CONTINUATION (Maintains).167weinreichPutting back users to the forefront: sustainable engagement tips from behavioral science2642272019-07-08T12:33:27ZZLuckily, behavioral science can help close the intention-action gap, offering a toolkit to help change behavior for the better. Here are three ways we can apply lessons from behavioral science to drive sustainable engagement:167weinreichOpinion | I Used Google Ads for Social Engineering. It Worked. - The New York Times2642232019-07-08T10:47:56ZZ167weinreichThe Redirect Method Blueprint2642222019-07-08T10:38:02Z2019-07-08T03:48:08ZThe Redirect Method uses Adwords targeting tools and curated YouTube videos uploaded by people all around the world to confront online radicalization. It focuses on the slice of ISIS’ audience that is most susceptible to its messaging, and redirects them towards curated YouTube videos debunking ISIS recruiting themes. This open methodology was developed from interviews with ISIS defectors, respects users’ privacy and can be deployed to tackle other types of violent recruiting discourses online.167weinreichEbola outbreak demonstrates science’s need to ‘nudge’ | Financial Times2642172019-07-07T10:09:25ZZ167weinreichPolicy for Homo Sapiens, Not Homo Economicus: Leveraging the Behavioural Economics of “Nudge”2642142019-07-07T09:57:53ZZThis chapter illustrates how the Swachh Bharat Mission (SBM) and
the Beti Bachao Beti Padhao (BBBP) have successfully employed behavioural
insights. Using such learning, the chapter lays out an ambitious agenda for
social change: (i) from BBBP to BADLAV (Beti Aapki Dhan Lakshmi Aur Vijay
Lakshmi); (ii) from Swachh Bharat to Sundar Bharat; (iii) from “Give it up” for
the LPG subsidy to “Think about the Subsidy”; and (iv) from tax evasion to tax
compliance. First, a key principle of behavioural economics is that while people’s
behaviour is influenced significantly by social norms, understanding the drivers of
these social norms can enable change. In India, where social and religious norms
play such a dominant role in influencing behaviour, behavioural economics can
therefore provide a valuable instrument for change. So, beneficial social norms
can be furthered by drawing attention to positive influencers, especially friends/
neighbours that represent role models with which people can identify. Second,
as people are given to tremendous inertia when making a choice, they prefer
sticking to the default option. By the nearly costless act of changing the default
to overcome this inertia, desired behaviour can be encouraged without affecting
people’s choices. Third, as people find it difficult to sustain good habits, repeated
reinforcements and reminders of successful past actions can help sustain changed
behaviour167weinreichHow You Can Have More Impact as a People Analyst2642112019-07-07T09:52:55ZZ167weinreichTwo new Online Tools for investigating Behaviour Change: The Theory & Techniques Tool and the Behaviour Change Technique Study Repository - Human Behaviour Change Project (HBCP)2557652019-07-02T08:27:10ZZ167weinreich3 ways behavioural science can boost marketing | The Behaviours Agency2557642019-07-02T08:13:00ZZConsider three levels: literal, liberal & lateral.
Example: social proof...
Literal: share the percentage of people who follow the norm in general
Liberal: tailor the claims to what “people like them“ do
Lateral: suggest popularity rather than stating it167weinreichSocial and Behaviour Change Insights and Practice - Practitioner's Guide2557622019-07-01T20:33:53ZZ167weinreichWhat is your favorite example to use to explain behavioral science to someone? - B-HUB2543242019-06-30T09:02:45ZZ167weinreichUnderstanding how and why people change - Journal of Marketing Management2543222019-06-30T08:52:27Z2020-05-14T07:54:15ZWe applied a Hidden Markov Model* (see Figure 1) to examine how and why behaviours did or did not change. The longitudinal repeated measure design meant we knew about food waste behaviour at two points (the amount of food wasted before and after the program), changes in the amount of food wasted reported over time for each household (more or less food wasted) and other factors (e.g. self-efficacy).
By using a new method we could extend our understanding beyond the overall effect (households in the Waste Not Want Not program group wasted less food after participating when compared to the control group).167weinreichCan AI Nudge Us to Make Better Choices?2536972019-06-27T18:55:46ZZ167weinreichYes, counting steps might make you healthier - Reuters2536872019-06-27T09:22:44ZZ“Tracking your daily activity with a pedometer, wearable, or smartphone is an important part of any physical activity program,” Patel said by email. “However, it should be combined with other behavior change strategies such as goal-setting, coaching, or social interventions to increase sustainability.”167weinreichReported theory use in electronic health weight management interventions targeting young adults: a systematic review: Health Psychology Review: Vol 0, No 02536862019-06-27T08:56:48ZZ167weinreichJMIR - Persuasive System Design Principles and Behavior Change Techniques to Stimulate Motivation and Adherence in Electronic Health Interventions to Support Weight Loss Maintenance: Scoping Review | Asbjørnsen | Journal of Medical Internet Research2536852019-06-27T08:55:38ZZ167weinreichDark Patterns at Scale: Findings from a Crawl of 11K Shopping Websites2536812019-06-26T18:51:30ZZ167weinreichBehaviour Change Techniques in UX/UI Design - Panacea Digital2534462019-06-24T19:43:31ZZ167weinreichCognitive bias cheat sheet – Better Humans – Medium - Buster Benson2534402019-06-24T07:39:38ZZI started with the raw list of the 175 biases and added them all to a spreadsheet, then took another pass removing duplicates, and grouping similar biases (like bizarreness effect and humor effect) or complementary biases (like optimism bias and pessimism bias). The list came down to about 20 unique biased mental strategies that we use for very specific reasons.
I made several different attempts to try to group these 20 or so at a higher level, and eventually landed on grouping them by the general mental problem that they were attempting to address. Every cognitive bias is there for a reason — primarily to save our brains time or energy. If you look at them by the problem they’re trying to solve, it becomes a lot easier to understand why they exist, how they’re useful, and the trade-offs (and resulting mental errors) that they introduce.167weinreichWhen a Nudge Backfires: Using Observation with Social and Economic Incentives to Promote Pro-Social Behavior2534322019-06-23T20:27:06Z2019-06-23T13:27:18Z167weinreichWhat is behavioural insights? | Apolitical2534312019-06-23T20:21:48ZZ167weinreichNudge Me Right: Personalizing Online Nudges to People's Decision-Making Styles by Eyal Peer, Serge Egelman, Marian Harbach, Nathan Malkin, Arunesh Mathur, Alisa Frik :: SSRN2534302019-06-23T20:19:18Z2019-12-03T09:42:50ZNEW URL: https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3324907167weinreichNudge theory: 10 subtle pushes that change how you think - BBC Science Focus Magazine2534292019-06-23T20:16:55ZZNudges span an exceedingly wide range, and their number and variety are constantly growing. Here is a catalogue of ten important nudges — very possibly, the most important for purposes of policy — along with a few explanatory comments.167weinreichSludge Audits by Cass R. Sunstein :: SSRN2534282019-06-23T20:12:58ZZConsumers, employees, students, and others are often subjected to “sludge”: excessive or unjustified frictions, such as paperwork burdens, that cost time or money; that may make life difficult to navigate; that may be frustrating, stigmatizing, or humiliating; and that might end up depriving people of access to important goods, opportunities, and services. Because of behavioral biases and cognitive scarcity, sludge can have much more harmful effects than private and public institutions anticipate. To protect consumers, investors, employees, and others, firms, universities, and government agencies should regularly conduct Sludge Audits to catalogue the costs of sludge, and to decide when and how to reduce it. Much of human life is unnecessarily sludgy. Sludge often has costs far in excess of benefits, and it can have hurt the most vulnerable members of society.167weinreichImmersive Media and Child Development2534252019-06-23T19:45:58ZZ167weinreich